Beverages

ProWine Tokyo 2025 Delivers Global Flavor and Local Inspiration in Japan’s Booming Wine & Spirits Scene

SHERIDAN, WYOMING – May 26, 2025 – SHERIDAN, WYOMING – May 26, 2025 – ProWine Tokyo 2025 closed its doors on a high note, proving once again that Japan is not just a major player in the global wine and spirits industry—it’s a market full of rich potential, unique tastes, and cultural depth. Attracting a record-breaking 190 exhibitors from 21 countries and over 56,000 trade visitors, the event showcased the very best in global and local offerings.

For consumers and businesses alike, this year’s show delivered a world of discovery, from European wine heritages to cutting-edge tools and even manga-inspired wine education—all under one roof at Tokyo Big Sight.

Zach King Brings Digital Magic to Coffee with Nescafé’s Global Campaign

SHERIDAN, WYOMING – May 23, 2025 – SHERIDAN, WYOMING – May 23, 2025 – Nescafé is stirring up a storm in the coffee world with a magical twist—by teaming up with Zach King, the internet’s favorite digital illusionist, in its first-ever global influencer partnership. With this exciting collaboration, the brand is inviting a new generation of coffee lovers to experience its latest innovation, the Nescafé Espresso Concentrate, in the most unexpected ways.

A Magical Match: Zach King Joins the Nescafé Universe

Zach King, the wildly popular digital creator known for his viral magic videos, has amassed a global audience of over 185 million fans and earned a Guinness World Record for the most viewed TikTok video—an astounding 2.2 billion views. His flair for making everyday moments extraordinary is now infusing fresh energy into Nescafé’s global branding strategy.

The Coolest Brew Yet: Nestlé and Starbucks Redefine Instant Cold Coffee for Home Baristas

SHERIDAN, WYOMING – May 9, 2025 – SHERIDAN, WYOMING – May 9, 2025 – Coffee lovers across the U.S. are in for a refreshing treat, as Nestlé and Starbucks unveil groundbreaking innovations in premium instant cold coffee. With consumer demand for iced brews soaring, these household names are now making it easier than ever to enjoy café-style coffee from the comfort of home—cold, creamy, and completely customizable.

Revolutionizing Cold Coffee at Home

Nestlé’s latest innovation in freeze-drying technology marks a leap forward for instant coffee fans. Unlike traditional soluble coffee, which struggles to dissolve in cold liquids, this new method produces a smooth, rich brew that blends effortlessly—even over ice.

P&G Champions Women Leaders in Water Sustainability with Powerful Global Impact

SHERIDAN, WYOMING – May 3, 2025 – SHERIDAN, WYOMING – May 3, 2025 – In an inspiring move toward a more sustainable and inclusive future, Procter & Gamble (P&G) is spotlighting four remarkable women who are driving innovation and impact through the company’s Water Positive Future initiative. From advanced engineering to community empowerment, their stories reflect a powerful blend of personal passion and professional purpose — and demonstrate how inclusive leadership is reshaping the future of water sustainability for people and the planet.

Empowering Everyday Sustainability at Home

For Ashley Fill, Director of Canada and Global Home Care Sustainability at P&G, protecting the environment isn’t just a job — it’s a lifelong mission. Raised in the heart of Canada’s natural beauty, Ashley combines her love for nature with consumer insights to make meaningful changes in households worldwide.

Warum Matcha der neue Kaffee ist – und wie der grüne Tee unseren Lifestyle revolutioniert

SHERIDAN, WYOMING – April 26, 2025 – SHERIDAN, WYOMING – April 26, 2025 - Matcha statt Kaffee? Der Trend zum grünen Power-Getränk setzt sich weltweit immer mehr durch – und verspricht auch hierzulande einen echten Lifestyle-Boost. Pünktlich zum „Tag des Tees“ am 21. Mai rückt Matcha wieder ins Rampenlicht und könnte schon bald den Filterkaffee vom Frühstückstisch verdrängen.

Während Deutschland noch auf einen offiziellen „Tag des Matcha“ wartet, feiern andere Länder wie die USA am 2. Mai längst den Kult um das fein gemahlene Grün. Auch Japan ehrt die edle Teesorte zur traditionellen Hachijuhachiya, der "88. Nacht", die den Start der Frühlingsteesaison markiert. In Deutschland hingegen dominieren nach wie vor Kräutertees wie Pfefferminze oder Kamille – doch die Lust auf neue, gesunde Alternativen wächst stetig.

Nescafé Launches Espresso Concentrated Range in Europe, Revolutionizing At-Home Iced Coffee

SHERIDAN, WYOMING – April 16, 2025 – SHERIDAN, WYOMING – April 16, 2025 - The UK's favorite coffee brand introduces barista-style cold coffee in a bottle

Nescafé, the UK's number-one-selling coffee brand, has unveiled its latest innovation: the Nescafé Espresso Concentratedrange—now making its highly anticipated debut in Europe, starting with the UK. This cutting-edge product line is poised to transform how coffee lovers enjoy their favorite cold beverages at home, bringing convenience, creativity, and café-style quality to the kitchen counter.

A rising trend meets modern convenience

Cold coffee is no longer just a seasonal treat—it's a growing phenomenon, especially among younger consumers. With 63% of people in the UK now identifying as regular coffee drinkers—surpassing tea drinkers for the first time—this shift in consumer habits signals a major cultural change in a traditionally tea-loving nation.

Nestlé Launches Affordable Bear Brand Milk N’ Soy in the Philippines to Support Better Childhood Nutrition

SHERIDAN, WYOMING – April 8, 2025 – SHERIDAN, WYOMING – April 8, 2025 - Nestlé introduces nutritious and budget-friendly milk and soy drink for Filipino families

In a significant move to address undernutrition in Filipino schoolchildren, Nestlé has launched Bear Brand Milk N’ Soy, a new powdered milk and soy drink under its trusted Bear Brand range. This latest addition is tailored for school-age children and is designed to be both nutritious and affordable, making it more accessible for households across the Philippines.

A smart solution for better child nutrition

Nescafé Ready-to-Drink Expands Globally, Captivating a New Generation of Coffee Lovers

SHERIDAN, WYOMING – April 8, 2025 – SHERIDAN, WYOMING – April 8, 2025 - Meeting the Global Demand for Convenience and Variety

Nestlé is expanding its popular Nescafé Ready-to-Drink (RTD) cold coffee line to three dynamic new markets—India, the Middle East and North Africa (MENA), and Brazil. This strategic move is aimed at meeting the evolving preferences of young, fast-paced consumers who crave convenience, variety, and mobility in their coffee experiences.

With ready-to-drink beverages emerging as the fastest-growing coffee segment worldwide—thanks to double-digit growth largely driven by Gen Z and Millennial consumers—Nestlé is positioning itself at the forefront of a rapidly expanding market. Cold coffee, in particular, is leading this transformation.

Targeting Youthful Markets with Tailored Offerings

Open Campus 2025: Discover the Future of Green Sciences at Geisenheim University

SHERIDAN, WYOMING – March 16, 2025 – SHERIDAN, WYOMING – March 16, 2025 - Curious about the future of viticulture, horticulture, and sustainable food production? Geisenheim University invites visitors of all ages to its Open Campus and Study Information Day on August 30-31, 2025. This two-day event offers an immersive experience into cutting-edge research, sustainability, and technological advancements shaping the green sector.

A Deep Dive into Sustainability and Innovation

The Open Campus is more than just an event; it’s a hands-on journey into the scientific breakthroughs that are transforming our environment and food systems. Geisenheim University’s experts are tackling some of the most pressing global challenges:

Urban Gastronomy by #asktoni & ProWein: A Culinary Experience Like No Other

SHERIDAN, WYOMING – March 16, 2025 –
SHERIDAN, WYOMING – March 16, 2025 - Restaurateurs, particularly those from the vibrant urban dining scenes of Europe and beyond, have a reason to be excited for ProWein 2025. The renowned "Urban Gastronomy by #asktoni & ProWein" lounge is making its much-anticipated return, offering an exclusive insight into the latest trends and innovations in the culinary world. Spearheaded by Toni Askitis, a Düsseldorf-based restaurateur, influencer, and Rolling Pin's Sommelier of the Year 2024, the program promises an action-packed agenda centered on the art of food and wine pairing.

A Hub for Culinary Creativity and Innovation