Fort Lauderdale – November 06, 2026 -- Princess Cruises is offering up to 50% off cruise fares, up to $400 in instant savings and free fares for third and fourth guests in its annual "Blue Friday" sale, running November 6 through December 7, 2026.
What the Blue Friday sale includes
The free third and fourth guest fares apply to select voyages, and taxes and fees apply. Some restrictions apply, and standard terms and conditions cover all bookings. The sale spans voyages to Alaska, Northern Europe, the Mediterranean and the Caribbean. The booking window is longer than a single Black Friday weekend, so travelers have more time to compare itineraries and staterooms.
Marie Lee, Princess Cruises Chief Marketing Officer, framed the promotion around gifting experiences instead of things. She named Alaska, Europe and Japan as destinations for first-timers, alongside return trips to familiar ports.
Five sample sailings are on sale
- Europe: 7-day Mediterranean with Italy and Turkey, Rome to Athens, on Sun Princess, departing August 22, 2027
- Caribbean: 7-day Western Caribbean with Mexico, roundtrip from Ft. Lauderdale, on Star Princess, departing February 27, 2027
- Mexico: 7-day Mexican Riviera, roundtrip from Los Angeles, on Discovery Princess, departing March 13, 2027
- Alaska: 7-day Inside Passage, roundtrip from Seattle, on Star Princess, departing May 9, 2027
- Australia & New Zealand: 15-day Sydney to Auckland on Sapphire Princess, departing October 26, 2027
Past guests get early access from November 13
From November 13 through November 23, 2026, returning Princess guests can use a private Black Friday sale. It offers up to $800 off and up to 50% off cruise fares. Free fares for third and fourth guests on select sailings (taxes and fees apply) and 50% off deposits are also included.
Bookings can be made through a professional travel advisor, by calling 1-800-PRINCESS (1-800-774-6237) or on princess.com.