SHERIDAN, WYOMING – Dec. 10, 2024 – Abarth, the iconic Italian performance brand known for its scorpion logo and high-performance vehicles, continues its 75th-anniversary celebrations with the launch of an exclusive merchandise collection. Inspired by the Abarth 695 75° Anniversario, this limited-edition collection captures the brand's legacy of passion, innovation, and boldness.
A Collection for True Enthusiasts
Designed and produced by Audes Group, a leader in high-quality merchandising, the collection offers a range of apparel and accessories that embody the spirit of Abarth.
"As with every Abarth's vehicle, the exclusive collection encapsulates the passion, innovation, and boldness that have defined the brand for 75 remarkable years," states the official press release.
Limited-Edition Hoodie: A Collector's Item
At the heart of the collection is a meticulously crafted limited-edition hoodie, restricted to just 75 pieces. This premium hoodie combines contemporary style with classic Abarth design elements, making it a must-have for collectors and enthusiasts.
Abarth + Brembo T-Shirt: A Collaboration of Performance Icons
In a unique collaboration, Abarth has partnered with Brembo, a world-renowned leader in braking systems, to create a one-of-a-kind T-shirt. This exclusive design celebrates the synergy between Abarth's performance heritage and Brembo's expertise in braking technology.
More Than Just Apparel
The Abarth 75th-anniversary collection extends beyond apparel to include a range of accessories that reflect the brand's commitment to performance and style. From keychains and phone cases to bags and hats, each item is designed to evoke the essence of Abarth.
Available Now at the Abarth Store
The entire collection is available for purchase at the Abarth Store, but enthusiasts are encouraged to act quickly as quantities are limited. This is a unique opportunity to own a piece of Abarth's 75-year legacy and showcase your passion for the Scorpion brand.
Celebrating 75 Years of Scorpion Spirit
Abarth's 75th anniversary is a testament to the brand's enduring appeal and its ability to ignite passion in drivers around the world. This exclusive merchandise collection allows fans to celebrate this milestone and express their admiration for the brand's iconic vehicles and rich motorsport heritage.
Frequently Asked Questions
1. What is the inspiration behind the Abarth 75th-anniversary merchandise collection?
The collection is inspired by the Abarth 695 75° Anniversario, a special edition vehicle commemorating the brand's 75th anniversary.
2. What are some of the key items in the collection?
Key items include a limited-edition hoodie (only 75 pieces available) and a unique Abarth + Brembo T-shirt created in collaboration with Brembo braking systems.
3. Where can I purchase items from the collection?
The collection is available exclusively at the Abarth Store.
4. What makes this collection special?
This collection is a limited-edition release celebrating Abarth's 75th anniversary, offering fans a unique opportunity to own a piece of the brand's history.
5. What does the Abarth brand represent?
Abarth represents performance, style, and passion, embodied in its high-performance vehicles and rich motorsport heritage.