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Western National Parks Launches WNP Gear Apparel Line

Western National Parks Launches WNP Gear Apparel Line

Tucson – October 19, 2026 -- Park fans can now buy T-shirts and other branded products from WNP Gear, a new collection from Western National Parks sold exclusively through the nonprofit's online store.

The first collection carries a colorful Western-inspired look

Western National Parks (WNP), a nonprofit partner of the National Park Service since 1938, built the initial lineup around T-shirts and other WNP-branded products. The designs use the organization's modern, colorful visual identity, inspired by the landscapes, wildlife, cultures, and stories of the West. New products and designs will be added over time.

The line represents the wider park community, not one site

Many WNP products celebrate individual national park sites. WNP Gear instead extends the organization's identity beyond any single park, giving supporters a way to represent the broader community connected by a shared appreciation for national parks.

Marie Buck, WNP's President and CEO, said people form deeply personal relationships with national parks, and the collection lets them carry that connection with them.

Purchases fund 72 park sites across 12 states

WNP partners with 72 National Park Service sites in 12 Western states. Since 1938, it has provided more than $176 million in aid for education, research, visitor experiences, community engagement, and other programs at its partner parks.

Lauren Mooney, Chief Revenue Officer and Vice President of Partnerships, said the products let WNP reach supporters beyond the park visit. The revenue they generate helps the organization keep investing in its National Park Service partners.

WNP Gear is sold only through the WNP online store

The collection is available exclusively at store.wnpa.org. Shoppers can buy whether they are exploring a park, planning a trip, or simply wearing their connection to national parks in everyday life. Additional products and designs are planned for future releases.

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