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Behavior Insights & Training

Embark's New DNA Feature Explains Why Your Dog Barks at 2 A.M.

Boston – September 13, 2026 -- Embark Veterinary Inc. launched Behavior Insights & Training, a new in-app feature that translates a dog's DNA into 15 genetic behavior insights paired with a year of personalized training guidance.

The feature connects genetics to everyday quirks

Behavior Insights delivers 15 genetic markers tied to predispositions like hyperactivity, separation anxiety, wariness of unfamiliar objects or other dogs, and a tendency to feel easily overwhelmed. Instead of relying on generic breed advice, the tool aims to show pet parents why their dog reacts the way it does -- from lunging at visitors to anxiety triggered by jingling keys.

"Every dog owner knows the feeling of loving a dog whose habits don't fully make sense to them," said Amish Desai, Embark CEO. He said the feature gives owners a genetic starting point so training feels like working with a dog's wiring rather than against it.