MILAN – November 04, 2026 -- Segway Powersports used EICMA 2026 to unveil its Model Year 2027 lineup, led by a 97 hp AT10 flagship ATV, a two-row UTV with a climate-controlled cabin and the in-house iFUN 2.0 connected system.
The AT6 Pro gains 49 hp and selectable riding modes
The AT6 Pro's 606cc engine, paired with a CVTech transmission, now produces 49 hp. Segway puts the overall powertrain improvement at approximately 15%. Electronic throttle control and selectable riding modes let riders adjust power delivery to the terrain.
The AT10 reaches 100 km/h in eight seconds
The AT10 uses an in-house 999cc parallel-twin DOHC engine that produces 97 hp and 92 N·m of torque. Segway says it takes the ATV from 0 to 100 km/h in eight seconds. The engine's low-vibration design is meant to keep longer rides comfortable, and the AT10 comes with iFUN 2.0.
The UT10 Crew Pro seals out dust, moisture and noise
The UT10 Crew Pro is the brand's flagship two-row UTV. Its fully enclosed cabin combines automotive-grade sealing with double-layer door seals, and an HVAC system regulates the temperature inside. Steering-wheel controls and iFUN 2.0 put vehicle functions within reach.
The 235 hp SX20T collected three podium finishes in 2026
The SX20T sport side-by-side runs a 2.0-liter turbocharged engine producing 235 hp. It debuted in 2026 at King of the Hammers in February and the Mint 400 in March, where it finished third in its group. In May it placed second in the T3-N class on the SS2 stage of South America's Desafío Ruta 40. In October it took third in the SSV category at Portugal's Baja Portalegre 500.
At an EICMA ceremony, Segway Powersports also named its first brand ambassadors: André Rodrigues, Mathias Bellino, Richard Mosna, Nikola Vujnović and Lycett Dayne Christopher.
iFUN 2.0 adds keyless entry, a transparent chassis view and helmet intercom
Segway developed iFUN 2.0 in-house and built it around six core technologies. Before a ride, owners can check vehicle information through smartphone connectivity and unlock the vehicle with keyless entry. Digital-key sharing extends access to family members or riding partners.
On the trail, transparent chassis technology shows the ground beneath the vehicle to help riders spot obstacles. Voice control and fingertip controls handle vehicle functions, and Bluetooth intercom support lets two riders talk through their helmets. The AT10 and UT10 Crew Pro both carry the system.
Segway plans to expand dealer and service networks beyond 1,300 locations
Segway Powersports sells in more than 65 countries and regions through over 1,300 retail locations. It operates flagship stores in markets including Spain, Saudi Arabia and Argentina. The company plans to expand its dealer and service networks, and it is hosting its biennial global dealer summit at EICMA for dealers and distribution partners.
The brand is also building a visual identity around its signature Rider Red color and a dedicated Segway Powersports logo.