• New Global Distribution Center in Lokeren, Belgium, home for all packed chocolate shipments from chocolate factories in Wieze and Halle to Western Europe and the world 
• Largest investment ever in Barry Callebaut's operations network centralizes and increases the efficiency of global logistics
• First building in the Benelux which is "BREEAM Outstanding" certified, the highest norm in sustainable building¹

The Barry Callebaut Group, world's leading cocoa and chocolate manufacturer, inaugurated today 'The Barry Callebaut Chocolate Box', its new Global Distribution Center in Lokeren, Belgium. The Chocolate Box is the world's largest chocolate warehouse and will be the logistical hub for all packed Belgian chocolate and decorations products, produced in Barry Callebaut's chocolate factories in Wieze and Halle, Belgium.

• Barry Callebaut leverages its deep scientific knowledge of the cacaofruit and the fruit's supportive health effect by introducing a nutraceutical fruit drink
• The new cacaofruit elixir 'Elix' has a zesty fruity taste. Promoting circulatory health.
• The health claim related to the cacaofruit flavanols present in 'Elix' is approved under the EU Nutrition and Health Claims regulation

Barry Callebaut, the world's leading manufacturer of high-quality chocolate and cocoa products, leverages its deep scientific knowledge of the cacaofruit and the fruit's supportive health effect, by presenting the first nutraceutical fruit drink. The new cacaofruit elixir - made from 100% pure cacaofruit - has a zesty fruity taste. By unlocking the power of science, the elixir is uniquely crafted to preserve the nutrients of the cacaofruit.

The Board of Directors has appointed Rogier van Sligter, currently Co-President EMEA (Europe, Middle East, Africa), sole President EMEA, effective October 1, 2021, following Andrew Fleming's decision to pursue new career opportunities outside the Barry Callebaut Group. 

We collaborate with customers and experts from across the globe to share knowledge and insights to elicit positive change in the years to come. As of October 26, Treat Tomorrow offers all new episodes and a whole new mini-series that is dedicated to food with health benefits, a monumental breakthrough in cacaofruit history. From now, registration for Treat Tomorrow Live on October 26, 2021 is open!

On October 26, Treat Tomorrow Live, a 'Glocal Customer Gathering' will take place with all new mini-series and all new episodes. The gathering is part of our journey to shape chocolate indulgence for the decade to come in collaboration with customers and experts.  

The Board of Directors has appointed Masha Vis-Mertens as Chief Human Resources Officer (CHRO) and as member of the Executive  Committee, effective October 1, 2021. Masha Vis-Mertens, currently Vice President Operations &  Supply Chain EMEA, is succeeding Isabelle Esser, who has decided to pursue her career outside the Barry Callebaut Group. 

Today, The Hershey Company (NYSE: HSY), an industry-leading snacks company known for bringing goodness to the world through its iconic brands, and Barry Callebaut, the world's leading manufacturer of high-quality chocolate and cocoa products, announced the extension of their strategic supply partnership originally signed in 2007. Under the extension agreement, Barry Callebaut will continue to supply Hershey's North American business with liquid chocolate and finished products. The renewed agreement will enable both companies to continue to drive strategic, long-term growth in North America.