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Nature-Positive Tourism Takes Center Stage at COP16 in Colombia

Submitted by J. Mikhail on

SHERIDAN, WYOMING – October 28, 2024 – The Nature-Positive Tourism Partnership (NPTP) is taking its mission to the global stage at the UN Biodiversity Summit (COP16) in Cali, Colombia. This partnership, composed of the World Tourism Organization (UNWTO), the World Travel & Tourism Council (WTTC), and the Sustainable Hospitality Alliance, aims to halt and reverse biodiversity loss by 2030.

Launched at COP15 in 2022, the NPTP brings together key stakeholders from the tourism sector, including policymakers and private sector leaders, to advocate for nature-positive practices.

At COP16, the NPTP is calling on governments to actively engage with the global Travel & Tourism sector to achieve the goals outlined in the Global Biodiversity Framework (GBF).

Showcasing Tourism's Successes in Biodiversity

During COP16, the NPTP hosted a side event, supported by Colombia's Ministry of Commerce, Industry, and Tourism, to highlight the role of Travel & Tourism in biodiversity conservation.

This side event showcased successful initiatives where the tourism sector contributes to biodiversity, explored policies that integrate biodiversity into tourism, and supported the implementation of the GBF.

The NPTP also outlined its work and future plans, aiming to inspire commitments to net positive impact and demonstrate how the tourism industry can actively conserve biodiversity.

"Developing a Nature-Positive Travel and Tourism sector is our commitment," emphasized UNWTO Secretary-General Zurab Pololikashvili.

Call for Increased Recognition and Support

The NPTP participated in the final plenary session at COP16, advocating for greater recognition of the tourism sector's potential to contribute to GBF goals.

The partnership also called for increased support for public-private partnerships that drive policies and initiatives toward a more nature-friendly industry.

"The eyes of the world are upon us, and we must act," said Julia Simpson, WTTC President & CEO. "There is simply no time to waste. Travel & Tourism's reliance on nature means we are perfectly placed to be guardians of nature."

Glenn Mandziuk, CEO of the Sustainable Hospitality Alliance, added: "This initiative is not just about setting new standards; it's about sharing best practices to inspire our sector. By laying the groundwork for future training programs, we are empowering our industry to become true stewards of our planet."

The NPTP's presence at COP16 underscores the growing commitment within the tourism industry to protect and restore nature. By collaborating with governments and businesses, the partnership aims to ensure that tourism plays a positive role in safeguarding biodiversity for future generations.