SHERIDAN, WYOMING – November 13, 2025 – When top athletes choose their everyday car, they look for something that matches the way they play: confident, dynamic, and ready for anything. This year, the women of FC Bayern Munich overwhelmingly selected the Audi Q3 as their vehicle of choice — and the handover event at Lake Tegernsee showed just how naturally the compact premium SUV fits their spirit.
A partnership built on shared values
During an exclusive driving event at the lake, players such as Giulia Gwinn, Klara Bühl, and Lea Schüller had the chance to explore their new Audi models up close — including the Q3, A3, and A1 allstreet. According to Yves Becker-Fahr, Head of Sales Germany, this collaboration reflects more than sponsorship:
“We are proud to provide mobility for the FC Bayern players and to support them off the field with our vehicles. The partnership stands for shared values such as team spirit, peak performance, and being dynamic – qualities that are crucial both in sports and the automotive world.”
With performance-oriented design and smart everyday comfort, the Q3 aligns perfectly with the athletes’ lifestyle: busy schedules, long travel days, and training sessions that demand both power and reliability.
A driving experience designed for modern athletes
After receiving their keys, the team headed to the Faller-Klamm Bridge — where Audi had prepared a series of playful challenges to help them get to know their cars in a fun, sporty way.
The players tackled tasks such as:
- Driving exactly 11 meters, matching the length of a penalty kick
- Setting the ambient lighting to FC Bayern colors in record time
- Navigating small on-road tests highlighting the Q3’s agility and intuitive controls
It was a joyful moment of bonding, team spirit, and hands-on discovery — a reminder that driving can be every bit as enjoyable as game day momentum.
Shared ambition, shared momentum
For Bianca Rech, Director of FC Bayern Women, the collaboration represents a meaningful investment in the team’s everyday life:
“Our collaboration with Audi is a strong sign of the esteem they hold for our team and an important step in providing our players with the best possible conditions. We share a passion for top performance and look forward to a successful partnership that goes far beyond the road.”
In total, 26 Audi Q3s, five A3s, and one A1 allstreet were delivered to players and staff. While the women’s team partnership began in 2021, Audi has supported FC Bayern as a whole since 2002 — a relationship rooted in excellence, heritage, and shared passion.
Editorial extra: Why athletes love the Audi Q3
- Compact but powerful: Easy to navigate in the city, confident on the Autobahn.
- Smart digital comfort: Ambient lighting, smartphone integration, and intuitive controls.
- Versatile interior: Enough space for training gear, travel bags, and everyday essentials.
- Stylish confidence: A design that balances sportiness with premium elegance.
Driving teamwork into the future
As the players drove back to Munich in their new Audi vehicles, the message was clear: the partnership isn’t just about transportation — it’s about supporting real performance, real ambition, and real people. For FC Bayern Munich’s women’s team, the Audi Q3 is more than a company car. It’s a reliable teammate.
Learn more at www.audi.com.