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Riyadh

Saudi Tourism and Wego Launch Regional Campaign to Boost MENA Travel

Dubai, UAE – September 24, 2026 -- The Saudi Tourism Authority (STA) and travel app Wego have launched a joint campaign encouraging travellers across the Middle East and North Africa to explore Saudi Arabia's cities, coastlines and cultural sites.

The campaign spans Riyadh to the Red Sea

The initiative highlights destinations including Riyadh, Jeddah, AlUla's archaeological landscapes, and the Red Sea coastline, positioning them as parts of a single travel itinerary rather than separate trips. Organizers say the campaign targets different traveller types: families combining culture with entertainment, couples seeking coastal escapes and dining, and adventure travellers interested in diving, desert activities and mountain landscapes.

Tokyo Machine to DJ Middle East's First Humanoid Robot Kickboxing Show

Riyadh – September 08, 2026 -- Electronic music producer Tokyo Machine will perform live at CyberHero x Riyadh on September 9, an event billed as the Middle East's first humanoid robot kickboxing show.

The show, organized by Hero Esports, brings together ten humanoid robots for a night combining live kickboxing, music and immersive entertainment. Ten EngineAI T800 humanoid robots, standing roughly 1.73 metres tall and weighing between 75 and 85 kilograms, will compete in live kickboxing bouts designed to test their speed, balance, reaction and combat capabilities.

Tokyo Machine brings a gaming-inspired sound to the robot arena

Known for blending retro 8-bit chiptune melodies with high-energy bass music, Tokyo Machine has built his identity around gaming culture. His tracks have appeared in Rocket League and the VR rhythm game Beat Saber, and his sound has drawn support from Tiësto, Martin Garrix, David Guetta, Dillon Francis and Afrojack.