Tate McRae Launches Debut Fragrance TATE 01, Hits Ulta Oct. 16
New York – October 01, 2026 -- Pop star Tate McRae has launched her first signature fragrance, TATE 01, developed with Scent Beauty, Inc. and priced from $30 to $82 for sizes between 10ml and 100ml.
The scent blends bergamot with amber and sandalwood
Perfumers Adriana Medina and Antoine Maisondieu of Givaudan built TATE 01 around a top note of sparkling bergamot and clary sage, moving into white florals before settling into amber, tonka bean, sandalwood and soft woods. The formula is anchored by ISO E Super, a molecule designed to interact with individual skin chemistry so the scent shifts slightly from wearer to wearer.
McRae said she wears the fragrance during rehearsals, describing it as a layer that "warms up and moves with my body" rather than sitting on top of it.