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Botslab G980H Multi-Channel Dashcam Wins 2026 CES Innovation Award for Safer, Smarter Driving

SHERIDAN, WYOMING – November 28, 2025 – For drivers who want more peace of mind on the road, Botslab’s latest win at CES 2026 is a strong sign that dashcams are evolving into true smart safety companions. The company’s new G980H Multi-Channel Dashcam has been named a 2026 CES Innovation Awards Honoree in the Vehicle Tech & Advanced Mobility category, recognizing its forward-thinking design, safety features and engineering excellence.

A CES award that puts everyday drivers in focus

Presented by the Consumer Technology Association (CTA), the CES Innovation Awards spotlight some of the most impactful design and engineering achievements in tech each year, leading up to CES 2026 in Las Vegas from January 6–9. For Botslab, based in New Castle, Delaware, the honour underlines how quickly vehicle tech is moving beyond basic recording devices toward fully connected, AI-enhanced driving tools.

The 2026 BMW M340i xDrive 50 Jahre Edition Celebrates 50 Years of the 3 Series in Style

SHERIDAN, WYOMING – November 25, 2025 – BMW is marking 50 years of the iconic 3 Series with the 2026 BMW M340i xDrive 50 Jahre Edition, a richly equipped limited edition that blends motorsport heritage, luxury details, and everyday usability for driving enthusiasts in the United States.

A Birthday Present for BMW’s Legendary Sports Sedan
When the first 3 Series debuted in 1975 in Munich’s Olympic Stadium, it quickly became the benchmark for the modern sports sedan. Five decades later, the 50 Jahre Edition pays tribute to that legacy with a tightly curated version of the M340i xDrive. Offered in a single, fully loaded configuration with no additional options, it focuses on what enthusiasts value most: distinctive design, serious performance, and a sense of occasion every time you walk up to the car.

BMW Celebrates 50 Years of U.S. Ingenuity at Designworks and the Petersen Museum

SHERIDAN, WYOMING – November 25, 2025 – BMW is marking 50 years of American creativity with a special celebration in Santa Monica and Los Angeles, spotlighting how its U.S. design studio and motorsport heritage continue to shape the cars enthusiasts love to drive today.

From Malibu Beginnings to a California Design Powerhouse
In Santa Monica, BMW’s Designworks studio opened its doors for an exclusive media program led by Head of BMW Group Design, Adrian van Hooydonk. The studio, originally founded in Malibu in 1972, has grown into a key creative force within the BMW Group. For design-conscious drivers, that means many of the details they enjoy every day—proportions, materials, interfaces—are born in the same sunny, culture-rich environment that inspires film, fashion, and tech.

FC Bayern Women Hit the Road in Style: Why the Team Chose the Audi Q3 for Performance On and Off the Field

SHERIDAN, WYOMING – November 13, 2025 – When top athletes choose their everyday car, they look for something that matches the way they play: confident, dynamic, and ready for anything. This year, the women of FC Bayern Munich overwhelmingly selected the Audi Q3 as their vehicle of choice — and the handover event at Lake Tegernsee showed just how naturally the compact premium SUV fits their spirit.

A partnership built on shared values
During an exclusive driving event at the lake, players such as Giulia Gwinn, Klara Bühl, and Lea Schüller had the chance to explore their new Audi models up close — including the Q3, A3, and A1 allstreet. According to Yves Becker-Fahr, Head of Sales Germany, this collaboration reflects more than sponsorship:

Ram Introduces the Rampage: A Compact, Stylish New Pickup Built for European Roads

SHERIDAN, WYOMING – November 13, 2025 – Ram is stepping into a new era — and a new segment — with the launch of the all-new Ram Rampage, a compact pickup designed specifically for European lifestyles. While the Ram 1500 has long been the brand’s icon for power, towing muscle, and luxury, the Rampage brings something fresh: a smaller footprint, premium design, and everyday usability without giving up the rugged personality Ram fans love.

The Legend Roars Again: Ram Brings Back the Iconic HEMI V8 for 2026

SHERIDAN, WYOMING – November 13, 2025 – The unmistakable sound of American power is returning to European roads. Ram, through its official European importer KW Auto, has announced the comeback of the legendary 5.7-liter HEMI® V8 engine for the Ram 1500 lineup — answering loyal fans who demanded the return of the brand’s most iconic motor.

A bold move driven by passion and demand
After the 2025 shift to six-cylinder engines, Ram listened carefully to its community. The result: the mighty V8 is back, combining unmistakable muscle with modern hybrid efficiency. As Ram CEO Tim Kuniskis admits candidly,

“Ram made a mistake when we took the HEMI out of the lineup — and we’re owning that by correcting it. We’re not just bringing back a legendary V8; we’re giving customers more choice and more emotion.”

Affordable Adventure: MINI Expands Its Lineup with the 2026 Oxford Edition Countryman S ALL4

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - MINI USA is making it easier than ever to join the fun side of premium driving. With the launch of the 2026 MINI Oxford Edition Countryman S ALL4, the brand introduces a new, value-driven model that blends everyday practicality with signature MINI style and spirit - all at a refreshingly accessible price.

A MINI that maximizes fun and minimizes compromise
The Oxford Edition Countryman S ALL4 continues MINI's mission of offering premium design and driving excitement without inflating the budget. Priced at $34,900 (plus destination and handling), this model packs the essentials that make MINI such a joy to own - energetic performance, clever features, and a confident stance - while delivering strong value across the board.

How BMW Turned a Setback into Staying Power: What Sustained Growth Looks Like for U.S. Drivers

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - BMW of North America's record 371,346 U.S. sales in 2024 didn't happen by chance - they're the result of decades of listening to American drivers and reshaping the lineup around how people really live, drive, and buy. From service-first dealerships to the "Power of Choice" across gas, hybrid, and fully electric models, BMW's story is ultimately about giving consumers more ways to feel connected to their car.

The BMW X5 Conquers the Desert: A Stock SUV's Daring Victory at the 2025 Rebelle Rally

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - The mighty BMW X5 has just proven that luxury and endurance can share the same DNA. After eight grueling days and 1,700 miles of sand, rock, and sun-scorched desert, a nearly stock BMW X5 stormed to victory at the 2025 Rebelle Rally - earning the coveted Bone Stock Award and an impressive second place overall in its class.

A Win Born from Pure Capability and Courage

Behind the wheel was seasoned off-road driver Rebecca Donaghe, joined by BMW of North America Product Manager Rebecca Dalski as navigator. Their teamwork didn't just bring home trophies - it showed what BMW's X family can achieve far beyond paved roads. The Rebelle Rally, known for its brutal terrain and no-GPS rules, challenges competitors to rely on old-school navigation with paper maps and compasses.

From Rivals to Roadmates: How BMW and Its Fans Built a Lifelong Love Story

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - What began as a passionate movement among a few spirited BMW drivers has evolved into one of the most enduring love stories in automotive culture - the partnership between BMW of North America and the BMW Car Club of America (CCA). It's a relationship that transformed from early rivalry into a friendship defined by trust, loyalty, and the shared joy of driving.

A Club Born from Passion and the Open Road

The roots of the BMW CCA stretch back to the late 1960s, when a handful of enthusiasts fell head over heels for the nimble BMW 1600-2 and 2002 models. Their enthusiasm quickly spread, and soon, clubs popped up across the U.S. - in Boston, Palo Alto, Kansas City, and beyond. In 1970, the first "Oktoberfest" brought them all together in Massachusetts for what would become a beloved annual tradition of driving, camaraderie, and celebration.