BenQ Debuts Desk Lighting, Projectors and Mac Accessories at IFA 2026
Berlin – September 08, 2026 -- BenQ used IFA Berlin to unveil new desk lighting, home projectors, purpose-built monitors and a new accessory brand aimed at Mac and PC users who spend long hours at a screen.
German monitor sales climbed 6.7% in 2025, fueling BenQ's expansion
Nearly 3.4 million monitors sold in the German consumer market last year, according to figures cited by BenQ, up 6.7% from the prior year. The company is widening its lineup across workplace lighting, entertainment projection and desktop accessories in response. "For BenQ, IFA is more than just a product showcase. It is an important platform for demonstrating our innovation and long-term commitment to the European market," said Jay Wu, President of BenQ Europe.