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DelNova Launches SECCO, an Aluminum-Free Deodorant Backed by Proactiv Co-Creator

DelNova Launches SECCO, an Aluminum-Free Deodorant Backed by Proactiv Co-Creator

Chicago – October 06, 2026 -- DelNova, Inc. has introduced SECCO, a patent-pending aluminum-free deodorant developed by its new personal care division, DelNaturals, and backed by dermatologist Dr. Kathy Fields.

The product targets a specific gap in the market: natural deodorants that mask odor but fail to meaningfully reduce sweat. SECCO uses a proprietary, plant-sourced ingredient blend designed to inhibit perspiration at its source, without relying on aluminum or metal salts, the ingredients found in most conventional antiperspirants.

The formulation traces back to DelNova's biopharma research

DelNova is a clinical-stage biopharma company, and the sweat-inhibition science behind SECCO originated from that broader technology platform. The deodorant marks the company's first consumer-facing product and the first commercial output of DelNaturals, the division created to apply that research to premium personal care.

Dr. Kathy Fields lends her track record to the launch

Dr. Fields co-created Proactiv and co-founded Rodan + Fields, two of the best-known dermatologist-founded skincare brands of the past three decades. She is a board-certified dermatologist, an Assistant Clinical Professor of Dermatology at UCSF, and an Adjunct Clinical Associate Professor at Stanford University. Her involvement gives DelNaturals access to established clinical and consumer networks in skincare as it works to validate SECCO ahead of a wider retail rollout.

DelNova is courting investors around its patent portfolio

CEO and founder Mary Gardner said DelNaturals is seeking partners who recognize the value of IP-protected innovation in clean beauty. The company is positioning its patents and dermatology ties as the foundation for expansion into other premium personal care categories beyond deodorant.

Gardner said the product is meant to deliver on the basic expectation of feeling dry, not just add another fragrance story to a crowded shelf.

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