Basketball

New York – October 19, 2026 -- SiriusXM will broadcast every NBA game of the 2026-27 season, from Opening Night through The Finals, and its new SiriusXM Sports Pass subscription includes all of them for $5 per month.

Opening night brings a three-game slate on October 20

The season starts with a tripleheader on October 20. At 3:00 pm ET, Jayson Tatum and the Boston Celtics visit Cade Cunningham and the Detroit Pistons at Little Caesars Arena.

At 7:00 pm ET, Jalen Brunson and the reigning NBA Champion Knicks host the Philadelphia 76ers at Madison Square Garden. The 76ers have a new-look roster featuring LeBron James and Jaylen Brown.

At 9:30 pm ET, Shai Gilgeous-Alexander and the Oklahoma City Thunder visit the reigning Western Conference Champion Spurs and Victor Wembanyama at the Frost Bank Center in San Antonio.

Philadelphia – October 09, 2026 -- For every block the Philadelphia 76ers make this season, TENA will donate up to $25,000 worth of incontinence products to a local community organization in the Philadelphia region.

TENA becomes a Proud Partner of the 76ers

TENA, an incontinence care brand, has been named a Proud Partner of the Philadelphia 76ers. As Presenting Partner of its "Blocking the Stigma" campaign, the brand will reach fans through in-arena visibility, digital engagement, social activation and community impact.

The campaign targets men's bladder health

The initiative is aimed at bringing attention to men's health. According to a 2025 TENA study, 1 in 4 men over 40 will experience drips and dribbles in their lifetime, said Thiago Icassati, Vice President Personal Care for Essity North America.

Atlanta – October 07, 2026 -- PrizePicks, the Atlanta-based sports entertainment company, has signed NBA superstar Anthony Edwards to a multi-year brand ambassador deal, marking the first time the company has partnered with an active NBA player in this role.

Edwards becomes the face of PrizePicks' ad and social campaigns

The former No. 1 overall draft pick and four-time All-Star will be heavily featured across PrizePicks' advertising and social media. "Teaming up with PrizePicks feels like an Atlanta homecoming," Edwards said, adding that the brand's "Run Your Game" messaging matches his own personality.

Joey Molko, PrizePicks' SVP of Partnerships, said Edwards' authenticity and fan connection made him a natural fit for the brand.

Berlin – September 15, 2026 -- Germany's women's basketball team plays European champion Belgium in the World Cup quarterfinal on Thursday, live from 5:15 PM on MagentaTV and MagentaSport.

Germany enters the match on a three-game winning streak

The German team beat Japan, Mali, and South Korea in the group stage, building momentum ahead of the knockout round in Berlin. Head coach Olaf Lange told MagentaSport he is "very positively excited" about the team's growth, crediting the run of wins for boosting squad cohesion.

Belgium beat Germany by 30 points at EuroBasket 2025

Lange called Thursday's game a chance to move past that result, describing Belgium as an experienced, tactically detailed opponent with a different playing style than Germany's group-stage rivals. His plan: play with tempo to avoid getting caught out by the shot clock, and attack beyond Belgium's first line of defense.

New York – September 12, 2026 -- During NBA Summer League in Las Vegas, two-time NBA All-Star Baron Davis and NBA player Mo Bamba sat down for a conversation linking basketball, jewelry and the value of natural diamonds.

Davis says jewelry reflects personal identity, not shortcuts

"What you choose to wear is a representation of your personality, your brand," said Davis, who has spent years designing custom jewelry and sourcing natural diamonds himself. "Champions aren't made in labs."

Both players tie basketball excellence to time and repetition

"It's hard to value things that haven't gone through the process," Davis said. "If you're not trying to get to excellence, you're never going to get there. There's never a perfect basketball player. We're always striving, and we're not cutting corners."

Berlin – September 09, 2026 -- Germany's women's basketball team defeated Japan 74:58 in a sold-out Max-Schmeling-Halle, securing its first win of the World Cup after an opening loss to Spain. The victory sets up a decisive final group match against Mali on Monday at 5:20 p.m., broadcast live on MagentaSport.

Forward Nyara Sabally, who grew up in Berlin and trained in the same arena, scored 18 points. "It was really cool, the arena is loud," she said, adding that the team was "logged in" from the start of the game.

Frieda Bühner scores 19 points to earn MVP honors

Bühner led all German scorers with 19 points and was named player of the match. She said the team shook off frustration from the Spain loss overnight and "woke up this morning with a clear head," crediting improved ball movement and interior play for opening up scoring chances.

Berlin – September 09, 2026 -- Germany's women's basketball team opened the home FIBA Women's World Cup 2026 with a 53-83 defeat to Spain in Berlin, despite a packed and enthusiastic home crowd. The game aired live on MagentaSport and MagentaTV, which will broadcast 23 matches of the tournament overall.

Spain dominates the opening quarter with a 19-6 scoring run

Spain pulled away early, hitting nearly every shot attempted in the first quarter and building a commanding lead that Germany could never fully close. Germany's best offensive stretch came in the third quarter, when the team scored 15 points, but otherwise struggled against Spain's defense throughout the match.

Liverpool – September 07, 2026 -- Liverpool Basketball has hired Roy Rogers, a coach with nearly two decades of NBA experience, as the club's first-ever head coach ahead of its debut season in Super League Basketball (SLB), owner Jason Dolan announced.

Rogers brings nearly 20 years of NBA coaching experience to the new club

Rogers most recently served on staff at the University of Memphis and spent four seasons (2021-25) with the Portland Trail Blazers, including a stint as the team's defensive coordinator. His NBA coaching résumé also includes the Los Angeles Clippers, Chicago Bulls, Houston Rockets, Washington Wizards, Brooklyn Nets, Detroit Pistons and Boston Celtics. He began coaching in the NBA Development League in 2004.

He has worked alongside Hall of Fame coaches Doc Rivers and Mike D'Antoni, as well as Tyronn Lue, Lawrence Frank and Randy Wittman.