New York – September 23, 2026 -- MyRecipes, a People Inc. brand, has launched a namesake app now available on the App Store and Google Play, offering more than 100,000 recipes pulled from brands including Allrecipes, Better Homes & Gardens, EatingWell, Food & Wine, Real Simple, Serious Eats, and Southern Living.
The app's standout feature lets users save recipes found on Instagram, TikTok, and thousands of other food sites, storing them in one searchable place so they don't get lost in a social feed.
The app organizes recipes by skill level and occasion
Content spans breakfast, lunch, dinner, appetizers, snacks, desserts, cocktails, mocktails, and smoothies, alongside recipes from chefs including Bobby Flay, Ina Garten, Giada De Laurentiis, and Julia Child. New test-kitchen approved recipes are added daily, and editors curate more than 100 themed collections, such as Great Game Day Snacks and Top-Rated High Protein Dinners.
A cook mode keeps screens awake during meal prep
The app includes a clutter-free cook mode that keeps the screen active while cooking, letting users tap between ingredient lists and instructions without the phone locking.
A free tier and paid membership offer different perks
The basic version is free and includes access to the full 100,000+ recipe library. A paid MyRecipes+ membership adds the ability to save and organize recipes from TikTok and Instagram, plus discounts from culinary brands including Glasvin, Misen, and Thermoworks.
Kroger backs the app as its launch sponsor
Kroger is named as the launch sponsor of the MyRecipes app. Users can also access the platform through MyRecipes.com or via its Instagram, TikTok, Threads, and Facebook channels.