SHERIDAN, WYOMING – August 31, 2025 – If you’ve been day-dreaming about a motorhome that feels more boutique hotel than basic camper, Laika’s “La vita è bella” fair campaign at Caravan Salon Düsseldorf is your sign to go see, touch, and buy. The Italian brand is pairing stylish show models with consumer-friendly perks: a free three-year extended warranty (for a total of five years) on new orders placed at the show and price advantages on selected special editions — plus a limited-edition Bialetti Dolce&Gabbana Moka Express gift on “Edizione Speciale” purchases.
What’s New at the Stand (and Why It Matters)
Laika’s stand mixes travel inspiration with practical deals. Highlights include the Kreos L 5009 MB, Ecovip L 4009 DS, Ecovip H 2109, Ecovip 600 camper van, Kosmo L 409, and Kosmo H 1319 — alongside special-edition stars Ecovip L 2009 Titanio, Ecovip L 3019 Titanio, and Kosmo 60 Supremo Verde Mugello.
For shoppers, the draw is twofold: elevated interiors and meaningful value. You can secure 3 years of free extended warranty on a new order signed August 29–September 7, 2025, at participating Laika partners (giving you 5 years total coverage). Select models carry price advantages (up to €8,500 on Ecovip L 2009/L 3019 Titanio and up to €10,500 on Kosmo 60 Supremo), clearly shown on the exhibit price tags.
Italian Design Meets Road-Trip Reality
Laika’s design DNA shows up in the details you feel daily: padded, upholstered ceilings; ergonomic tables with slide/rotate function; and mattresses designed for wellness and easy washing. Technical calm comes from safety and stability systems you’ll appreciate in crosswinds or mountain passes — from ABS/ASR/ESP to Hill Descent Control and Traction+. Heated double floors, insulated tanks, and smart storage keep shoulder-season trips comfortable.
“We wanted to bring the same design rigor and attention to detail as in automotive design into this world – combined with architecture. The goal: unite functionality, beauty and innovative materials to create vehicles that are more than means of transport – true expressions of style and ergonomics.” — Fabrizio Giugiaro
Showpiece Models in Plain Language
- Kreos L 5009 MB (from €153,905, 806 cm): Premium ambiance with Mercedes-Benz steering wheel, MBUX with Apple CarPlay/Android Auto, panoramic rooflights, and a seamless lounge feel.
- Ecovip L 4009 DS (from €94,704, 740 cm): Heated double floor, soft-close kitchen drawers, Fenix® scratch-resistant worktops, ergonomic seating, and Fiat-original 16" alloys.
- Ecovip H 2109 (from €111,221, 659 cm): Fully integrated lounge with drop-down bed and panoramic windshield; padded ceiling and soft-touch cabin materials.
- Ecovip 600 Camper Van (from €68,768, 599 cm): Practical pop-top option, fold-up rear beds for bulky gear, diesel Combi heating, and thermal insulation where it counts.
- Kosmo line (L 409 / H 1319): Accessibly priced with Laika’s signature look and useful layouts for growing families or first-time buyers.
Art, Emotion, and the Laika Attitude
Laika’s partnership with GFG Style (Giorgetto & Fabrizio Giugiaro) shows how Italian car design can elevate life on wheels — think sculptural lines and materials with purpose. That creative thread extends to live art sessions by Ninorta Lohkemper (August 29–31).
“I follow my impulse and my intuition until a painting feels finished to me. From this moment on, I no longer have any influence on the effect of my work, since the result is now determined by the viewers. They decide what they see, what they feel and what the painting does to them.” — Ninorta Lohkemper
Editorial Extra: Quick Buyer’s Mini-Comparison
- Ecovip Titanio (L 2009 / L 3019)
Ideal for: Design-forward couples or small families wanting heated double floors, premium surfaces, and up to €8,500 price advantage. - Kosmo 60 Supremo Verde Mugello
Ideal for: Style lovers who want a camper van footprint with a special-edition vibe — and up to €10,500 price advantage. - Kreos
Ideal for: Travelers craving a flagship feel (MBUX, panoramic light, luxe entry door) and the most sophisticated ambiance.
How to Use the Fair Deals
- Sign your new vehicle order at Caravan Salon Düsseldorf (Aug 29–Sep 7, 2025) to unlock the free 3-year extended warranty (total 5 years).
- Check the exhibit price for the exact special-edition total and verify participating dealers.
- Buying an Edizione Speciale at the show? You also receive a Bialetti Dolce&Gabbana Moka Express limited edition — a small daily luxury for van-life mornings.
Ready to plan your visit? Explore the brand at laika.it and learn more about the design collaboration at gfgstyle.it. And if you’re at the fair, ask the on-stand team to book a personal consultation slot.