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Zurich shareholders approve all Board proposals at Annual General Meeting

Submitted by J. Mikhail on
peter maurer
  • Michel M. Liès confirmed as Chairman of the Board of Directors
  • Peter Maurer elected as new member to join the Board on October 1, 2022; all other Board members standing for re-election confirmed
  • Dividend of CHF 22 per share and all other Board proposals approved

The shareholders of Zurich Insurance Group Ltd (Zurich) confirmed Michel M. Liès as Chairman of the Board of Directors at today’s Annual General Meeting (AGM). They also elected all the other current Board members who stood for re-election, and elected Peter Maurer as a new member of the Board as of October 1, 2022.

As of October 1, 2022, the Board will have 12 members, with equal gender representation.

Due to COVID-19, the meeting took place without the physical presence of shareholders, who were able to exercise their rights via the Independent Voting Rights Representative and follow the AGM via live webcast. A video recording of this year’s AGM can be found here.

In his speech to shareholders Michel M. Liès said: “At Zurich, we exist to give people a sense of security during good times and to support them when things become difficult. We, as an insurance company, have been doing this for 150 years. The last year – indeed the last two years of the pandemic – have required swift and decisive action. Let me say here, not without pride: we have passed the test.”

Michel M. Liès
Michel M. Liès, Chairman of the Board of Directors

Group Chief Executive Officer Mario Greco said: “We achieved a strong result in 2021 thanks to all our employees and despite facing increasing risks such as those from global warming. Our loyal customers understand that we always keep them front and center, even in the most unusual times. I’m convinced Zurich is ready to meet the challenges of the future, thanks to our transformation over recent years.”

Mario Greco
Mario Greco, Group Chief Executive Officer

Shareholders also approved the dividend of CHF 22 per share, which will be paid from April 12, 2022. In a non-binding advisory vote, 73.87% of the represented shareholders approved the remuneration report 2021. All other Board proposals were also approved. The detailed voting results will be published on www.zurich.com on April 6, 2022.

The Board of Directors and the Remuneration Committee consist of the following members:

Board of Directors

  • Michel M. Liès, Chairman
  • Joan Amble
  • Catherine Bessant
  • Dame Alison Carnwath
  • Christoph Franz
  • Michael Halbherr
  • Sabine Keller-Busse
  • Monica Mächler
  • Kishore Mahbubani
  • Peter Maurer (joining the Board on October 1, 2022)
  • Jasmin Staiblin
  • Barry Stowe

Remuneration Committee

  • Christoph Franz, Chairman
  • Catherine Bessant
  • Sabine Keller-Busse
  • Michel M. Liès
  • Kishore Mahbubani
  • Jasmin Staiblin

The CVs of all members of the Board as well as the Board committees’ composition can be found here.

More information about Zurich’s Corporate Governance structure can be found here.

 

Contacts

  • Media Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 21 00
    media@zurich.com

  • Investor Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 22 99
    investor.relations@zurich.com

Zurich aims for net-zero target in operations by 2030 instead of 2050

Submitted by J. Mikhail on
Zurich aims for net-zero target in operations by 2030 instead of 2050
  • Signs agreements with innovative carbon removal suppliers
  • Early payments made to help suppliers scale their nature-based solutions
  • Deep cuts in absolute emissions remain a key priority for this decade

Zurich Insurance Group (Zurich) is bringing forward by 20 years its target to achieve net-zero emissions in its operations.

It now aims to reach the goal by 2030, after implementing plans announced last year to achieve deep cuts in absolute emissions this decade. After that, emissions that cannot be avoided will be removed from the atmosphere.

Zurich has signed carbon removal agreements with several suppliers of nature-based solutions, where it can have the biggest impact on the development of the carbon removal industry. It has made advance payments that will help these suppliers further develop, scale and commercialize their early stage and innovative technologies.

The projects were also selected to align with Zurich’s broader sustainability goals including flood resilience, wild fire prevention and – through support for good quality jobs in sustainable industries – developing a fairer society.

“Since we first started measuring our carbon footprint in 2007, we have avoided an estimated 1 million metric tons of CO2-equivalent emissions, and our focus remains on reducing them to a minimum,” said Alison Martin, CEO EMEA and Bank Distribution, and the Executive Committee member responsible for Sustainability. “To balance out our unavoidable residual emissions, we are supporting innovative carbon removal solutions. The urgency of the situation means we need to be proactive and help scale up the carbon removal industry, which is still in its infancy.”

The chosen carbon removal suppliers are InterEarth from Australia, Bio Restorative Ideas from Puerto Rico and Oregon Biochar Solutions from the United States. Zurich’s participation in these projects, facilitated through carbon removal marketplace Puro.earth, is instrumental for the projects to start and expand their operations.

The InterEarth project removes CO2 with an innovative method called woody biomass burial. The company grows a selection of highly adapted woody plants on degraded, low rainfall, and previously cleared farmland in Australia. Periodically, the plants are trimmed of their above-ground biomass and the harvested biomass is buried and encapsulated in dedicated subterranean chambers. The aim is to permanently store the carbon captured within the biomass.

Bio Restorative Ideas1 plans to convert waste and invasive bamboo to high-quality biochar on the site of a former sugar cane factory in the southwest of Puerto Rico, which will be used to improve soils with cascading benefits in food production and yield. Other applications are also under consideration such as an additive to concrete or building materials.

Bamboo is a rapidly growing grass and when fallen and broken, particularly along waterways, can cause blockages, flooding and erosion. By collecting and converting it into biochar, the project also helps to prevent these negative effects.

Oregon Biochar Solutions1 produces high-quality biochar, mainly sourced from forestry waste, including fire hazard biomass and forest fire burnt wood. Removing this latter material reduces the risk of future fires and puts waste material to a productive use. The U.S. company is already producing biochar, most of which is sold to farms, and has capacity to scale up to produce more than 3,000 metric tons per year. It uses the revenue derived from the sale of carbon removal certificates to pass cost savings on to local farmers and entrepreneurs looking to integrate clean products in their supply chain.

Zurich is committed to act now to remove carbon from the atmosphere and will continue to look for and support additional solutions to diversify its carbon removal approach. After initially focusing on biomass-based carbon removal, Zurich is now also looking at technological solutions such as direct air capture and storage.

To complement its net-zero strategy, Zurich aims to have 75% of its managed procurement spend2 with suppliers that have science-based emissions reduction targets by 2025 and net-zero targets by 2030.

Until 2030, the Group will maintain overall carbon neutrality in its operations, steadily increasing the proportion of its carbon removal offsets that qualify for net-zero certification. The protection and restoration of natural habitats remains a focus in Zurich's overall climate change mitigation strategy, for example through the Group’s work with the Zurich Forest project.

As a signatory of the UN Business Ambition for 1.5°C pledge, Zurich is committed to using every lever available – investments, operations, and products and services – to accelerate the transition and achieve net-zero emissions across its businesses by 2050. The Group is engaging with customers and investee companies to promote the adoption of business models aligned with the Paris Agreement.

1 The Bio Restorative Ideas and Oregon Biochar Solutions projects are represented by GECA Environnement, a Canadian consulting firm which specializes in biochar and its production.
2 Managed procurement spend means the spend of approximately USD 2 billion annually managed by Zurich's Procurement and Vendor Management function on goods and services that are required to enable Zurich to maintain and develop its operations.

 

Further Information

Zurich’s path to net-zero operations
Puro.earth – Carbon removal standard, registry and marketplace
GECA Environment – Consultants in pyrolysis and biochar

Contacts

  • Media Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 21 00
    media@zurich.com

Zurich announces the successful placement of CHF 400 million of senior debt

Submitted by J. Mikhail on
Zurich announces the successful placement of CHF 400 million of senior debt

Zurich Insurance Group (Zurich) today announced the successful placement of CHF 400 million of senior unsecured Notes (the “Notes”).

The Notes will mature in July 2029. The transaction was targeted at Swiss investors.

The Notes will be issued by Zurich Insurance Company Ltd and carry a fixed coupon of 1.125%.

The transaction has been conducted for general corporate purposes.

Contacts

  • Media Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 21 00
    media@zurich.com

  • Investor Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 22 99
    investor.relations@zurich.com

Zurich releases 2021 Annual Report and Sustainability Report

Submitted by J. Mikhail on
Zurich releases 2021 Annual Report and Sustainability Report
SHERIDAN, WYOMING – November 5, 2025 –
  • Annual Report features new integrated sustainability disclosure underscoring Zurich's focus on conducting business responsibly and transparently
  • Sustainability Report highlights actions on climate, inspiring confidence in a digital society and strengthening the sustainability of the workforce
  • Zurich publishes the agenda for the Annual General Meeting that takes place on April 6, 2022, without the physical presence of shareholders
  • Peter Maurer up for election to Board of Directors, while all the other Board members stand for re-election

Zurich Insurance Group (Zurich) today published its online-only 2021 Annual Report and Sustainability Report, highlighting both its financial strength and ambition to be one of the most impactful and responsible businesses in the world.

The Annual Report includes the newly created integrated sustainability disclosure (ISD), which adheres to the recommendations of several internationally recognized standards . As part of the ISD, Zurich also shares the key findings of its first portfolio-level climate risk scenario analysis. This provides deeper insight into the challenges and opportunities associated with climate risk and assesses the resilience of the Group's strategy. Zurich discloses the indicators most material to its business and stakeholders in the ISD.

The ISD also includes reporting on Zurich's ambitions under the three pillars of its sustainability framework and the indicators used to measure progress on them. Together with the Sustainability Report, the ISD underscores Zurich's efforts to embed sustainability into all parts of the business and aim for the highest standards of transparency.

"I am proud to chair the Board of a company that combines a sustainable focus on all our stakeholders' interests with a decisive strategic execution and a deep sense of corporate responsibility," said Michel M. Liès, Chairman of the Board of Directors. "Zurich may be 150 years old, but it is stepping up its efforts to fulfil its obligations as a modern business: to create value that is sustainable, transparent and benefits people and the planet."

Zurich's Group Chief Executive Officer Mario Greco added: "We've made remarkable progress toward our 2022 targets and are confident we will meet or exceed these goals. Yet financial success is only the beginning. As an insurer, our role in society is to promote behavior that reduces risk and builds resilience. Only by taking action ourselves, and inspiring others to do the same, can we help to build resilience of our communities and planet in the long term."

Annual Report

The Annual Report gives an overview of Zurich's strategy, business structure, executive bodies, corporate governance, remuneration, risk management, financial performance and business environment.

In the integrated sustainability disclosure (ISD), Zurich also plots its performance on non-financial metrics, including customer satisfaction, employee demographics and diversity, charitable contributions, and responsible investment.

At the same time, the publication provides a cross section of stories from the people who work for and with Zurich, bringing to life its values and making the company what it is today.

Topics include:

  • Q&A with the CEO Commercial Insurance Sierra Signorelli on discipline and strategy in underwriting.
  • Q&A with Group Chief Digital and Technology Officer Ericson Chan, outlining his vision for boosting Zurich's digital capabilities.
  • Zurich's collaboration with non-profit Instituto Terra to restore 700 hectares of nature in Brazil's Atlantic Forest in an eight-year project, which also features in the cover photo. Zurich also serves as the main global partner for Amazônia, the latest exhibition of photographer and climate activist Sebastião Salgado.
  • Zurich Resilience Solutions, which meets the growing demands from customers to provide a suite of services around risk prevention and mitigation in a number of areas, including resilience to the impacts of climate change and also cybersecurity.

Sustainability Report

Sustainability Report 2021

In its Sustainability Report, Zurich outlines the actions it has taken in 2021 to be one of the world's most responsible and impactful businesses. Intended to complement the ISD, the Sustainability Report provides further details on Zurich's sustainability framework, which focuses the three pillars: a 1.5°C future, work sustainability and building confidence in a digital society.

Topics include:

  • Emissions reduction in investment and underwriting portfolios, direct investment in solutions, and engagement with companies to bring about change, including a case study on how Zurich is using its influence as investor to urge companies it invests in to set their own targets for a 1.5ºC future.
  • Measures to cut emissions from Zurich's own operations globally, with cuts to air travel, fleet, food, paper and real estate.
  • The launch of Zurich's Supplier Code of Conduct to embed sustainability into its supply chain and use its buying power as a force for good.

Annual General Meeting 2022

The company has also published today the invitation to the Annual General Meeting (AGM) 2022 of Zurich Insurance Group Ltd (ZIG), which will take place on April 6.

Due to the development of the COVID-19 pandemic, it is necessary to make safety a priority again for this year's AGM. In accordance with Swiss legislation on the measures to combat COVID-19, the Board of Directors has therefore decided to hold the AGM 2022 without the physical presence of shareholders, who can exercise their rights via the Independent Voting Rights Representative.

Among the items on the agenda are the re-election of the Chairman and all current members of ZIG's Board of Directors, including the election of Peter Maurer as a new member, assuming his role as October 1, 2022 only.

1 Task Force on Climate-related Financial Disclosure (TCFD), the 21 core World Economic Forum (WEF) Stakeholder Capitalism Metrics and the Sustainability Accounting Standards Board (SASB) standard for the insurance industry.

Contacts

  • Media Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 21 00
    media@zurich.com

  • Investor Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 22 99
    investor.relations@zurich.com

Zurich delivers one of the best results in its history

Submitted by J. Mikhail on
Zurich delivers one of the best results in its history

Zurich delivers one of the best results in its history; expects to meet or exceed all 2022 targets

  • Group business operating profit (BOP) rises 35% to USD 5.7 billion in 2021; net income attributable to shareholders rises 36% to USD 5.2 billion
  • Proposed dividend of CHF 22 per share, an increase of 10% on prior year
  • Property & Casualty (P&C) BOP rises 50% to USD 3.1 billion; P&C combined ratio at 94.3%, the lowest level in the past 15 years
  • Strong growth in P&C with gross written premiums (GWP), up 12% in commercial insurance and 8% in retail and SME like-for-like1
  • Life BOP rises 27% to USD 1.8 billion on higher fee revenue and investment results, as well as lower claims
  • Farmers BOP up 8% to USD 1.6 billion; Farmers Exchanges2 GWP up 20% including MetLife acquisition (+7% like-for-like1)
  • Continued focus on customer needs, with 2.2 million net increase in number of retail customers5
  • Very strong capital position with Swiss Solvency Test (SST)3 ratio at 212%
  • Peter Maurer nominated for election to Board of Directors

Zurich Insurance Group (Zurich) reported very strong profits for the full year 2021. Business operating profit and net income attributable to shareholders were the highest since 2007. Growth was achieved in all segments, with commercial insurance in particular benefiting from disciplined underwriting, higher prices and an increase in new business.

Group Chief Executive Officer Mario Greco said: “Zurich has delivered the strongest performance in a long time, demonstrating the strength of our franchise, the quality and commitment of our people, and the benefits of repositioning the business in recent years.

The P&C business achieved the best combined ratio in 15 years and double digit top-line growth. Higher risk-adjusted prices and continued measured progress towards our growth ambitions took P&C gross written premiums to more than USD 40 billion for the first time.

The extreme weather events of 2021 again highlight the pressing need to take collective action to address climate change. The insurance industry has a natural alignment with the sustainability agenda, and I am particularly proud of our work in this area throughout the past year as we continue to reinforce Zurich’s leadership position.

Zurich continues to benefit from an excellent balance sheet and financial flexibility. This, together with our strong operating results, has allowed us to propose a 10% increase in the dividend per share to CHF 22.

Zurich is in outstanding health as we celebrate our 150th anniversary this year. I am optimistic about Zurich’s momentum, the skills and enthusiasm of our people and the opportunities that lie ahead of us. I have every confidence we will meet or exceed our 2022 targets.”

 

Select financial highlights (unaudited)
(For a more comprehensive set of financial highlights see below)

in USD millions, for the 12 months ended December 31
unless otherwise stated
2021 2020 Change in USD4
Business operating profit (BOP) 5,742 4,241 35%
Net income after tax attributable to shareholders (NIAS) 5,202 3,834 36%
Business operating profit (after tax) return on common shareholders’ equity (BOPAT ROE) 14.0% 11.0% 3.0pts

Full-year 2021 business operating profit (BOP) was USD 5.7 billion, an increase of 35% compared with USD 4.2 billion in 2020. Growth was driven by an underlying improvement across all businesses and reduced claims from COVID-19, which more than offset higher levels of natural catastrophe and weather-related claims.

Net income after tax attributable to shareholders was USD 5.2 billion, an increase of 36% compared with the prior-year period. This reflects the improvement in BOP, supported by higher levels of realized capital gains.

Customer focus delivering results

Throughout 2021, the Group continued to advance its customer-focused strategy, increasing the use of customer insights to improve their experience. This is reflected in continued improvements in customer satisfaction (as measured by net promoter scores) in most of the Group’s retail markets. These improvements, together with demand through partnership distribution channels, supported further growth in the number of retail customers5 by 2.2 million to 55.4 million, despite ongoing uncertainty from the pandemic. With many customers in the U.S. and Europe impacted by extreme weather, Zurich provided consistent and proactive help. In Germany for example, employees volunteered in the affected areas and led fundraising campaigns that collected 1 million euros in aid.

Technology is playing a critical role in maintaining Zurich’s position as a provider of choice. Through the acquisition of AlphaChat, which provides conversational artificial intelligence (AI) technology for customer service automation, Zurich is strengthening the foundations for improving customer experience, streamlining interactions and meeting increasing, round-the-clock demand for personalized products and services.

Ambitious sustainability goals

During the last year, Zurich has increased its focus on tackling climate, social and technological challenges. The Group has established ambitious decarbonization goals for its operations and investment portfolios and has strengthened its ambition to reduce exposure to the industries that emit the most CO2. Zurich will fully phase out thermal coal from its insurance portfolio by 2030 in the developed world and by 2040 in emerging economies and will no longer underwrite new greenfield oil exploration.

Employee satisfaction remains at its highest level since 2017, thanks in part to the support provided to employees during the ongoing pandemic and the Group’s long-term goal to enhance training, provide career opportunities and increase diversity. As part of this priority, Zurich joined the ‘The Valuable 500’ – a global initiative that puts disability inclusion firmly on the agenda of businesses and their senior management.

Zurich is continuing to deliver on its ‘work sustainability’ ambition to strengthen in-house skills to keep pace with technological advances, and to attract and retain the next generation of talents. Reflecting this success, two-thirds of vacant positions were filled by internal candidates in 2021.

The Z Zurich Foundation, a charitable foundation funded by various Group members, led the biggest fundraising campaign since its establishment in 1973, raising enough for UNICEF (the United Nations Children’s Fund) and ACT-A/COVAX to deliver two doses of COVID-19 vaccine to more than 1.7 million people.

The Group continued to support the Zurich Forest project, which is recreating a biodiverse, native rainforest in Brazil in collaboration with non-profit Instituto Terra. About 200,000 native trees have been planted, almost one quarter of the total planned over eight years.

 

Business performance
Property & Casualty

in USD millions, for the 12 months ended December 31, unless otherwise stated 2021 2020 Change in USD4 Change like-for-like1,4
P&C gross written premiums and policy fees 40,123 35,518 13% 11%
P&C business operating profit (BOP) 3,121 2,080 50% 49%
P&C combined ratio 94.3% 98.4% 4.1pts  
  • Property & Casualty (P&C) business operating profit up 50% to USD 3,121 million, driven by the lowest combined ratio in the past 15 years and double-digit top-line growth

Business operating profit of USD 3,121 million was 50% higher than in the previous year. The result benefited from a combined ratio of 94.3%, which was 4.1 percentage points below the previous-year period. The reduction was driven by an underlying increase in underwriting profitability as higher prices fed into the results, increased reserve releases, as well as an improved net impact from COVID-19. These factors more than offset the impact of higher catastrophe and weather-related claims. The improvement was driven by commercial insurance, while the retail and SME combined ratio was affected by higher natural catastrophe losses and claims frequency gradually returning to more normal levels after a benign experience in 2020 associated with COVID-19 restrictions.

Gross written premiums and policy fees grew 11% on a like-for-like1 basis, adjusting for currency movements, acquisitions and disposals, with growth in both retail and SME and commercial insurance. All regions contributed to growth. In EMEA, growth was driven by higher retention and new business in retail, and price increases in commercial lines. North America continued to benefit from higher commercial insurance prices, as well as rising agricultural commodity prices driving top-line growth in crop insurance. Asia Pacific and Latin America returned to growth, rebounding from the previous year which reflected a higher impact of COVID-19-related restrictions, and benefiting from rate increases in commercial insurance. In U.S. dollars, the Group’s gross written premiums rose 13%, with growth amplified by favorable currency movements.

The Group achieved price increases of 7% in the year, driven by commercial insurance across all regions, with the level of price increases well above claims cost inflation.

Life

in USD millions, for the 12 months ended December 31
unless otherwise stated
2021 2020 Change in USD4 Change like-for-like1,4
Life gross written premiums, policy fees and insurance deposits 28,353 27,616 3% 1%
Life business operating profit (BOP) 1,812 1,423 27% 20%
Life new business annual premium equivalent (APE) 3,824 3,625 5% 5%
Life new business margin, after tax (as % of APE) 29.1% 25.1% 4.0pts 4.0pts
Life new business value, after tax 959 788 22% 21%
  • Life BOP up 27% due to improved margin, profitable growth and favorable investment return

The Group’s Life business delivered a strong performance over 2021, with continued focus on the execution of its long-term strategy to grow protection and capital-light savings products.

Full-year BOP of USD 1,812 million was up 27% compared with the prior-year period. On a like-for-like1 basis, Life BOP improved by 20%, driven by higher fee revenues and improved claims experience excluding COVID-19. This, together with portfolio actions, led to margin improvements in EMEA and Asia Pacific. Other drivers were positive one-off benefits of around USD 150 million, which were largely related to EMEA, and better investment returns. In Latin America, BOP increased 1% on a reported basis. Excluding COVID-19 mortality claims, BOP grew 43%, driven by profitable sales growth at Zurich Santander and a positive run-off development of a large corporate protection scheme in Chile benefiting from favorable market conditions.

Life new business annual premium equivalent (APE) sales returned to growth, with a 5% increase on a like-for-like1 basis. The rise in sales reflects favorable growth momentum in unit-linked and protection products. Together with the corporate savings business, these products accounted for more than 90% of APE sales for 2021. In EMEA, APE sales increased 5% on a like-for-like1 basis, mainly driven by strong growth of unit-linked business in Ireland, Italy and Switzerland, and good sales of protection products in Spain, Switzerland and the UK. APE sales in Latin America increased 7% on a like-for-like1 basis, reflecting higher sales volumes of individual protection products at Zurich Santander and favorable growth of unit-linked business in Chile and Brazil. In Asia Pacific, lower sales in Japan, Australia and Indonesia led to a decline of 10% on a like-for-like1 basis. The decline in Australia was in part due to repricing actions to improve margins.

New business value (NBV) rose 21% on a like-for-like1 basis, driven by higher volumes and a more favorable sales mix in EMEA and Latin America. On a reported basis, NBV improved by 22%.

The new business margin improved to an attractive level of 29.1% as reported and on a like-for-like1 basis.

 

Farmers

in USD millions, for the 12 months ended December 31, unless otherwise stated 2021 2020 Change in USD4 Change like-for-like1,4
Farmers Exchanges2        
Gross written premiums 24,228 20,108 20% 7%
Gross earned premiums 23,689 20,109 18% 4%
Combined ratio 104.3% 100.7% (3.6pts)  
Surplus ratio6 40.8% 43.2% (2.4pts)  
Farmers        
Farmers business operating profit (BOP) 1,617 1,501 8%  
Farmers Management Services (FMS)
management fees and related revenues
4,265 3,703 15% 2%
Farmers Life annual premium equivalent (APE) 78 75 4%  
Farmers Life new business value (NBV) 111 121 (9%)  
  • Farmers BOP rises 8% driven by strong underlying top-line increase at Farmers Exchanges2

Gross written premiums of the Farmers Exchanges2 increased 20% in the year. Excluding the contribution of the MetLife U.S. P&C transaction, which closed at the beginning of April 2021, gross written premiums increased 7%. The Farmers Exchanges’2 combined ratio increased 3.6 percentage points to 104.3%, mainly driven by an increase in losses due to higher severity. This was partially offset by lower expenses. The surplus ratio decline was impacted by a relatively higher increase in the premium base compared to the increase in surplus.

Farmers BOP of USD 1,617 million was 8% higher compared to the prior-year period. A 12% increase in BOP at Farmers Management Services (FMS) was partially offset by higher mortality in the life business, including USD 121 million of claims related to COVID-19 and a small loss at Farmers Re.

FMS management fees and other related revenues increased 15% compared with the prior year. This was mainly driven by growth in the fee base following the MetLife U.S. P&C acquisition.

Farmers Life new business APE was 4% higher than in the prior-year period, which was affected by lower sales from the impact of the pandemic, while new business value decreased 9%, mainly due to assumption updates.

 

Group Functions & Operations had net expenses of USD 806 million, which was USD 97 million higher than in the prior-year period. This was mainly driven by an increase in charges related to Holding and Financing, due largely to financing and foregone investment income related to the acquisition of the MetLife U.S. P&C business and unfavorable currency movements.

The Group’s Non-Core Businesses, which comprise run-off portfolios that are managed with the intention of proactively reducing risk and releasing capital, reported an operating loss of USD 1 million.

The net investment result on Group investments, which includes net investment income, realized net capital gains and losses, and impairments, contributed USD 7.1 billion to the Group’s total revenues, up 2% on the prior-year period. The net return on Group investments was 3.5%.

Shareholders’ equity declined by USD 0.4 billion in 2021, mainly driven by the payment of the Group dividend in the second quarter, lower unrealized gains and unfavorable foreign exchange movements, which were partially offset by full-year earnings.

The Group’s Swiss Solvency Test (SST)3 ratio was estimated at 212%, an increase of 31 percentage points over the prior year and well in excess of the Group’s target for an SST ratio of 160% or above. The planned sale to GamaLife of a life and pension back book in Italy, announced by Zurich in January 2022, is expected to add 11 percentage points to the Group’s SST ratio. The transaction is expected to be completed in the second half of the year, subject to regulatory approval.

Board nomination

The Board of Directors will propose the election of Peter Maurer to the Board at Zurich’s Annual General Meeting on April 6, 2022. Mr. Maurer has served as President of the International Committee of the Red Cross (ICRC) for the past 10 years. Prior to that, he had a career in the Swiss diplomatic service, with roles including Secretary of State for Foreign Affairs and Swiss Ambassador to the United Nations. Once elected, Mr. Maurer will assume his role on Zurich’s Board as of October 1, 2022, after having stepped down from his position at the ICRC.

1 Like-for-like comparisons represent the change in local currencies and are adjusted for the SME portfolio transfer of CSS Versicherung AG in Switzerland, the portion of Adira Insurance business in Indonesia written in 2019 after the deal completion in November 28, 2019, but booked in 2020, the sale of the UK retail wealth business, the sale of group life business in the U.S., the acquisition of the MetLife U.S. P&C business, and the reclassification of Zurich Global Employee Benefit Solutions from Life to Zurich Global Ventures in Group Functions and Operations.
2 Zurich Insurance Group has no ownership interest in the Farmers Exchanges. Farmers Group, Inc., a wholly owned subsidiary of the Group, provides certain non-claims services and ancillary services to the Farmers Exchanges as its attorney-in-fact and receives fees for its services.
3 Estimated Swiss Solvency Test ratio (SST) ratio, calculated based on the Group’s internal model approved by the Swiss Financial Market Supervisory Authority FINMA. The SST ratio as of January 1 has to be filed with FINMA by end of April each year and is subject to review by FINMA.
4 Parentheses around numbers represent an adverse variance.
5 Based on 8 retail markets, i.e., Australia, Brazil, Germany, Japan, Italy, Santander JV, Spain, Switzerland, and UK.
6 FY-21 surplus ratio is on a pro-forma basis adjusted for the MetLife transaction impact.

 

Financial highlights (unaudited)

The following table presents the summarized consolidated results of the Group for the twelve months ended December 31, 2021, and December 31, 2020, and the financial position as of December 31, 2021, and December 31, 2020, respectively. All amounts are shown in U.S. dollars and rounded to the nearest million unless otherwise stated, with the consequence that the rounded amounts may not add up to the rounded total in all cases. All ratios and variances are calculated using the underlying amounts rather than the rounded amounts. This document should be read in conjunction with other financial reports published by Zurich Insurance Group on zurich.com. In addition to the figures stated in accordance with International Financial Reporting Standards (IFRS), the Group uses business operating profit (BOP), new business measures and other performance indicators to enhance the understanding of its results. Details of these measures are set out in the separately published Glossary. These should be viewed as complementary to, and not as substitutes for the IFRS figures.

in USD millions, for the 12 months ended December 31
unless otherwise stated
2021 2020 Change1
Business operating profit (BOP) 5,742 4,241 35%
Net income attributable to shareholders after tax 5,202 3,834 36%
P&C business operating profit (BOP) 3,121 2,080 50%
P&C gross written premiums and policy fees 40,123 35,518 13%
P&C combined ratio 94.3% 98.4% 4.1pts
Life business operating profit (BOP) 1,812 1,423 27%
Life gross written premiums, policy fees and insurance deposit 28,353 27,616 3%
Life new business annual premium equivalent (APE)2 3,824 3,625 5%
Life new business margin, after tax (as % of APE)2 29.1% 25.1% 4.0pts
Life new business value, after tax2 959 788 22%
Farmers business operating profit (BOP) 1,617 1,501 8%
Farmers Management Services management fees and related revenues 4,265 3,703 15%
Farmers Management Services managed gross earned premium margin 6.6% 6.8% (0.1pts)
Farmers Life new business annual premium equivalent (APE)2 78 75 4%
Average Group investments3 203,121 204,639 (1%)
Net investment result on Group investments3 7,085 6,950 2%
Net investment return on Group investments3,4 3.5% 3.4% 0.1pts
Total return on Group investments3,4 (0.8%) 6.4% (7.2pts)
Shareholders’ equity 37,881 38,278 (1%)
Swiss Solvency Test5 212% 182% 31pts
Diluted earnings per share (in CHF) 31.68 23.98 32%
Book value per share (in CHF) 232.89 228.04 2%
Return on common shareholders’ equity (ROE)6 16.4% 13.0% 3.4pts
Business operating profit (after tax) return on common shareholders’ equity (BOPAT ROE)6 14.0% 11.0% 3.0pts

1 Parentheses around numbers represent an adverse variance.
2 New business value and new business margin are calculated after the effect of non-controlling interests, whereas APE is presented before non-controlling interests.
3 Including investment cash.
4 Calculated on average Group investments.
5 Estimated Swiss Solvency Test ratio (SST) ratio, calculated based on the Group’s internal model approved by the Swiss Financial Market Supervisory Authority FINMA. The SST ratio as of January 1 has to be filed with FINMA by end of April each year and is subject to review by FINMA.
6 Shareholders’ equity used to determine ROE and BOPAT ROE is adjusted for unrealized gains/(losses) on available-for-sale investments and cash flow hedges.

 

Further information

Supplemental financial information and written comments to accompany the investor presentation will be available from 06:45 CET on our webpage.

The Annual Report 2021 will be published on Zurich’s webpage on March 11, 2022.

Q&A session for media

There will be a conference call Q&A session for media starting at 08:30 CET with Group Chief Executive Officer Mario Greco and Group Chief Financial Officer George Quinn. Media may dial in using the details provided below. The call will be held in English. Please dial in approximately 10 minutes prior to the start of the conference call.

Switzerland
UK
U.S.

+41 58 310 50 00
+44 207 107 0613
+1 631 570 5613

 

Q&A session for analysts and investors

There will be a conference call Q&A session for analysts and investors starting at 13:00 CET. Media may listen in. A podcast of this Q&A session will be available from 17:00 CET.

Participants who wish to attend the Live Q&A session will need to register ahead of the call under this link Zurich Q&A call registration and follow the on screen instructions. Following registration, you will receive details of the call, together with your personal access details (PIN) for the event by email. At the time of the event, you will need to choose the dial in number and call it, enter the Passcode of the Event (4898534#) and your personalized Pin followed by the # sign.

Contacts

  • Media Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 21 00
    media@zurich.com

  • Investor Relations

    Zurich Insurance Group
    Mythenquai 2
    8002 Zurich
    Switzerland
    +41 44 625 22 99
    investor.relations@zurich.com

Facts and figures of the Italian market for upholstered furniture

Submitted by J. Mikhail on
Facts and figures of the Italian market for upholstered furniture

SHERIDAN, WYOMING – September 25, 2025 – Italy is the fifth producer of upholstered furniture, representing over 15% of the European production, ranking second after Poland, and the fourth exporter coming after China, Poland, and Vietnam.

According to the CSIL report ‘The Upholstered Furniture Market in Italy’, in the last ten years, Italy has been recording better performances than other producers like Germany, which saw a production decrease of over 10%.

The upholstered furniture sector in Italy plays a relevant role within the furniture industry, accounting for 16% of total Italian furniture production. With almost 75% of exported products, this industry confirms its propensity to export, far above the average of the furniture industry.

As for the target markets, it is worth mentioning the growing flow of upholstered furniture exports to the United States. Particularly in 2021, when transport costs and logistical difficulties have significantly affected Asian producers (traditionally the leading suppliers of upholstered furniture to the American market), Italian products have increased in competitiveness, thanks to lower transport costs and shorter delivery times.

Besides a good performance of exports, the domestic upholstered furniture market has been lively in 2021. Household consumption dynamics were weak until April and then recovered with the end of the restrictions, registering a significant increase.

The pandemic has given a new centrality to home, which has been redesigned as the fulcrum of all daily activities, with a need for greater comfort and multifunctional spaces.

FORECASTS ARE REVISED UPWARDS

The forecasts for the Italian upholstered furniture market have been revised upwards for the close of 2021, when the sector is expected to exceed the consumption level of 2019, fully recovering from the decline of 2020.

It should be emphasized that in 2020 the sector of upholstered furniture recorded the lowest contraction on both the domestic and foreign markets, compared to other furniture sectors.

According to preliminary estimates for 2022, CSIL expects growth of 4% in real terms in the consumption of upholstered furniture in Italy. This growth is in line with other leading European markets such as France and the United Kingdom, and higher than in Germany.

This growth path should strengthen particularly during the second half of 2022, to be continued in 2023.

FOCUS ON THE RETAILING NETWORK

Upholstered furniture retailing is quite different from other furniture products.

The large furniture chains and the organized distribution specialized in upholstered furniture sales control more than one-half of the market, which has reached a value of nearly 2 billion euros (at retail prices) in 2021.

The organized distribution of upholstery is the primary channel for upholstery sales in Italy. The leading chains belonging to this channel (Poltronesofà, Divani & Divani by Natuzzi and Chateau d'Ax) have a network of stores in almost all Italian regions and an average number of nearly 100 units per chain.

Other chains operating at a territorial level are Dondi Salotti and Divanidea, concentrated in the Central and Northern regions. In terms of procurement, these operators mainly rely on Italian subcontractors specializing in producing private label upholstered furniture in various districts.

Natuzzi, whose production of the Divani & Divani brand takes place primarily in the company's plants in Romania, announced in November 2021 its intention to bring this production back to Italy.

Large retailers specializing in home furniture sales are the second channel for upholstered furniture sales. Some of them have national geographical coverage (IKEA, Mondo Convenienza, Arredissima, Febal Casa, Jysk, Maisons du Monde, Hartè, CasaTua), while others have a more regional connotation (Asta del Mobile, Bergamin, Centro Veneto del Mobile, GruppoSME, Ricci Casa, Nuovoarredo).

Unlike the chains specializing in upholstery sales, this channel is mainly served by imported products (mainy from Romania, China, Turkey and Poland).

Independent stores represent about one-third of upholstered furniture sales in Italy. It should be noted that some stores of the ‘traditional’ distribution are emerging to reach the economic dimensions of an industry and the capacity to attract foreign markets.

CSIL also analyzed the upholstered furniture market by Italian provinces and regions.

The breakdown of consumption of upholstered furniture in the four macro geographical areas of the country highlights how North Italy accounts for over 60% of national consumption. Center and the South Italy plus Islands absorb almost the same market share (about 20% for each area).

Milan is by far the Italian province with the highest consumption of upholstered furniture (around 150 million Euros). Together with Milan, Rome exceeds the 100 million Euros consumption quota of upholstered furniture with almost 140 million. Turin ranks third with consumption of upholstered furniture exceeding 75 million Euros.

 

Source:The Upholstered Furniture Market in Italy’, December 2021 - Italian language

'The world upholstered furniture industry', June 2021 - English language

Future perspectives for the European furniture sector

Submitted by J. Mikhail on
Future perspectives for the European furniture sector

SHERIDAN, WYOMING – September 25, 2025 – The global furniture sector has been undergone significant changes in the last two years. The Covid-19 outbreak has brought effects on many aspects, affecting the furniture markets both from the demand and the supply sides.

According to CSIL (‘World furniture outlook’ December 2021, and ‘The furniture industry in Europe’, October 2021), during 2020 and the first months of 2021, the pandemic stimulated general market demand for furniture. However, different issues related to logistics and supply chains hit the furniture industry (and are still ongoing).

Supply chain disruptions, which started last year, are also continuing in the current year. Shutdowns in production facilities and restrictions in retail occurred/are occurring in some regions/countries. Difficulties in sourcing production inputs such as labour, raw materials, components (both domestically or from abroad), accessing the markets (store closures), and in delivering goods (congested logistics, global shortages of shipping containers) were affecting the sector.

Diversifying industry suppliers may occur, not relying on single suppliers, but finding ways to make use of components that can be sourced from many different locations. Some large players in the global furniture industry implement strategies of diversification of manufacturing plant locations.

For example, in October 2021 IKEA announced its plan to shift more production to Turkey to shorten the supply chain and minimize the related issues (shipping costs, delivery times…).

LOOKING AT THE PERSPECTIVES

According to the latest CSIL data, coming to the future perspectives for the European furniture sector, the intensity of the contraction and the subsequent growth are largely interdependent across countries. Some countries will be able to return to the pre-pandemic industry values already in the current year. For others, this will occur only in the medium term.

Germany was less affected by the crisis than other European countries. The business performance has been particularly positive in the second half of 2020 due to the catch-up effects after the first lockdown in Spring 2020 and the lower VAT rates. 2021 has been a volatile year for the German furniture industry, following the several-month lockdown from mid-December 2020 to May 2021, which has posed challenges in German manufacturers' order and delivery situation.

In 2022 prospects should improve (+4% in furniture consumption over 2021) and go back to normal in the medium term. Among the ten largest European furniture markets, the United Kingdom, Spain and France experienced similar deep contractions estimated to range from around -13% to -11% (in current EUR).

The EU furniture sector is highly integrated, both from a market and an industry perspective. Retailing activities and value chains are often organized on a European scale. Europe still plays an important role in the global furniture industry. However, major structural changes over the past decades at a world level have severely affected the area, gradually reducing its importance.

 Europe’s role is relevant not only in terms of production value but also in terms of market and international trade values. Europe remains a major hub of world trade in terms of market size.

With over 1 million workers employed in around 127,000 manufacturing firms, mainly micro and small-sized, Europe’s production value reached nearly Eur 88 billion in 2020, accounting for around one-fourth of the global furniture industry. While remaining an SME-based industry, Europe is the headquarters of some of the biggest and most important global players.

According to CSIL research, 87 out of the top 200 furniture manufacturers worldwide are in Europe. It’s worth observing that European furniture production is becoming more global, both because several European companies integrated the value chains internationally and started producing outside Europe, and because of big acquisitions, mergers with international players, often interested in entering the luxury segment where European companies are forefront players.

Regarding the companies’ performance over the 2015-2020 period, the top 100 companies outperformed the total European sector production registering a +15% increase in revenues, while total European furniture production has been almost stagnant.

A LARGE FURNITURE MARKET

With nearly 530 million inhabitants, Europe is the second-largest market in the world, coming after the Asia Pacific and before North America. Per capita furniture consumption levels, on average, are the highest in the world (together with North America).

Within Europe, the largest markets are Germany, the UK, France, and Italy. Altogether they absorb nearly 60% of the total European furniture consumption. The New EU members markets account for only 11% of the entire European market but grow faster than Western European countries.

The European market is highly integrated, with major chains and manufacturers working on a European scale. However, slight but continuing market openness is registered. The origin of products sold on the market has also changed and markets are continuously open to imported items. This is evident if we consider the last decade when national production share has been decreasing, while Asian and Pacific imports have been increasing.

https://www.worldfurnitureonline.com/

MOMO NET

Submitted by J. Mikhail on
MOMO NET

SHERIDAN, WYOMING – September 25, 2025 – With MOMO NET, the Momo collection becomes lighter and more transparent and even more suitable for outdoor use. The structure remains the same as in the previous version, while the part of the body contact that comes in this model supplied in stretched mesh changes.

Colos
Via Giorgione 2
31037 Ramon di Loria (TV)
ITALIA
Directions 

T: +39 0423 755 013 
info@colos.it

Daily

Submitted by J. Mikhail on
Daily

SHERIDAN, WYOMING – September 25, 2025 – With DAILY, Jun Yasumoto, together with Colos, tackles a classic industrial design theme: the wooden seat and backrest joined together and supported by a metal frame. The design idea was mainly to preserve the formal and technical simplicity of this traditional product, but to add a subtle refinement to achieve a result suitable for more sophisticated environments.

Colos
Via Giorgione 2
31037 Ramon di Loria (TV)
ITALIA
Directions 

T: +39 0423 755 013 
info@colos.it

Steamer

Submitted by J. Mikhail on
Steamer
SHERIDAN, WYOMING – September 25, 2025 –

Be inspired by your steam cooker's functions

What you eat can have a major impact on your vitality, energy and general well-being. Our steam cookers make it easy for you to eat healthily and maintain your modern lifestyle. Cooking with steam is the gentlest method of preparing food. Vitamins, minerals, micronutrients, and the ingredients' natural colours and flavours are retained as much as possible.

Our range of steam cookers
Whether you are looking for one appliance that can do everything or two cooking areas for flexible cooking, with our appliances you can cook according to your individual preferences and habits.

Steamers
For more than 20 years now, we have been producing Steamers that are designed for the gentle preparation of vegetables and fish. Our Steamer with regeneration function provides a practical everyday tool for fast, simple, healthy and reliable reheating of previously cooked foods or dishes. It is available in the convenience levels of V4000 and above.

Combi-Steamer cookers
For more than 20 years, our popular Combi-steam cookers have also combined steaming functions and hot air to create perfect cooking results. During soft roasting or professional baking, for example, it ensures that the hot air reaches the correct temperature, while the steam and the Electronic Steam System (ESS) maintain a suitable climate. This prevents the food from drying out and allows it to achieve a golden-brown surface. Combi-Steamers are available in the convenience levels of V4000 and V6000.

A steam cooker or Combi-Steamer are both perfect additions to an oven – having two cooking areas provides complete flexibility when cooking. Another combined appliance is the Combi-Steam MSLQ. It combines three appliances in one: a steam cooker, an oven and a microwave oven. Working together, these functions open up unique options for cooking processes.

CombairSteamer
Our CombairSteamers are fully-fledged ovens with additional steamer functions. The appliances offer the traditional functions of an oven such as hot air, top/bottom heat and grill and, if required, some of the steamer functions of a Steamer. CombairSteamers are available as the V2000 entry-level model and the V6000 premium model.

There are many benefits to our steam cookers:

  • Operating modes – manual settings for a customised cooking 
  • BakeOmatics – make your selection and the appliance does almost everything itself 
  • EasyCook – tips on settings for the right operating mode
  • Sous vide cooking with the Vacuisine function

    https://www.vzug.com/gb/en/home

M002 Commercial Electric Treadmill

Submitted by J. Mikhail on
M002 Commercial Electric Treadmill

The M002 commercial electric treadmill is a luxury intelligent commercial treadmill. It can provide you with electrifying sports atmosphere by adopting subversive and strict design, novel and special color scheme, combining with HD 21.5" display screen.

System Features

Operating system: Android 4.4.4 operating system;
System control software: custom control software for treadmills.
The treadmill adopts 1.7G quad-core processor chip (made in America); 1G memory card; 8G NANDFLASH.
It adopts high performance capacitive touch screen and IPS full view LCD display screen.
There is additional system flashing monitoring and finishing prompt; alerting for missing picture.
The unique battery management system ensures normal running of the system during power failure and quick start or shutdown, thus further improving the safety and stability of the system.
This commercial electric treadmill adopts control panel with multi-layer isolation protection which can completely protect the panel from touch screen interference caused by static electricity.
Built-in WIFI module allows the unit to connect to effective wireless network and get high-speed internet access.

Technical Parameters

LCD capacitive touch screen adopts wide viewing angle screen of which the resolution can be up to 1920*1080.
Video player: support HD video (AVI, RMVB, MP4, WMV, MPG, MKV formats etc.)
Audio player: support audio formats such as MP3, WMA etc.
Image displayer: support PNG, JPG, BMP, GIF etc.
App installation: various Android apps can be installed.
Online video: Youku, Tudou, Sina, Sohu, Letv etc.
Language: built-in languages include Chinese and English.
HI-FI stereophonic sound system: a 3.5mm earphone output jack.
Built-in USB HOST: support USB disk and SD card.
Mobile phone charging is available.
DVD function: support external video, DVD and digital set top box display.

Features

TFT display screen: 21.5" capacitive touch screen
LED display screen: 21.5" interface; multi window display
Console upright: all plastic shell
Foot rail material: harden PVC
Handrail material: one piece PU foaming handrail
Heart rate sensor chip: it adopts built-in design so that it will never loose.
Running belt: 3.2T running belt imported from Germany of which the working temperature is -10~70℃.
Running board: highest strength is 25T; max static load capacity is 600KG.
Frequency converter: GD200 imported from Korea
Holder for water bottle and personal belongings: Yes
Lubrication: automatic lubricating system controlled by PLC microcomputer.
Elevator motor (Taiwan): voltage: 200V-240V, speed: 1475r /min, frequency: 50Hz, output power: 60W, insulation class: B
Max load capacity: 550kg
Main motor: rated power: 2.0HP (2.2KW); max power 7HP
Transport wheel: it adopts integrated double wheel structure with big span so that it can greatly improve the stability of the treadmill.
Brake system: N/A

CONSOLE

Operating system: Android 4.4.4
Display type: 21.5" TFT/LED
Key control: when a key is pressed, the touch control will play click sound.
Preset program (TFT): distance mode; calories mode; time mode; manual mode
Fixed program (TFT): strolling mode, primary fat burn 01, primary fat burn 02, primary fat burn 03, intermediate fat burn 01, intermediate fat burn 02, intermediate fat burn 03, advanced fat burn 01, advanced fat burn 02
Preset program (LED): distance count down mode, calories count down mode, time count down mode
Fixed program (LED): P1, P2, P3, P4, P5, 01, 02 (01, 02 are custom program)
Language: LED: English; TFT: Chinese and English
WiFi: Yes (TFT)
Multi-media player (suitable for TFT): available for and compatible with Android system; support MP3, MP4, AVI, MPG.
Built-in HDTV (suitable for TFT): support digital TV signal
USB: Yes (TFT)
Readouts: time, distance, calories, power, heart rate, speed
Heart rate monitoring: the hand held heart rate sensor is fixed on the handrail. It has higher accuracy and can be used by exerciser of all body types.
Heart rate display: heart rate is displayed in real-time. After the values of age and weight are input, it effectively helps customers to have cardiorespiratory exercise and lose weight when programs like "fat burn", "cardio exercise", or "Target" are running.
Heart rate display range: 50-256bpm
Calories display range: 0-999 (Kcal)
Distance display range: 0.00-99.9 (KM)
Time display range: 0:00-99:59
Speed display range: 1.0-20.0 (KM/H)
Incline display range: (0-20)%
Max user weight: 150 kg

Meas. & Weight

Length: 2245 mm
Width: 930 mm
Height: 1765 mm
Running surface: 1500*580 mm
Running belt width: 580 mm
N.W. (whole unit): 308 kg
G.W. (whole unit): 384 kg
N.W. (console): 28 kg
G.W. (console): 36 kg
G.W. (console excluded): 348 kg
N.W. (console excluded): 280 kg

Power Source

Power source: external power supply; AC 220V 士10 % ( 50Hz / 60Hz );
Power cord: 16A AC 250V
Overload protector: 13A
Recommended working temperature: 0~40 ℃
EN957-6 approved.

https://www.mbh-fit.com/index.html

Blurred Lines: how co-ferments, hard seltzer and zero-alc options are transforming the beverage industry

Submitted by J. Mikhail on
Blurred Lines: how co-ferments, hard seltzer and zero-alc options are transforming the beverage industry 
SHERIDAN, WYOMING – November 5, 2025 – SHERIDAN, WYOMING - September 25, 2025 -

Authors: Paula Redes Sidore and Stuart Pigott  

Once upon a time, the lines between the categories of alcoholic beverages were clearly defined and easily recognizable. Every producer had a lane to stay in, a particular audience to reach, and a clearly defined message to transmit. However, according to IWSR Drinks Market Analysis, consumers today are switching with increasing frequency between beverages and trialing new beverages. We have entered a new era of blurred lines.

While total beverage alcohol consumption rose 2% in 2020 - the most significant gain for the industry in nearly two decades - what consumers were reaching for has changed significantly. Zero and low-alcohol products saw a major gain in consumer acceptance. And spirits experienced a 4.6% increase over the year prior, with hard seltzer cans and ingredients to mix cocktails at home as the clear category winners. Co-fermentation, hard seltzer, even alcohol free: new categories of hybrid drinks and inventive packaging are receiving a hero's welcome in an industry hitherto not renowned for its pivot potential.

Driven in large part by the millennial and Gen X generations, today's consumer has already changed the way the alcoholic beverage game is played. Less willing to fit neatly into a single box or demographic, modern consumers embrace exploration over exclusivity. And the industry is changing it's whole approach in response with "companies no longer selling products to groups of consumers, but selling products that fit particular consumption occasions." Take for example, Luxembourg's leading cider label Ramborn Cider Co (hall 7.0/Stand D34) in their tagline, "made like wine, consumed like beer." The emphasis today is in equal parts on quality and approachabliity. This new openness has carved out a multitude of spaces for many nontraditional and niche companies in a market previously dominated by a rather small number of large brands.

The success of Prowein's 2022 sold-out "Same but Different" Hall 7.0 over the last few years further highlights the consumer desire for a different kind of drink with 120 exhibitors from 24 different counties, showcasing cutting edge craft and hybrid drinks. Of particular interest is the growing number of non-alcoholic options that nonetheless feature the same attention to sustainability and craftsmanship. While many may be familiar with Siegfried Rheinland Dry Gin's "Wonderleaf" (hall 7.0/B26) which debuted in 2018 to great success, this year brings a truly dizzying array of international options. Finally this new diversity has a showcase!

OF GRAPES AND GRAIN

Whereas fine wine historically thrived on tradition, it's long been the case that the wider drinks market was driven by innovation. Although fundamentally collaborative drinks are nothing new, today's beverages are much closer to actual hybrids - a mix of two or more traditional beverages - than the flavored facsimiles of the 80s and 90s. Wine-beer-hybrids have been making a big splash in recent years as co-fermentation continues its upward trend. 

In theory, beer and wine aren't far removed from each other; wine is made by using the sugar in the grapes; beer by using the sugar in grains; both drinks then undergo alcoholic fermentation followed by maturation. While there is no single "correct" recipe for a hybrid beverage: the classic version involves co-fermenting the wort (processed grain) and must (processed grapes) using the wild yeast from the grapes. This can lend beer a strong vinous character, and may also accentuate the color and tartness. In some cases, brewers have gone further, seeking out complementary characteristics in the grape variety and beer base. This is like food and wine pairing that seeks to achieve a complex and compelling result, according to the ancient principal that the whole is greater than the sum of the parts. Other co-ferments gaining in popularity include cider-based hybrids using beer or  wine, or in some cases even wines with mixed fruits.

HARD-LY SELTZER

One of the biggest surprise leaders of the hybrid market is spiked seltzer. In 2018, 14 millon cases were sold; by 2021 that figure had more than quadrupled.  Today, according to the Hard Seltzer market Size and Share Report released in February of this year, "The global hard seltzer market size was valued at USD 8.95 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 22.9% from 2022 to 2030." 

While the drink seemed to emerge out of thin air in the U.S.A. around 2013, its popularity can be traced back to the 1990s and a beverage called Zima (a drink that was either before its time, or in need of a better marketing agent), before it was pulled from the market in 2008. Spiked seltzer is simply that: plenty of bubbly water, with a little alcohol (from fermented sugar) and added fruit aromas. This makes it low in calories, low in sugar, gluten-free, and an abv that clocks in between 4-6%. That combination is remarkably appealing to millennials and even younger consumers who are interested in low alcohol, health consciousness, and transparent ingredient labeling. 

While White Claw continues to dominate the American landscape, many (nonalcoholic) beverage giants have begun entering the competition in recent years with examples such as, Hard Mountain Dew and Topo Chico. In Germany many supermarkets are releasing their own brands, which continues to drive significant sales in off-trade channels. 

BITTER IS THE NEW SWEET

Fruit flavored seltzers aren't the end of this neverending story either. Herbal infusions and quality beverages with either zero alcohol or low alcoholic content are another rapidly developing category. The global market for zero/low alcohol in 2021 was worth almost US$10 billion, up from $7.8bn in 2018, reports IWSR in a 2022 No- and Low-Alcohol Strategic Study. With Germany showing a +2% volume increase in 2021 alone. It is striking how sugar is often completely out of the picture in this brave new beverage world where bitter is the new sweet. Surely, the increasingly critical media coverage of the health implications of the sugar in conventional colas and sodas is one root of this trend, but that doesn't begin to explain the creativity in this category. The new products from Jörg Geiger (hall 1/E150), Dr. Jaglas (hall 7.0/B04), Weingut Leitz/Rheingau and Kolonne/Null (hall 1/A64) are all examples of this. More and more the booming category is occupying an important space in the regular portfolios of wine producers around the world. And the bottlings are created with the same attention to quality - and resulting price - as the regular (alcoholic) line-up.

The topography of the drinks world is undergoing a massive upheaval. Many inventive products that only a few years ago would have been dismissed out of hand by the trade are being warmly embraced by consumers. As the once clear fault lines between beer, soda and spirits blur, beverage giants are moving into this new landscape seeking to gain a share of the sales growth by diversifying. 

Due to the rapid socio-cultural change of recent years and the increasing importance of the social media in shaping consumption patterns, the once predictable and dependable consumer no longer exists. Staying relevant  demands a radical change in thinking, in order to meet the consumer where she  is rather than where we expect her to be.

Paula Redes Sidore and Stuart Pigott will present the best examples on the stage  and in the glass at the 2022 ProWein Trend Hour Tasting from on 15 and 16 May  from 17:00 - 18:00 in room 14, hall 1 ("first come first servce")

Note for journalists:
For more information about ProWein, please visit www.prowein.com.

Follow ProWein on social media:
https://twitter.com/ProWein
https://www.facebook.com/ProWein.tradefair
https://www.instagram.com/prowein_tradefair
https://www.linkedin.com/showcase/prowein-tradefair/ 

Press contact:

Christiane Schorn
Tel.: +49 (0)211 4560-991
Fax: +49 (0)211 4560-87991
schornc@messe-duesseldorf.de

Monika Kissing
Tel.: +49 (0)211 4560-543
Fax: +49 (0)211 4560-87543
kissingm@messe-duesseldorf.de

Brigitte Küppers
Tel.: +49 (0)211 4560-929
Fax: +49 (0)211 4560-87929
kueppersb@messe-duesseldorf.de