Sports & Outdoor

Pepsi Enlists Jerome Bettis & Justin Jefferson for NFL Season 26

Purchase, N.Y. – September 14, 2026 -- Pepsi is offering fans a free 12-pack of Pepsi Zero Sugar through September 14 as it launches its 26th season of NFL partnership with a new ad campaign starring Pro Football Hall of Famer Jerome Bettis and Minnesota Vikings receiver Justin Jefferson.

The free 12-pack offer runs through September 14 while supplies last.

Starting September 9, fans in the United States can redeem a digital offer for one free 12-pack of Pepsi Zero Sugar 12 oz cans at participating retailers. The promotion ends the earlier of September 14 or when 5,000 redemptions are reached. Tax and deposit are not included.

WTT Returns: Pegula, Fritz, Shapovalov Headline Reimagined Tennis League

New York – September 14, 2026 -- World Team Tennis (WTT) tickets go on sale September 15 at 10am ET on WTT.com for the league's relaunched 47th season, featuring three city-based clubs stacked with top-ranked singles stars this December.

Three clubs draw from tennis's current elite

The Toronto North Racquet Club rosters Victoria Mboko, Leylah Fernandez, Denis Shapovalov, and Gabriel Diallo. New York Empire Racquet Club counters with Jessica Pegula, Taylor Fritz, Frances Tiafoe, and Camila Osorio. The Florida Flamingos Racquet Club adds Learner Tien, Iva Jovic, and Tommy Paul, with the league set to name additional players in coming weeks.

Poker CEO Cashes $88,800 as New Tool Reveals Every Hole Card

San Jose, Costa Rica – September 13, 2026 -- Americas Cardroom CEO Phil Nagy collected $88,800 across two tournaments on Sunday, September 6, while the site's new Final Table Replayer let players scrutinize every hand from the action.

Playing under the name Justsomefish72, Nagy finished second in the $10,300 Phil's Thrill for $78,000, drawn from a $260,000 prize pool. He also placed fifth in the $2,650 Mini Phil's Thrill for $10,800, from a $90,000 prize pool.

A new weekly PLO event drew 54 entries

Sunday marked the debut of Mini Phil's Thrill PLO, a $2,650 Pot-Limit Omaha tournament that attracted 54 entries and built a $135,000 prize pool. Americas Cardroom plans to run the event weekly. Nagy created the Phil's Thrill series so he could regularly compete against high-stakes players on the platform.

Shooting Survivor Wins $10,000 in Amped Fitness Creator Contest

St. Petersburg – September 13, 2026 -- Amped Fitness named Joel "J.D." Valdez the $10,000 Grand Prize winner of its first Amped Summer Creator Challenge, a three-month contest that drew more than 2,000 creators competing for a $25,000 total prize pool.

Over 100 million views flooded in from thousands of submitted videos

Launched in June as the debut activation of the Amped Creator Program, the challenge invited members to document their personal experiences with the gym brand. Content ranged from transformations and training milestones to friendships and setbacks, collectively racking up more than 100 million views across social media. Amped Fitness distributed the $25,000 prize pool across 12 winners over the course of the summer.

The Farmer's Dog Becomes NFL's First Official Pet Food Partner

New York – September 12, 2026 -- The Farmer's Dog has signed a multi-year deal to become the NFL's first-ever Official Pet Food Partner, launching a campaign starring New York Giants running back Cam Skattebo and his senior rescue dog, Duke.

The campaign follows a running back and his rescue dog through everyday life

The launch spot shows Skattebo and Duke, longtime customers of The Farmer's Dog, through early mornings, long drives, and recovery routines that predate his NFL career. The ad also features his Dachshund puppies, Cheech and Daizy.

"I've had Duke for every high and every low. He's been my teammate long before football became my career," Skattebo said, adding that he started feeding Duke The Farmer's Dog to give him as many healthy years as possible.

Baron Davis and Mo Bamba: 'Champions Aren't Made in Labs'

New York – September 12, 2026 -- During NBA Summer League in Las Vegas, two-time NBA All-Star Baron Davis and NBA player Mo Bamba sat down for a conversation linking basketball, jewelry and the value of natural diamonds.

Davis says jewelry reflects personal identity, not shortcuts

"What you choose to wear is a representation of your personality, your brand," said Davis, who has spent years designing custom jewelry and sourcing natural diamonds himself. "Champions aren't made in labs."

Both players tie basketball excellence to time and repetition

"It's hard to value things that haven't gone through the process," Davis said. "If you're not trying to get to excellence, you're never going to get there. There's never a perfect basketball player. We're always striving, and we're not cutting corners."

Tubolito Marks 10 Years of Reinventing the Bike Tube With TPU

Vienna – September 12, 2026 -- Austrian company Tubolito is marking ten years since it introduced bicycle tubes made from thermoplastic polyurethane (TPU), a material shift that created an entirely new product category in cycling.

Founders questioned why butyl remained the default material

Ákos Kertész and Christian Lembacher founded Tubolito in 2016 after years of experience working with TPU plastic. Kertész recalls that the real question was never whether TPU could work for bike tubes, but why the industry kept using butyl at all, while frames, wheels and gearing had already been redesigned around new materials.

No machines existed for TPU tube production, so the founders built their own

At the time, there were no manufacturing machines or industry standards suited to producing TPU bicycle tubes. Kertész and Lembacher developed their own fabrication processes and equipment from scratch to make the material viable for cycling.

Water Wings Swim School Opens New Location in Arlington, Texas

Arlington – September 12, 2026 -- Water Wings Swim School will open its newest location at 6501 South Cooper St, Suite 101-C in Mansfield-Arlington South, with a grand opening celebration set for September 26.

Husband-and-wife team brings swim safety mission from Nigeria to Texas

The location is owned by Ekene and Rosaline Ogbechie, former oil and gas professionals who previously worked as a subsea engineer and accountant. While living in Scotland, the couple learned that drowning is a leading cause of death in Nigeria and used their life savings to open Nigeria's first heated indoor swim academy in 2022. After relocating to the United States, they partnered with Water Wings to bring year-round swim instruction to Mansfield-Arlington South, with plans to open 10 swim schools over the next 10 years, including future locations in Africa.