PHOENIX – November 10, 2026 -- b.bot World, a learning app for children ages two to five, is now on the Apple App Store and Google Play. It is free to download and includes a seven-day free trial with full access to all available games.
Screens arrive before safety talks do
The app's maker, RoseMarq LLC, points to a UCL study published in January 2026 covering more than 4,700 families in England. It found that 98% of two-year-olds use screens on a typical day, averaging 129 minutes. Only 34% stayed within the World Health Organization's one-hour daily limit for ages two to four. A JAMA Pediatrics review of 2.8 million children across 64 countries linked heavier screen use to weaker language skills.
Sharing and patience double as digital skills
The app builds on lessons toddlers already learn: asking before taking a toy, speaking up when something feels wrong, and understanding that not everyone is a friend. Founder and CEO Lynn Ell Tilker says, "Digital citizenship doesn't begin with technology. It begins with character."
Four KidKapades open the library
Lessons come as short interactive adventures called KidKapades. At launch there are four:
- Sharing: taking turns, asking permission and sharing with others.
- Practice Patience: self-regulation, waiting and persistence.
- Let's Get This Potty Started!: a potty-training adventure that won the 2020 Creative Child Top App of the Year.
- Digital Safety Core: trusted grown-ups, recognizing boundaries and knowing what not to tap.
Storytime, Dress Up and Following Instructions are due later in 2026.
A clumsy robot and a character called Pop-up lead the way
The robot b.bot narrates and guides. Jack, Harper, Chipper and Fetch are the learners, and Mom and Grandma appear as familiar family figures. Pop-up gets in the way on purpose, presenting age-appropriate digital safety challenges such as knowing what not to tap and when to ask a trusted grown-up for help.
Each KidKapade ends with a b.break, a short real-world activity. After the Sharing adventure, children are prompted to find one toy to share with someone in the room. A prompt written for the parent then supplies the words to continue the conversation later that day. A Parents Corner adds quick tips for each KidKapade.
From a potty-training product to an app
The b.bot character began with BottomZz Up, a patented, eco-friendly potty-training system Tilker developed after more than 25 years building global partnerships for Fortune 500 companies. After about a decade running that business, she moved the robot mascot into a digital platform. She says watching her own child struggle with her phone prompted the shift toward digital safety.
Subscriptions start at $4.99 a month
After the trial, parents can choose a monthly plan at $4.99 or an annual plan at $29.99, about 50% less than monthly billing. Both include all available games and new releases, and can be canceled through the app store.