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ASUS Redefines Portable Power with the New TUF Gaming A14

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING - April 20, 2025 - ASUS launches all-new 14" TUF Gaming A14, combining AI-powered performance with unmatched portability

ASUS today announced an all-new TUF Gaming A14 gaming laptop equipped with an AMD Ryzen™ AI 7 350 CPU and an NVIDIA® GeForce RTX™ 5060 Laptop GPU. Housed in an incredibly portable and lightweight 14-inch form factor chassis, the TUF Gaming A14 is the perfect companion for any gamer on the go.

Next-gen RTX™ 50 Series graphics

Game-ready visuals and AI-powered enhancements

ASUS Unveils New ExpertBook P1 Models for Reliable, AI-Enhanced Business Computing

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - Portable, powerful, and secure – ASUS launches the latest ExpertBook P1 laptops with AMD Ryzen™ 7 processors, AI features, and enterprise-grade protection.

Introducing the ExpertBook P1 Series
ASUS has officially announced its latest additions to the business-focused ExpertBook range — the ExpertBook P1 models PM1403 and PM1503. Designed for professionals who need essential computing capabilities without sacrificing performance or security, these laptops deliver powerful performance in a sleek, lightweight design.

ASUS Republic of Gamers Unveils Sleek, High-Performance Peripherals for 2025

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - ASUS Republic of Gamers (ROG) has announced a new collection of cutting-edge gaming peripherals, designed to elevate gameplay and aesthetic appeal for enthusiasts and competitive gamers alike. The new lineup includes the Azoth X keyboard, Keris II Origin mouse, Scabbard II Arctic Gray XXL mouse pad, and the Delta II Moonlight White headset, all engineered with premium materials, innovative technology, and bold style choices.

ROG Azoth X Keyboard Combines Performance and Personalization

DIY customization meets top-tier gaming functionality

ASUS Unveils VivoWatch 6 AERO: A Revolutionary Leap in Wearable Health Technology

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - Introducing the world’s first smart band with fingertip-based blood pressure and ECG monitoring

ASUS has officially launched the VivoWatch 6 AERO, the first smart band in the world to deliver fingertip-based blood pressure and electrocardiogram (ECG) readings. This breakthrough wearable merges advanced health-tracking capabilities with elegant design and usability, positioning it as a powerful tool for consumers focused on proactive wellness management.

A new era of fingertip health insights

ASUS IoT Unites Global Partners in Prague to Accelerate Smart City Innovation

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - ASUS IoT Spotlights Co-Winning Innovation at 2025 AIoT Partner Alliance Event

Strategic collaboration drives future-ready smart city solutions
ASUS IoT, the global AIoT solution provider, officially launched its annual AIoT Partner Alliance Event in Prague, Czech Republic, from April 9–11, 2025. The gathering brought together over 100 partners from across Europe to accelerate collaboration and innovation focused on the smart city landscape.

Showcasing commitment to Czechia's digital future
The event reflects ASUS IoT’s growing role in advancing the smart city ecosystem across Europe. In Czechia, the company has partnered with government leaders to support the deployment of AI-driven technologies in public infrastructure and robotics.

ASUS Unveils “Design You Can Feel” Exhibition at Milan Design Week 2025, Showcasing AI-Driven Innovation and Sensory Design

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 — ASUS has officially opened its highly anticipated “Design You Can Feel” exhibition at Milan Design Week 2025, inviting visitors into an immersive world where materiality, craftsmanship, and artificial intelligence converge. The showcase highlights the brand's visionary design philosophy and debuts the latest Zenbook lineup, including four exclusive Ceraluminum™ Signature Editions.

Design as an Experience: A Journey Through Innovation

A Multi-Sensory Exploration at Galleria Meravigli

Set in the historic 1920s Galleria Meravigli in Milan, the exhibition runs from April 8 to 13, 2025, and offers a hands-on, interactive look at how ASUS design blends aesthetics with practicality. Open daily from 10 a.m. to 6 p.m., the event is free to the public and aims to reveal how ASUS devices allow users to not only use technology—but feel it.

ASUS Unveils Zenbook S 16 Ceraluminum Signature Edition at Milan Design Week 2025

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - Design Meets Performance with the Zenbook S 16 Ceraluminum Signature Edition

ASUS redefines laptop aesthetics and innovation at Milan Design Week
At Milan Design Week 2025, ASUS introduced a striking fusion of art and technology with the launch of the Zenbook S 16 Ceraluminum Signature Edition. This next-generation laptop combines ultra-slim engineering, high-performance computing, and pioneering material innovation, showcasing ASUS’s commitment to design excellence and sustainability.

“Zenbook S 16 is the embodiment of ASUS’s relentless pursuit of meaningful innovation that empowers modern lifestyles through sustainable design and cutting-edge technology,” the company stated during the debut.

Ceraluminum: A Material Breakthrough

ASUS Showcases Cutting-Edge ProArt Displays and PC Solutions at NAB Show 2025

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - ProArt Innovations Take Center Stage at NAB Show 2025

ASUS highlights professional-grade tools for content creators and broadcasters
ASUS has unveiled a powerful lineup of ProArt displays and PC solutions at the NAB Show 2025, offering creative professionals industry-leading tools to meet the growing demands of content production. The exhibition featured groundbreaking new displays and workstation solutions tailored for video editors, 3D artists, and broadcast engineers.

“ASUS is committed to empowering creators with innovative solutions that enhance their workflow, from concept to final production,” the company announced during the event.

ProArt Display Innovations for Precision Workflows

ASUS Revolutionizes Gaming Displays with ROG Strix OLED XG27UCDM: A 4K Powerhouse for Pro Gamers

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - A New Era in Gaming Visuals

ROG Strix OLED XG27UCDM offers unmatched clarity and responsiveness
ASUS has officially unveiled its latest innovation in high-performance displays: the ROG Strix OLED XG27UCDM. Designed for competitive gamers and creators alike, this 27-inch 4K OLED gaming monitor delivers elite performance, exceptional visuals, and unmatched responsiveness.

The ROG Strix OLED XG27UCDM stands out with its 240 Hz refresh rate and 0.03 ms gray-to-gray (GTG) response time. With its blazing speed, the monitor ensures ultra-smooth gameplay, minimal motion blur, and fast reaction times—ideal for esports professionals and enthusiasts.

OLED Technology for Superior Visuals

ROG and Team Vitality Expand Partnership to Equip Esports Teams with Cutting-Edge Hardware

SHERIDAN, WYOMING – April 20, 2025 – SHERIDAN, WYOMING – April 20, 2025 - ROG Deepens Its Commitment to Competitive Gaming Excellence

Republic of Gamers (ROG), the gaming brand of ASUS, has announced a significant expansion of its partnership with the elite esports organization Team Vitality. This renewed and elevated global alliance reflects both brands’ unwavering commitment to innovation, high performance, and the global gaming community.

Forging the Future of Esports Collaboration

ROG and Team Vitality will now work together on a deeper level across multiple touchpoints, including advanced hardware integration, collaborative content, and grassroots community engagement. The strengthened partnership ensures Team Vitality players and content creators are equipped with cutting-edge ROG gaming laptops and peripherals to support peak performance across training and tournaments.