Hurricane, Utah

Hurricane, Utah – September 24, 2026 -- 3W Auto-life will serve as the exclusive title sponsor of the Level 4 West Rim Lite trail at the 11th Annual Monster Energy Trail Hero Event, running Sept. 28 to Oct. 3 in Hurricane, Utah, at Sand Hollow's red sand dunes and slickrock terrain.

The custom-fit floor mat brand will also sponsor the Level 4 Toquerville Falls Day trail and set up a booth at the Washington County Fairgrounds Vendor Show from Oct. 1 to 3, occupying a 20-by-30-foot space designated Booth D6.

3D-scanned mats aim to handle red sand, mud and water

3W uses 3D scanning and VigorMold injection molding to build custom-fit floor liners and truck bed mats for vehicles including the Toyota Tacoma, Ford Bronco, Jeep Wrangler and Toyota 4Runner. The mats are made from Thorex TPE material, which the company says is waterproof and easy to rinse clean after off-road use.

Hurricane, Utah – September 24, 2026 -- Off-road electronics brand Wolfbox will run a "Blockout Challenge" at the 11th Annual Monster Energy Trail Hero Event, blocking drivers' exterior views entirely and forcing them to navigate an obstacle course using only its FlexPilot camera system. The weeklong event, powered by Greater Zion, takes place Sept. 28 through Oct. 3 in Hurricane, Utah.

Drivers navigate blind using only camera feeds

Qualifying rounds run from 1 to 4 p.m. on Oct. 1 and 2, with 10 teams competing each day on a scored obstacle course. The top eight teams advance to an Oct. 3 final at The Chute, one of Sand Hollow's recognizable rock-crawling obstacles. Members of the public can ride shotgun with a Wolfbox driver during the Oct. 1 and 2 afternoon sessions.