ASEAN Records

Kuala Lumpur – October 12, 2026 -- The HONOR X9e Pro goes on sale in Malaysia at RM1,899 for the 256GB model and RM2,399 for the 512GB version, with an 11,000mAh battery and a 3-metre drop rating. The launch follows an ASEAN Records recognition for the HONOR X9 Series as the top-selling mid-range smartphone series for three consecutive years.

The X9 Series hit a 77% peak share in Malaysia

ASEAN Records certified the achievement for the RM1,450–RM1,700 segment, covering February 2023 to March 2026. According to HONOR, the series reached a peak market share of 77% in February 2026, up from 56%. The run spans several generations, starting with the HONOR X9 in Malaysia in 2022 and continuing through the X9a, X9b, X9c and X9d.

Johor – October 12, 2026 -- Malaysian eyewear chain Season Optical sold 1,111 frames and sunglasses in 36 operating hours at a three-day warehouse sale, earning an ASEAN Records title. Its affordable packages start from RM28.

The sale ran with a live public tally

The sale took place from 25 to 27 September 2026 at a single venue. A live public sales tally let shoppers follow the count as it climbed, and the final figure was announced when the event closed. ASEAN Records recognised Season Optical as the first mart-based eyewear chain to pass 1,000 pairs sold in a three-day warehouse sale with such a tally.

Season Optical has grown to 26 outlets since 2015

The Johor-founded chain opened its first outlet in 2015 and now runs 26 outlets across Malaysia. It sells eyewear at several price points, from the RM28 packages to established brands and higher-end products.

USJ Taipan – October 12, 2026 -- A single full-size cervical pillow from Malaysian brand NeckPro now covers three jobs: sleeping, seated back support and desktop resting. The NeckPro Basinov Multi-Ergo Cervical Pillow measures 69 × 42 × 13 cm and launched in December 2025.

A professional chiropractic body assessed all three uses

ASEAN Records has recognised the Basinov as the first full-size cervical cooling pillow assessed for three ergonomic applications by a professional chiropractic body. The pillow is a single moulded form, produced in-house by a foam manufacturer operating since 2003.

Its basin-shaped contour follows the natural curves of the head, neck and upper body. It is designed to support alignment and pressure distribution for both back and side sleepers. The same pillow can serve as lumbar support during long periods of sitting and as a rest for short breaks at a desk.