United States – October 15, 2026 -- The Brady Protocol, a 30-minute robotic massage session co-designed with Tom Brady, is available starting today at every Aescape location for $39 and up. Pricing varies by location.
Brady helped design the sequence down to the stroke
Over the past year, licensed therapists and trainers built the Protocol with Brady involved from initial concept through design and testing. He helped shape the sequence, intensity and intent of the session, down to the individual stroke.
The approach draws on principles from Brady's more than two decades of work with his longtime body coach, Alex Guerrero. Those principles center on muscle pliability, consistent bodywork and recovery, and they have been adapted for Aescape's platform.
Brady says he kept refining the pressure, speed, sequence and stroke placement until it felt like the work he has relied on for years.
Deeper pressure starts from the first stroke
The Protocol is built to address accumulated tension, the tightness that builds from training, long desk hours, travel and busy schedules.
- Intensity: Deeper pressure from the first stroke, with minimal warm-up.
- Control: Users set the pressure throughout and can pause or lower it at any time. The sequence itself is fixed to cover the full posterior chain.
- Design: Strokes focus on the points where muscles attach, with cross-fiber work where muscle is dense.
- Experience: Before a first session, users can watch a short introduction from Brady on what to expect and how to use the pressure controls.
The robot maps your body before every session
Aescape combines real-time body mapping, robotics and proprietary software. The system maps each person's body before a session and delivers the protocol according to their proportions, while the user adjusts pressure in real time. Over time, it will learn each person's contours, preferences and patterns, so each session builds on the last.
Aescape CEO Frank Britt calls recovery "the missing pillar" alongside fitness, sleep and nutrition.
Sessions are open to public booking at partner locations
The Brady Protocol joins Aescape's library of sessions. It is available at partner locations open to public booking as well as those reserved for members and guests.