Shanghai – November 07, 2026 -- Visitors to the China International Import Expo (CIIE) can see Pigeon's new Lamb Blessings Newborn Bottle Gift Set, a debut inspired by the traditional Chinese zodiac. The baby feeding and care company is attending the expo for the fourth consecutive year under the theme "Boundless Joy of Newborn."
Bottles from around the world appear together at CIIE for the first time
Pigeon has gathered its most popular baby bottles from markets worldwide. Each carries newborn blessings and draws on the company's decades of feeding research. A dedicated newborn care area covers feeding, cleansing, and delicate skin care for a newborn's daily routine.
Pigeon's Shanghai Qingpu factory becomes a model case study
Pigeon has operated in China for more than two decades and has built local R&D, product development, smart manufacturing, and supply chain capabilities. At this year's CIIE, the Shanghai Climate Week 2026 Climate Lighthouse White Paper was officially unveiled, with the Green Manufacturing Project at the Qingpu factory selected as a model case study. The project uses clean energy, automated production, and greater energy efficiency, and develops more sustainable products.
SofTouch Pure Series bottles cut carbon through materials and energy
The SofTouch™ Pure Series feeding bottles combine science-based feeding with elegant design. The series reduces its carbon footprint through lower-carbon raw materials and clean energy in production.
Pigeon says it aims to bring insights and innovations developed in China to parents and babies worldwide.