Guillermo Ochoa Fronts BC.GAME's Push Into Mexico's Regulated Betting Market
Mexico City – September 25, 2026 -- Five-time World Cup goalkeeper Guillermo "Memo" Ochoa is fronting a new campaign for BC.GAME, the crypto and iGaming platform operating in Mexico as BCGAME.mx, built around his personal vetting of the company's license and payout practices.
In the video, Ochoa says he checked BC.GAME's regulatory standing before agreeing to the deal. "BC.GAME holds a legitimate SEGOB permit and operates legally in Mexico," he says, adding that he confirmed players can deposit at OXXO stores or transfer funds directly through Mexico's SPEI bank-transfer system.
Ochoa says withdrawals clear in minutes, not weeks
Ochoa frames his endorsement around payout speed, a common friction point for betting platforms. "The real question is: do they actually pay you when you win? The answer is yes," he says in the campaign, comparing his scrutiny of the platform to a goalkeeper's read of the game.