Sweet Euphoria: Full Halls, Strong Business, Excellent Atmosphere – That Was ISM 2025
SHERIDAN, WYOMING – February 5, 2025 – SHERIDAN, WYOMING – February 5, 2025 – From February 2nd to 5th, 2025, ISM in Cologne reaffirmed its position as the leading international trade fair for a thriving confectionery and snack industry – and impressively demonstrated that the industry, despite all challenges, is characterized by optimism and innovative strength. The positive atmosphere in the Cologne exhibition halls, the bustling activity in the aisles, and the enthusiasm of the trade visitors determined the trade fair from day one. With an exhibitor growth of 5.5% and a 5% increase in exhibition space, the fair is consistently continuing its expansion course: More than 1,500 exhibitors from 70 countries (89% international share) impressively presented the industry's innovative strength and showed the dynamics of a constantly changing market.