Cars

SHERIDAN, WYOMING – September 23, 2025 –

Turin's most iconic piazza came alive on June 24 as FIAT proudly powered the unforgettable “Torino is Fantastic” concert, a dazzling night of music, celebration, and community spirit marking the city’s Patron Saint festivities.

Thousands gathered in Piazza Vittorio Veneto to experience a once-in-a-year musical journey that blended Italian pop royalty with international flair. Headlined by reggae legend Shaggy, the concert wasn’t just a performance—it was a celebration of Turin, its people, and the deep connection they share with the FIAT brand.

A musical night to remember

The energy was electric as fans were treated to a star-studded lineup of beloved Italian artists, including:

SHERIDAN, WYOMING – September 23, 2025 –

FIAT is redefining electric mobility with an exciting breakthrough: battery swapping in less than five minutes. Teaming up with Ample and Free2move, the brand has launched this innovation in Madrid, making EV driving easier, faster, and more convenient than ever.

This first-of-its-kind pilot introduces a fully operational Ample swapping station in the Spanish capital, supported by a growing fleet of Fiat 500e vehicles provided by Free2move.

A Bold Leap Toward Effortless Urban Mobility

This initiative represents a major shift in how drivers charge electric vehicles. Instead of traditional charging, FIAT is introducing modular battery packs that can be swapped in minutes—saving time, boosting availability, and lowering operational costs.

SHERIDAN, WYOMING – September 23, 2025 –

In a nostalgic and forward-looking celebration, FIAT and Abarth honored the 70th anniversary of the legendary Fiat 600 at the 43rd edition of the 1000 Miglia, blending automotive heritage with modern innovation in spectacular style.

A tribute to Italy’s postwar dream machine

The spotlight was on a rare, light-blue 1955 Fiat 600, first series, as it rolled proudly along the classic Brescia-Rome-Brescia route, echoing the spirit of an Italy eager to move forward after the war. Known for making mobility affordable and stylish, the 600 became a national icon—one that helped define a generation of freedom on four wheels.

This year’s 1000 Miglia, which took place from June 17 to 21, 2025, featured over 400 historic cars. FIAT’s participation paid homage not only to the car itself but also to Dante Giacosa, the genius designer behind the 600, whose 120th birth anniversary is also being celebrated in 2025.

SHERIDAN, WYOMING – September 23, 2025 –

Italy’s roads came alive with emotion, heritage, and horsepower as the 43rd edition of the 1000 Miglia concluded in Brescia, turning a five-day race into a national celebration led by FIAT and Abarth. With cheering crowds, classic cars, and a heartfelt tribute to the Fiat 600 on its 70th anniversary, the event blended nostalgia with cutting-edge innovation in true Italian style.

A national road trip filled with memories and meaning

The legendary 1000 Miglia, which unfolded from June 17 to June 21, became much more than a race—it was a vibrant rediscovery of Italy’s culture and community. FIAT and Abarth led the charge with their unmistakable presence, reconnecting with thousands of passionate fans who lined the streets, waved flags, and turned each stop into a shared celebration of automotive history and pride.

SHERIDAN, WYOMING – September 23, 2025 –

The Fiat Grande Panda has been named the ‘Best Small Car’ at the prestigious 2025 Autocar Awards, celebrating the model’s fresh take on compact mobility and its homage to the beloved Panda heritage.

Praised by the UK’s oldest car magazine for its design flair, affordability, and everyday practicality, the Grande Panda stood out in a competitive category. This recognition marks a significant achievement for FIAT’s latest offering, blending Italian charm with cutting-edge technology in an accessible package.

Celebrating Modern Innovation with a Classic Spirit

Built on the highly flexible Stellantis Smart-Car Platform, the Fiat Grande Panda seamlessly supports both electric and hybrid drivetrains. Its design philosophy pays tribute to the iconic 1980s Panda, with modern features that aim to make city driving easier and greener.

SHERIDAN, WYOMING – September 23, 2025 –

François Leboine, Head of Design at FIAT, has been honored with the title of 2025 ‘Design Hero’ at the prestigious Autocar Awards, held in recognition of his visionary work on the newly launched Grande Panda — a stylish, affordable model that's redefining expectations in the small car segment.

The French-born designer’s contribution went beyond just aesthetics; his innovative vision helped the Grande Panda also secure the title of ‘Best Small Car’, underscoring the car’s powerful consumer appeal and industry impact.

SHERIDAN, WYOMING – September 23, 2025 –

Turin’s Piazza Vittorio Veneto came alive on June 24th as over 40,000 people gathered to celebrate the city’s beloved Patron Saint day with the spectacular “Torino is Fantastic” concert, proudly sponsored by FIAT. The unforgettable night of music, emotion, and fireworks brought together Italy’s most iconic artists and international reggae legend Shaggy for a dazzling open-air experience.

A Powerful Tribute to Music and Community

The crowd-packed square witnessed breathtaking performances by a star-studded lineup including Alessandra Amoroso, Annalisa, Antonello Venditti, Gianna Nannini, Il Volo, Mahmood, and Tananai, along with the rising talents from Amici. Each artist performed three of their signature hits, filling the warm summer air with passion and excitement.

SHERIDAN, WYOMING – September 23, 2025 –

Fiat and Vilebrequin have teamed up to launch the Topolino Vilebrequin Collector’s Edition, a limited-run electric microcar designed to capture the effortless charm and coastal spirit of Mediterranean summers. With a bold, beach-inspired design and bespoke features, this one-of-a-kind collaboration is redefining what it means to drive in style—while keeping sustainability at its core.

A Mediterranean Icon Reimagined

The new Topolino Vilebrequin Collector’s Edition brings together two Riviera legends—Fiat, known for its sunny Italian driving culture, and Vilebrequin, the French brand synonymous with luxury beachwear. Inspired by the carefree elegance of Saint-Tropez and Capri, the electric microcar is more than a vehicle—it’s a rolling celebration of la dolce vita.

Crafted in a small, exclusive batch for Italian and French customers, each model is hand-customized with premium materials and creative flair.

SHERIDAN, WYOMING – September 23, 2025 –

A new chapter is set to unfold at FIAT’s historic Mirafiori plant as the brand prepares to launch production of the all-new Fiat 500 Hybrid this November, aiming to build 5,000 units by the end of 2025. Blending the charm of a legendary icon with accessible hybrid technology, this revival brings the spirit of the original 500 back to its roots in Turin.

A Symbolic Comeback for FIAT’s Icon

On the anniversary of the Fiat 500’s original debut, FIAT is turning the spotlight on its heritage while forging ahead into the future. The launch of the 500 Hybrid at Mirafiori marks a pivotal moment—not only for the brand but also for Italian automotive pride.

SHERIDAN, WYOMING – September 23, 2025 –

Fiat has once again captured global attention with its latest innovation, as the Grande Panda has been awarded the prestigious Red Dot Award 2025 in the “Product Design” category. This honor highlights the model’s groundbreaking design and commitment to sustainability while celebrating the unmistakable charm of Italian automotive craftsmanship.

Award-Winning Design with a Purpose

Recognized during the Red Dot Designers’ Night in Essen, Germany, the Grande Panda was praised by an international jury of 43 design experts for its originality, sustainability, and emotional appeal. From its pixel-inspired lighting to its eco-conscious materials, the car embodies a new generation of responsible mobility.