Motorsports

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - As dusk settles over Daytona International Speedway this weekend, a new era of BMW endurance racing will quite literally shine. BMW M Team WRT is taking the BMW M Hybrid V8 onto American soil for its first official IMSA WeatherTech SportsCar Championship test - and the prototype's new yellow headlights are stealing the show before the race even begins.

A debut that blends design and performance
BMW's latest evolution of its hybrid hypercar pairs technological refinement with visual drama. Alongside aerodynamic tweaks like a slimmer kidney grille and reworked front splitter, the 2026 version debuts new high-performance headlights designed to improve night visibility while paying homage to BMW M's racing heritage.

SHERIDAN, WYOMING – November 10, 2025 – SHERIDAN, WYOMING - November 10, 2025 - The next generation of racing talent is ready to take the wheel. BMW M Motorsport has proudly concluded the inaugural year of its M Racing Academy, a comprehensive training program dedicated to shaping rising stars from customer racing into complete professional drivers. The "Class of 2025" - Berkay Besler, Nerea Martí, Matt Million, and Niels Tröger - spent the past year immersed in a hands-on journey of performance, mentorship, and personal growth under the guidance of BMW's elite works drivers.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – BMW fans, motorsport lovers, and car-curious families have a new reason to hit the road to Los Angeles this summer. The Petersen Automotive Museum has teamed up with BMW of North America to unveil a high-octane tribute to one of the brand’s most beloved icons: the BMW 3 Series. The exhibit, The Ultimate Racing Machine. 50 Years of the 3 Series in Motorsports, is now open in the newly reimagined Vault and will run for an entire year.

A golden anniversary worth celebrating

For half a century, the BMW 3 Series has been more than just a car—it’s been a global symbol of spirited driving, accessible luxury, and everyday performance. Whether spotted at a local racetrack or cruising down Pacific Coast Highway, the 3 Series carries a reputation built on generations of innovation, competition, and driver-first engineering.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – When it comes to sibling rivalry, few stories can rival the emotional horsepower behind BMW's 2001 American Le Mans Series (ALMS) campaign. On one side stood the established might of BMW Motorsport’s Team Schnitzer. On the other, BMW of North America’s scrappy but determined Prototype Technology Group (PTG). What unfolded was a turbocharged season of drama, grit, and—ultimately—vindication.

More Than Just a Race Car—It Was a Statement

In the late ‘90s, PTG dominated GT racing with the E36 M3, taking wins and titles, yet earning little respect from BMW headquarters in Munich. As former BMW NA executive Rich Brekus put it, “Paul Rosche thought we had a hick NASCAR team running our M3 program.” That slight became fuel.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – BMW fans, speed lovers, and adrenaline chasers — this one's for you. The new BMW M2 CS has just etched its name into Nürburgring history with a blistering lap time of 7:25.5, redefining what we can expect from compact performance cars. But this isn't just about lap times — it's about passion, precision, and the pure joy of driving.

A new compact king on the ‘Green Hell’

The Nürburgring-Nordschleife is no ordinary racetrack. Nicknamed the “Green Hell,” it’s a 12.9-mile stretch of asphalt revered (and feared) by racers across the world. On April 11, 2025, BMW M development engineer Jörg Weidinger tackled its 70+ turns with the M2 CS — and beat the existing compact car record by eight full seconds.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – At one of the most grueling motorsport events in the world, MINI and Bulldog Racing proved once again that endurance, precision, and personality can go hand in hand—finishing an exhilarating 24-hour race at Nürburgring with a proud second place in the SP3T class.

For racing fans and MINI lovers alike, this wasn’t just a competition—it was a story of grit, elegance, and bold flair. Piloted by a diverse international team, the MINI John Cooper Works once again lit up the legendary “Green Hell,” capturing hearts both on and off the track.

A Third Podium and a First-Class Show of Spirit

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – Racing fans and BMW enthusiasts alike have something to cheer about as the BMW M4 GT3 EVO clinched its first win of the IMSA season during the Six Hours of the Glen. This wasn't just any race—it was a gutsy, come-from-behind performance that turned what looked like a setback into a spectacular celebration of strategy, teamwork, and pure driving talent.

A North American Breakthrough for Harper and Hesse

For BMW M works drivers Dan Harper and Max Hesse, this win marked a milestone. Racing for Paul Miller Racing in the GTD PRO class, the duo not only earned their first-ever North American victory, but also secured the first IMSA triumph for the newly evolved BMW M4 GT3 EVO.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – Toyota’s relentless motorsport spirit is taking the GR Yaris to new heights – not just on racetracks, but in how it shapes the future of street-ready performance cars. This weekend, Toyota is returning to the ENEOS Super Taikyu Series at Autopolis, Japan, with the GR Yaris DAT – fresh from its demanding run at the 24 Hours Nürburgring – and it’s not just about the race. It’s about refining what drivers like us might experience in future Toyota performance models.

Track-tested tech made personal

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – Few motorsport events stir the soul like Rally Finland, and this year, the TOYOTA GAZOO Racing World Rally Team (TGR-WRT) is revving up for what promises to be its most electrifying homecoming yet. Set against the lush, jump-filled gravel roads of central Finland, this high-speed spectacle is more than a championship round—it's a cultural moment for fans and drivers alike.

Why Rally Finland Is More Than Just a Race

The rally’s setting—Jyväskylä and its surrounding forests—has become sacred ground for rally lovers. With smooth, rollercoaster-like roads and heart-stopping jumps, it’s the rallying equivalent of an amusement park ride, but with serious stakes. What makes this year even more special is that TGR-WRT is racing on home turf—its HQ sits just three kilometers from the rally’s service park.

SHERIDAN, WYOMING – September 23, 2025 – SHERIDAN, WYOMING – Sep. 23, 2025 – Rally fans witnessed history in the making this weekend as 23-year-old Oliver Solberg clinched a sensational win at Rally Estonia — not only marking his first-ever World Rally Championship (WRC) victory, but also securing the 100th win for TOYOTA GAZOO Racing in WRC history.

For Solberg, son of 2003 World Champion Petter Solberg, this wasn’t just a race — it was a career-defining moment, a coming-of-age tale on fast gravel roads that played out like a motorsport fairytale.

A Rally Debut That Defied the Odds

With only 12 previous WRC starts in the Rally1 class and nearly three years away from the top category, Solberg returned to the big stage with one goal: to prove himself. Handpicked by Toyota after strong performances in WRC2, he had just two days of testing in Finland to get comfortable in the GR YARIS Rally1. But that was all he needed.