Science in Sport Energy Gels and Hydration Hit Target Shelves
New York – October 28, 2026 -- Science in Sport (SiS), the UK-made performance nutrition brand used by elite athletes, is now sold in Target stores nationwide and on Target's online store, giving US runners, cyclists and gym-goers a new way to buy its fueling, hydration and recovery products.
The Target launch is the centerpiece of SiS's US expansion. It follows the brand's ongoing collaboration with Nike and two new partnerships with American athletes: rising marathoner Charles Hicks and Dylan Scott, the world number one HYROXer.
SiS products are already used by pro teams
The brand says its products are used by English Premier League soccer teams, the Milwaukee Bucks and New York City Football Club. SiS says it supports more than 350 professional teams, organizations and institutions globally, and that its products fueled 105 medal winners at the Paris Olympic Games.