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Danimás Launches Luxury Ready-to-Wear Line Built for Strength-Trained Women

Danimás Launches Luxury Ready-to-Wear Line Built for Strength-Trained Women

New York – September 24, 2026 -- Danimás, the luxury performance brand founded by Dany Garcia, launched its first ready-to-wear collection on September 24, 2026, with prices ranging from $150 to $1,995, available exclusively at danimas.com.

The Fall/Winter 2026 collection spans 28 styles across 60 SKUs

A Fall delivery arrives in September, followed by a Holiday drop in October, with activewear planned for Spring 2027. The line targets what the brand calls the "Athlete of Life" -- women who bring strength training into daily life.

Fit architecture was built on proprietary research into strength-trained bodies

Rather than using conventional fashion sizing, Danimás studied how muscular development affects proportion, garment balance and fit, applying those findings to patternmaking across the collection.

Signature pieces include a $1,995 leather jogger and a $495 tracksuit jacket

The Everything Jogger comes in breathable taffeta for $325 or nappa leather for $1,995, with adjustable ankle snaps for leg-day workouts. The Warm-Up Jacket and Pant each retail for $425, made from recycled Italian matte nylon with contrasting shine "D" inserts. The MVP Tracksuit, built from LuminousTricot fabric, includes a $495 jacket and $425 pant.

Production spans New York City and Portugal using European textiles

Materials are sourced from mills in Italy and France, with performance fabrics certified BPA and PFA free and compliant with EU environmental requirements.

"Women should be able to express themselves in the gym with the same freedom, confidence and glamour they bring to every other part of their lives," said Dany Garcia, Founder and Co-CEO of Danimás.

Co-CEO Liz Edmiston said the brand built the category from research first, developing fit around the strength-trained female body before sourcing European fabrics and applying fashion-house production standards.

Danimás previously sold training accessories including weight belts made with Cardillo USA and lifting gloves engineered with Harbinger Fitness before expanding into ready-to-wear.

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