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UN Launches Roblox Game to Teach Kids About Violence Prevention

New York – October 07, 2026 -- The United Nations Spotlight Initiative has launched Sync or Storm, an interactive game on Roblox designed to teach young people about attitudes that contribute to violence against women and girls.

The game is part of the Spotlight Initiative's #WithHer digital advocacy campaign and is now live on the platform, targeting an audience that includes an estimated 43 million Roblox users under age 13 who play daily.

Nearly one in three women experience violence in their lifetime, prompting a push for early prevention.

Koye Adeboye, Head of Communications for the UN Spotlight Initiative, said gaming has become a space where young people shape how they see the world, and that reaching them there is critical to preventing violence before it starts.