Hair Care

Dyson's Holiday Gift Lineup: Plum Copper Hair Tools to CameraJet

Cologne – November 10, 2026 -- Dyson has assembled a holiday gift lineup across hair, floor and oral care, led by a limited Plum Copper edition of four hair tools that ships in a presentation box.

Four hair tools arrive in limited Plum Copper

The colorway is inspired by the rare gemstone Kyawthuit. It is available for the Dyson Supersonic Nural hair dryer, the Airwrap i.d. and Airwrap Co-anda2x multi-stylers and dryers, and the Airstrait hair dryer and straightener. Dyson says the tools combine airflow technology with intelligent temperature regulation and are built for all hair types.

The $697 Laser Hair Removal Myth: What It Really Costs Over 10 Years

Great Neck, N.Y. – September 18, 2026 -- The $697 figure most people cite as the average cost of laser hair removal doesn't actually measure laser hair removal at all -- it comes from a broader American Society of Plastic Surgeons survey on "laser skin treatments" that has never been broken out by procedure. Other guides cite $582 or $389 from the same source, while CareCredit reports a $207 to $913 per-session range and RealSelf's user-submitted data puts the average near $1,016.

Laser by Aleya, a laser hair removal and electrolysis studio in Great Neck, New York, is publishing its own itemized pricing and a 10-year cost comparison against shaving and waxing, aiming to let customers check the math themselves rather than rely on a single national number.

Dreame's New Pocket Cake Hair Dryer Folds to Phone Size for $129.99

Los Angeles – September 15, 2026 -- Dreame Technology has launched the Pocket Cake High-Speed Hair Dryer, a compact travel dryer priced at $129.99 on Amazon, following up on its Pocket dryer that was named a TIME Best Invention of 2024.

The dryer folds to 7.8 inches and weighs under one pound

Pocket Cake uses a 180-degree flexible folding design to shrink into a phone-sized shape, making it easy to pack in a bag, tote, or bathroom drawer.

A 110,000RPM motor claims to dry hair in as little as 40 seconds

The brushless motor generates air speeds up to 70 meters per second. Dreame states the dryer can dry short hair in about 40 seconds, medium-length hair in roughly two minutes, and long hair in around three minutes.

Cécred Launches Temple Oud Hair Perfume at $54, Debuting on Ulta Shelves

Los Angeles – September 15, 2026 -- Cécred has released Temple Oud Hair Perfume, a $54 standalone fragrance that lets fans wear the brand's signature scent independent of its haircare line for the first time.

The perfume rolls out across three retail channels this month

The 1.7 fl oz bottle became available on cecred.com starting September 10, followed by the Ulta Beauty App on September 17 and ULTA Beauty stores nationwide on September 19. It marks Cécred's first fragrance-focused product since the brand launched in 2024.

Temple Oud has already built a following inside Cécred's existing products

The scent runs through the brand's Foundation and Styling Collections, and customers have repeatedly asked for a way to wear it beyond wash day, according to the company.

Viral Haircare Brand Hair Syrup Hits 600+ Target Stores in US Debut

Los Angeles – September 13, 2026 -- Hair Syrup, the British haircare brand known for its viral pre-wash oil treatments, launches in more than 600 Target stores across the U.S. and on Target.com starting September 10.

A university project becomes a multimillion-dollar brand without outside investors

Hair Syrup was founded in 2020 by Lucie Macleod while she was a university student mixing natural oils to repair her own bleach-damaged hair. The brand grew primarily through social media, community engagement and word of mouth, without taking on outside investment.

VT Cosmetics Brings Microneedling Scalp Care to Target Beauty Studio

Los Angeles – September 13, 2026 -- South Korean beauty brand VT Cosmetics is launching its Reedle scalp care collection inside Target Beauty Studio, the retailer's new prestige beauty section opening September 10 across more than 600 stores and on Target.com.

Four scalp products target hair loss with needle-free technology

The lineup includes the PDRN Reedle Shot Hair Ampoule in 100, 300 and 700 formulations, plus a PDRN Reedle Shot Scalp Shampoo. All four rely on VT's patented Reedle Shot method, which uses hydrolyzed marine-sponge spicules to create micro-channels that boost ingredient absorption without needles or downtime.

Philips Launches Lumea IPL 9900 Pro for At-Home Salon-Grade Hair Removal

Hamburg – September 11, 2026 -- Philips has unveiled the Lumea IPL 9900 Pro, a new at-home hair removal device priced at €799.99, now available on philips.de and through retailers.

Live audio feedback guides users through treatments

The device pairs with the Lumea IPL app, which tracks movement in real time during leg and arm treatments. It delivers live audio cues to help users maintain correct technique, while step-by-step visual guidance for legs ensures no area is missed.

Results can last up to five years with monthly upkeep

Philips reports hair reduction of more than 80% on legs after just two treatments. After an initial treatment phase, users need only one monthly touch-up session to maintain smooth skin for up to five years, according to the company.

Dyson Launches First Hot Air Brush: The Airsmooth, Priced at €249

Cologne – September 10, 2026 -- Dyson has unveiled its first hot air styling brush, the Dyson Airsmooth, set to go on sale September 8 for 249 euros (RRP) through Dyson Stores, dyson.de, and select retailers.

The device combines Dyson's airflow technology with a patented dual bristle system designed to dry, smooth, and add volume in a single step, aiming to reduce the mechanical damage, dryness, and breakage common with traditional hot air brushes.

Three bristle types work together to protect hair strands

Anti-Snag bristles use a flexible loop structure to glide through hair and release strands easily, cutting down on tangling. PivotFlex bristles, shaped conically and able to bend up to 90 degrees, direct airflow precisely to reduce frizz and snagging during styling. Anti-Frizz bristles, shaped like a teardrop, stretch curls and smooth lengths while maintaining tension in one motion.

Happy Head Named Top Personalized Minoxidil Service for Women by Consumer365

NEW YORK – September 09, 2026 -- Consumer365 has named telehealth provider Happy Head its 2026 pick for personalized minoxidil formulas for women, citing the company's dermatologist-prescribed, compounded hair-loss treatments that vary by age, medical history, and delivery method.

Consumer365 reviewed more than 200 possible formulations

The report examined Happy Head's topical preparations containing up to 8% minoxidil and oral regimens that may combine minoxidil with other prescription ingredients. Patients complete a remote health assessment, which a board-certified dermatologist reviews before issuing a prescription when medically appropriate. Each compounded formula is made fresh per order and shipped to the patient's home, with dermatology support available for adjustments based on tolerance.