Cars

SHERIDAN, WYOMING – October 31, 2024 – Toyota is excited to announce the launch of its new marketing campaign for the all-electric bZ4X SUV: "A Secret Worth Sharing." The campaign aims to highlight the unique features and benefits of the bZ4X, showcasing its blend of modern design, advanced technology, and Toyota's renowned quality, durability, and reliability.

"The bZ4X campaign highlights how Toyota's all-electric SUV is a secret worth sharing," said Mike Tripp, group vice president, Toyota Marketing, Toyota Motor North America. "The bZ4X blends modern design with advanced technology specifically developed to simplify zero-emission driving, backed by the quality, durability and reliability of a Toyota."

Creative Campaign Spots

The campaign features several creative spots that showcase the bZ4X in various scenarios, emphasizing its capabilities and appeal.

SHERIDAN, WYOMING – October 31, 2024 – Toyota is taking a proactive approach to teen driver safety with the launch of its new Risk-Anticipation Training To Enhance Novice Driving (Risk-ATTEND) program. This innovative initiative aims to equip new drivers with the skills and knowledge necessary to navigate the roads safely and responsibly.

Developed in partnership with the University of Massachusetts Amherst (UMass Amherst) and Discovery Education, Risk-ATTEND is a web-browser-based training program designed to enhance novice drivers' ability to detect and anticipate potential hazards on the road.

Addressing Critical Errors in Teen Driving

SHERIDAN, WYOMING – October 31, 2024 – SHERIDAN, WYOMING – October 31, 2024 – Toyota is making waves at the 2024 SEMA Show with the unveiling of the 4Runner TRD Surf Concept, a custom creation that blends the rugged spirit of the first-generation 4Runner with the modern design and technology of the all-new 2025 model.

Inspired by Southern California's iconic surf culture of the 1980s, this concept vehicle is a tribute to the adventurous lifestyle that defined a generation.

"The 2025 4Runner reminded me of the original, with its rugged look and powerhouse 4cyl engine. I knew it had the potential to be the ultimate beach cruiser," said Marty Schwerter, lead builder and Director of Operations at Toyota's Motorsports Technical Center.

A Modern Take on a Classic

The 4Runner TRD Surf Concept started life as a 2025 4Runner TRD Limited, equipped with a 2.4L turbocharged engine delivering 278 horsepower and 317 lb.-ft of torque.

SHERIDAN, WYOMING – October 31, 2024 – Amperfied, a subsidiary of Heidelberger Druckmaschinen AG (HEIDELBERG), is simplifying and enhancing the security of payment processing for charging electric vehicles. This initiative addresses the growing demand for streamlined payment solutions in the electric vehicle charging sector.

Collaboration with TeleCash

Amperfied is partnering with Fiserv, a leading global provider of payments and financial technology, to offer payment processing services under the TeleCash brand. This collaboration enables businesses to leverage TeleCash as a payment service provider at calibration-compliant charging points managed through the Amperfied backend. This solution automates payment and billing processes, benefiting both spontaneous charging at public charging stations and employee charging at company locations.

SHERIDAN, WYOMING – October 31, 2024 – In the ever-evolving landscape of electric vehicles (EVs), Ampere is rapidly establishing itself as a leader in Europe.

Accelerated Development and Manufacturing

Over the past year, Ampere has significantly reduced its development and manufacturing times. The Twingo EV is on track to be developed in less than two years, with a target selling price under 20,000 euros. Meanwhile, the Renault 5 is well advanced, with manufacturing times reduced to less than 10 hours at the Ampere ElectriCity hub in France.

This acceleration has attracted the attention of major automotive brands. Nissan, following a positive initial collaboration on its compact EV, has partnered with Ampere to explore the development of its next A-segment electric car.

Ampere: A Tech Platform for Major Brands

SHERIDAN, WYOMING – October 29, 2024 – SHERIDAN, WYOMING – October 29, 2024 – Stellantis N.V., in collaboration with PETRONAS Lubricants International (PLI), has introduced a new range of lubricants: the co-branded Selenia SUSTAINera engine oils. This innovative product range, sourced from recycled base oils, reduces carbon footprint while delivering outstanding engine performance.

Selenia SUSTAINera is engineered using advanced technology and incorporates premium recycled base oils, with 30% of its formulation sourced from recycled materials. The product also demonstrates a strong commitment to sustainability, with packaging made from 50% recycled plastic and 100% recyclable. It provides exceptional engine protection performance without compromising on product quality, comparable to virgin base oil formulations.

SHERIDAN, WYOMING – October 29, 2024 – In a significant development for U.S. diplomatic security efforts, GM Defense has completed production of the first vehicles in support of the U.S. State Department's Diplomatic Security Service (DSS) Heavy-Duty Armored Sport Utility Vehicle (HD SUV) program. The event was celebrated with key stakeholders, including Assistant Secretary of State for Diplomatic Security Gentry Smith, who visited GM Defense’s state-of-the-art Manufacturing and Customer Innovation Center in Concord, North Carolina, to mark the occasion.

SHERIDAN, WYOMING – October 29, 2024 – SHERIDAN, WYOMING – October 29, 2024 – General Motors has been inducted into the Indiana Manufacturers Hall of Fame, in recognition of its continued achievements and commitment to customers, partners, and team members in the Hoosier State.

Formed in 1901, the Indiana Manufacturers Association advocates for a business climate that creates, protects, and promotes quality manufacturing jobs. The group annually recognizes organizations for their contributions to the state's economy and their commitment to local communities. GM and other inductees were announced at a luncheon celebrating Indiana's manufacturers.

GM Drives Indiana

SHERIDAN, WYOMING – October 29, 2024 – SHERIDAN, WYOMING – October 29, 2024 – General Motors is investing $10 million in Forge Nano, Inc., a world-leading materials science company, to explore using cutting-edge technology to improve the performance of electric vehicle (EV) batteries.

GM Ventures, the automaker’s venture capital subsidiary, is making the investment. At the same time, GM and Forge Nano have entered a strategic partnership agreement to collaborate on new battery technologies.

“GM Ventures’ primary goal is to bring disruptive technology into the GM ecosystem to improve products and processes,” said Anirvan Coomer, managing director of GM Ventures. “Forge Nano’s Atomic Armor technology has game-changing potential for our battery materials. They have already demonstrated the ability to expand cathode capabilities, which is the most expensive battery cell component. This could unlock benefits for both customers and the business.”

SHERIDAN, WYOMING – October 29, 2024 – SHERIDAN, WYOMING – October 29, 2024 – The 2025 Chevrolet Corvette ZR1 has made history as the fastest car ever built by an American automaker.

General Motors President Mark Reuss achieved this milestone, reaching a remarkable speed of 233 mph on a test track in Germany. This feat sets a new top speed record unmatched by any other production car currently available for under $1 million.

The record-setting run took place at the High-Speed Oval Track at ATP Automotive Testing Papenburg, utilizing both the northbound and southbound straightaways.