Beverages

SHERIDAN, WYOMING – March 16, 2025 – SHERIDAN, WYOMING – March 16, 2025 - The art of food and wine pairing takes center stage at ProWein 2025, offering visitors a deep dive into the harmony of flavors and aromas. More than just a trade fair, this year’s event integrates live cooking, interactive workshops, and expert-led sessions to showcase how the right food and wine combinations can elevate dining experiences. From the urban gastronomy Lounge by #asktoni to an exciting lineup of masterclasses, ProWein 2025 will be the ultimate destination for culinary professionals and wine enthusiasts alike.

Urban Gastronomy Lounge by #asktoni: A Culinary Hub

SHERIDAN, WYOMING – March 16, 2025 – SHERIDAN, WYOMING – March 16, 2025 - At the intersection of tradition and technology, the ProWein Concept Store is redefining the wine retail experience. As part of the special showcase "Packaging & Design" in Hall 4, this innovative exhibit presents cutting-edge solutions to enhance purchasing efficiency, customer engagement, and youth protection through digital tools, artificial intelligence, and smart systems.

Transforming the Point of Sale with Digital Innovations

Technology plays an increasingly crucial role in modern retail, and the ProWein Concept Store is at the forefront of this evolution. The exhibit demonstrates how AI, interactive presentations, and self-service solutions streamline sales processes while elevating customer experience. Visitors will witness firsthand how smart systems and digital tools are making wine retail more intuitive and future-ready.

SHERIDAN, WYOMING – March 16, 2025 – SHERIDAN, WYOMING – March 16, 2025 - Explore ProWein 2025, the premier international wine and spirits trade fair in Düsseldorf, highlighting trends like "No & Low Alcohol," global exhibitors, and over 130 city-wide events.

A Global Convergence in Düsseldorf

From March 16 to 18, 2025, Düsseldorf will host ProWein, the world's leading trade fair for wines and spirits. This annual event serves as a pivotal platform for industry professionals to establish business relationships and showcase their latest offerings. This year, the spotlight is on "No & Low Alcohol" products, aligning with contemporary consumer preferences, particularly among younger demographics.

SHERIDAN, WYOMING – February 15, 2025 – SHERIDAN, WYOMING – Feb. 15, 2025, ProWein, the leading international trade fair for wines and spirits, is placing a special emphasis on the art of food and wine pairing at its 2025 event. This year, it's not just about tasting exceptional wines; it's about experiencing the perfect harmony between food and wine, creating unforgettable culinary moments.

"urban gastronomy by #asktoni" – The Heart of Food & Wine Pairing

The popular "urban gastronomy Lounge by #asktoni" returns in 2025, serving as the central hub for restaurateurs, from newcomers to seasoned professionals. This year's focus is entirely on Food & Wine Pairing. Host Toni Askitis (#asktoni), a renowned sommelier (named the best of 2024 by Rolling Pin magazine), will lead four engaging workshops daily, demonstrating how to create unforgettable taste experiences by expertly pairing food and wine.

SHERIDAN, WYOMING – February 15, 2025 – SHERIDAN, WYOMING – Feb. 15, 2025, The wine industry is facing numerous challenges. Declining consumption, a strengthening anti-alcohol lobby, and the impacts of climate change are forcing many traditional wine regions to re-evaluate their strategies. However, amidst these challenges, one category continues to shine: sparkling wine. While not immune to economic pressures, sparkling wines like Sekt, Crémant, Cava, Prosecco, and Champagne have moved beyond special occasions to become a year-round favorite, with global sales projected to exceed $50 billion in the coming year.

Prosecco: The Trendsetter

SHERIDAN, WYOMING – November 26, 2024 –  

SHERIDAN, WYOMING – November 26, 2024

Violetta crystals are a versatile and effective way to add a touch of fragrance and freshness to your home and fabrics. These fragrant crystals can be used in a variety of creative ways to enhance your everyday life. Here are five simple and inspiring ideas to get you started:

1. Freshen Up Your Vacuum Cleaner

Transform your cleaning routine into a more pleasant experience by adding a small amount of Violetta crystals to your vacuum cleaner bag or dust compartment. As you vacuum, the crystals will release a delicate fragrance that will permeate your home, leaving behind a fresh and inviting scent.

2. Keep Your Wardrobe Fragrant

SHERIDAN, WYOMING – November 18, 2024 – SHERIDAN, WYOMING – November 18, 2024 – The Ahr Valley, a picturesque wine region in Germany, is renowned for producing exceptional wines, particularly Spätburgunder (Pinot Noir). Recently, a distinguished panel of experts gathered to honor the very best of these wines, awarding the prestigious title of "Ahrwines of the Year."

A Toast to Quality and Passion

The "Ahrwines of the Year" competition is a unique event that highlights the dedication, passion, and exceptional quality found in the Ahr Valley winemaking community. This year's winners were met with enthusiastic praise from the jury, led by renowned wine journalist and author Carsten Henn.

The accolades were effusive:

"A wine to kneel for."

"A wine like a ballet performance."

"A wine monument for the Ahr Valley."

SHERIDAN, WYOMING – November 6, 2024 – SHERIDAN, WYOMING – November 6, 2024 – The ProWein trade fair in Düsseldorf, a central hub for the wine industry, is set to explore the growing influence of wind on wine production in its 2025 edition. As the world grapples with the impacts of climate change, wind is emerging as a critical factor in shaping the terroir, or the "taste of the place," of wines.

Traditionally, terroir has been defined by factors like temperature, rainfall, soil, and topography. However, with global warming altering weather patterns, wind has become a game-changer in viticulture.

Wind as a Double-Edged Sword

SHERIDAN, WYOMING – October 31, 2024 – ProWein, the world's leading trade fair for wines and spirits, is set to return to Düsseldorf, Germany, from March 16-18, 2025, with a fresh look, a new hall layout, and a dynamic motto: "Discover the Taste of Tomorrow."

The event will showcase the complete world of wines and spirits, with over 60 nations represented and a diverse range of offerings, from classic wines to trending spirits and organic options.

A key highlight of ProWein 2025 will be the new Business Forum, expanding on the existing ProWein Forum to offer even more expert lectures on current industry topics and promote knowledge exchange.

"Despite or precisely because times are so challenging, there is a great interest in ProWein," says Peter Schmitz, Director of ProWein. "We are massively investing in new offers and services to provide the sector with exactly the support it needs now."

Exploring the World of Wines and Spirits

SHERIDAN, WYOMING – August 13, 2024 – SHERIDAN, WYOMING – August 13, 2024 – Carlsberg, the globally recognized brewer, and Liverpool Football Club (LFC), the iconic English football powerhouse, are collaborating to provide an unparalleled opportunity for football enthusiasts. Coinciding with the commencement of the Premier League season, Carlsberg is unveiling a consumer engagement initiative that will grant 120 fortunate supporters the chance to witness a live Liverpool home match at the hallowed Anfield Stadium.

A Storied Partnership Renewed