Duluth Trading and WD-40 Launch a 10-Piece Workwear Collection
Mount Horeb – October 14, 2026 -- Duluth Trading Co. has released a 10-piece limited-edition apparel and gear collection with WD-40 Brand, with prices from $5.95 to $94.95. It is available now at duluthtrading.com and in Duluth's 60+ U.S. retail stores while supplies last.
The collection borrows the blue-and-yellow look of the can that has been a toolbox staple since 1953. It applies WD-40 Brand's colors and graphics to Duluth favorites, including Heritage hoodies, Fire Hose® gear and Buck Naked® underwear.
Apparel runs from a $19.95 beanie to a $94.95 robe
The Men's Buck Naked Boxer Briefs ($24.95) carry an allover print of cans, tools and different uses for the WD-40 Multi-Use Product. The Men's Graphic Standard Fit T-Shirt ($29.95) comes in two styles: a co-branded blue-and-yellow logo design and an "Elbow Grease Only Gets You So Far" graphic.