Zocdoc Launches 'Ready to Be Seen?' Campaign to Fix Doctor Booking Hassles
New York – September 17, 2026 -- Zocdoc launched a new marketing campaign called "Ready to be Seen?" on September 14, aimed at making it easier for patients to book appointments with doctors who actually fit their needs.
Nearly half of patients dread finding a doctor
A recent Zocdoc survey found that 42% of patients say booking a doctor feels like finding a needle in a haystack, while 48% say they dread the process altogether.
Getting an appointment isn't enough for most patients
The same survey found 71% of patients say finding the right doctor matters as much as getting an appointment quickly, and 50% wish providers took more time to understand them. Notably, 71% say they're more likely to be honest with a doctor when they feel understood.