When top athletes choose their everyday car, they look for something that matches the way they play: confident, dynamic, and ready for anything. This year, the women of FC Bayern Munich overwhelmingly selected the Audi Q3 as their vehicle of choice — and the handover event at Lake Tegernsee showed just how naturally the compact premium SUV fits their spirit.A partnership built on shared valuesDuring an exclusive driving event at the lake, players such as Giulia Gwinn, Klara Bühl, and Lea Schüller had the chance to explore their new Audi models up close —…

Ram is stepping into a new era — and a new segment — with the launch of the all-new Ram Rampage, a compact pickup designed specifically for European lifestyles. While the Ram 1500 has long been the brand’s icon for power, towing muscle, and luxury, the Rampage brings something fresh: a smaller footprint, premium design, and everyday usability without giving up the rugged personality Ram fans love.A pickup that finally fits European lifeDebuting at Fieracavalli 2025 in Verona, the Ram Rampage is intentionally designed to bridge the gap between SUV comfort…

The unmistakable sound of American power is returning to European roads. Ram, through its official European importer KW Auto, has announced the comeback of the legendary 5.7-liter HEMI® V8 engine for the Ram 1500 lineup — answering loyal fans who demanded the return of the brand’s most iconic motor.A bold move driven by passion and demandAfter the 2025 shift to six-cylinder engines, Ram listened carefully to its community. The result: the mighty V8 is back, combining unmistakable muscle with modern hybrid efficiency. As Ram CEO Tim Kuniskis admits candid…

MINI USA is making it easier than ever to join the fun side of premium driving. With the launch of the 2026 MINI Oxford Edition Countryman S ALL4, the brand introduces a new, value-driven model that blends everyday practicality with signature MINI style and spirit - all at a refreshingly accessible price.A MINI that maximizes fun and minimizes compromiseThe Oxford Edition Countryman S ALL4 continues MINI's mission of offering premium design and driving excitement without inflating the budget. Priced at $34,900 (plu…

BMW of North America's record 371,346 U.S. sales in 2024 didn't happen by chance - they're the result of decades of listening to American drivers and reshaping the lineup around how people really live, drive, and buy. From service-first dealerships to the "Power of Choice" across gas, hybrid, and fully electric models, BMW's story is ultimately about giving consumers more ways to feel connected to their car.A record built on teamwork - not hypeAnnouncing the year-end total, CEO Sebastian Mackensen called it a "fant…

The mighty BMW X5 has just proven that luxury and endurance can share the same DNA. After eight grueling days and 1,700 miles of sand, rock, and sun-scorched desert, a nearly stock BMW X5 stormed to victory at the 2025 Rebelle Rally - earning the coveted Bone Stock Award and an impressive second place overall in its class.A Win Born from Pure Capability and CourageBehind the wheel was seasoned off-road driver Rebecca Donaghe, joined by BMW of North America Product Manager Rebecca Dalski as navigator. Their teamwork…

What began as a passionate movement among a few spirited BMW drivers has evolved into one of the most enduring love stories in automotive culture - the partnership between BMW of North America and the BMW Car Club of America (CCA). It's a relationship that transformed from early rivalry into a friendship defined by trust, loyalty, and the shared joy of driving.A Club Born from Passion and the Open RoadThe roots of the BMW CCA stretch back to the late 1960s, when a handful of enthusiasts fell head over heels for the…

A beloved icon from automotive history is getting a futuristic upgrade at this year’s Sachsen Classic Rallye, where a 1953 VW T1 Bulli will take the spotlight — not just for its timeless charm, but for its trailblazing engineering. This one-of-a-kind vintage vehicle has been enhanced to operate using four different drive systems, including a fossil fuel engine, two hybrid-electric systems, and even cutting-edge CO₂-neutral e-Fuel sourced regionally from Chemnitz.Running from August 14 to 16, 2025, the event promises to be more than a celebration of clas…

Kia drivers in Europe can look forward to even more intuitive and informative journeys as the company integrates Google Points of Interest (POIs) into its latest navigation systems. This new feature is set to debut with the upcoming Kia EV4, and will soon be available via free updates to other Kia models equipped with the brand’s ccNC infotainment system.The integration brings a familiar and powerful search experience right to the vehicle’s screen, enabling drivers to access detailed, real-time information about landmarks, restaurants, businesses, and o…

Kia is charging ahead with two all-new electric models that make the switch to e-mobility easier, smarter, and more stylish than ever: the Kia EV4 and EV4 Fastback. Now available to order across Europe, these innovative compact cars offer impressive range, cutting-edge connectivity, and sleek, modern design – all with Kia’s signature practicality and value.Electric made easy for everyoneWith the EV4 hatchback and EV4 Fastback sedan, Kia is bringing electric driving into the heart of the compact segment — a category that made up nearly 19% of all new car…