Coconut Grove, Fla. – November 05, 2026 -- YESLY's new Sparkling Protein Water packs 20 grams of protein, zero sugar and 100 calories into a 12 oz. can, and it hits roughly 500 Sprouts Farmers Market stores nationwide this November.
A clear, lightly sparkling alternative to protein shakes
The drink combines protein, electrolytes and essential vitamins in a non-milky format. YESLY pitches it as a convenient alternative to traditional protein shakes. The protein comes from whey and collagen.
The beverage is YESLY's first move into a new category and ships in five flavors:
- Kiwi Strawberry
- Watermelon
- Pomegranate Acai Blueberry
- Berries & Cream
- Shirley Temple
Sprouts comes first, Amazon and TikTok Shop follow in January 2027
Sprouts Farmers Market is the exclusive retail launch partner for the November debut. Online availability on Amazon and TikTok Shop begins in January 2027.
Two elite marathoners join the brand
The launch coincides with new partnerships with Charles Hicks, an NCAA champion and 2:04 marathoner, and Emma Bates, an elite American marathoner. Bates is a longtime YESLY partner who is entering a new chapter as a new mother. Hicks joins at what the brand calls a defining point in his running career.
YESLY says the deals are part of its investment in the running and endurance community and a growing roster of long-term athlete partners. The company describes the support as extending well beyond race day.
Co-Founder and CEO Scott Miller said "progress comes from showing up every day," a mindset he ties to both athletes and the brand. Consumers will see Hicks and Bates across YESLY's digital and social channels, retail initiatives, appearances and other brand activations in 2027.