UN Tourism and Lithuania Unite to Drive Innovation and Growth in Tourism
SHERIDAN, WYOMING – April 19, 2025 – SHERIDAN, WYOMING – April 19, 2025 - Strengthening a Vision for Smarter, Sustainable Tourism
Vilnius hosts milestone partnership event
UN Tourism and the Ministry of the Economy and Innovation of Lithuania have launched a new collaboration to guide the future of tourism in Lithuania from 2025 to 2027. This ambitious partnership was unveiled during the official visit of UN Tourism Secretary-General Zurab Pololikashvili to Vilnius, where he met with key government and industry leaders.
"Lithuania has demonstrated remarkable resilience and vision," said Secretary-General Pololikashvili. "The country’s leadership in innovation and inclusivity sets a strong example for the region and beyond. Our cooperation reflects the shared commitment to building a smarter, more sustainable, and more competitive tourism sector."