Hisense

Berlin – September 10, 2026 -- Hisense showcased its AI Companion suite at IFA 2026 in Berlin, demonstrating how connected AI, powered by ConnectLife, can automate kitchen, laundry and living room tasks.

A smart fridge starts the cooking process

In the kitchen demo, asking 'What should I cook?' prompts the smart refrigerator to identify stored ingredients and suggest meal ideas based on personal preferences. Once a recipe is chosen, it syncs with the AI Companion Oven for automatic cooking, while the AI Companion Wine Cabinet recommends pairings and maintains proper storage conditions. After the meal, the AI Companion Dishwasher reads the state of the dishes and adjusts the wash cycle accordingly.

Laundry cycles adjust automatically to fabric type

The AI Companion Laundry Suite recognizes clothing characteristics and selects the appropriate wash and dry cycles, adjusting the process automatically for a hands-off laundry experience.

Berlin – September 09, 2026 -- Hisense showcased its new AI Companion Suite at IFA 2026 in Berlin, a set of connected smart-home features designed to automate cooking, laundry, and energy use through its ConnectLife platform.

An AI fridge suggests meals based on stored ingredients

Asking "What should I cook?" triggers the system: an AI-equipped refrigerator scans stored ingredients and proposes recipes based on personal preferences. Selected recipes can sync automatically with the AI Companion Oven, while the AI Companion Wine cellar recommends food pairings and maintains optimal storage conditions. After the meal, an AI dishwasher detects dish soiling levels and adjusts its wash cycle accordingly.

Garching – September 09, 2026 -- Appliance maker Gorenje has announced a new partnership with handball player Mathias Gidsel, unveiled at IFA 2026. The deal ties the European home appliance brand to one of the sport's top current athletes.

Gidsel brings a trophy case built on Olympic and World titles

Gidsel is a three-time IHF World Handball Player of the Year, an Olympic champion, and a multiple World Championship winner. Gorenje frames the partnership around a shared belief that peak performance and personal success start at home, rather than focusing solely on his on-court achievements.

Gorenje's management links the deal to its brand mission

Janko Stern, a member of the Hisense Europe Management Board, said Gidsel represents discipline and authenticity, and that Gorenje aims to ease daily routines so people have the freedom to focus on what matters most.

Berlin – September 09, 2026 -- Hisense unveiled a new lineup of TVs, projectors and audio gear at IFA 2026, winning multiple IFA Innovation Awards while pushing eye comfort as a standard feature rather than a premium extra.

The Soundbar UX1 takes home top honors at IFA

Hisense's Soundbar UX1 was named an outright winner at the IFA Innovation Awards, delivering 11.2.6-channel sound with Dolby Atmos, DTS and Hi-Concerto integration that syncs with separate Hisense TVs for a unified audiovisual setup. The 116UXS MiniLED TV, UR8 TV, REGZA RGB Mini LED ZX Series and XR10 laser projector were all named honorees in their categories.

Berlin – September 09, 2026 -- Hisense used IFA 2026 to unveil a lineup of TVs, projectors and audio gear built around brighter colors and reduced eye strain, headlined by the European debut of its 116UXS Mini-LED television.

The Hisense Soundbar UX1 wins an IFA Innovation Award

The UX1 took top honors at the IFA Innovation Awards, while the 116UXS Mini-LED TV, the UR8 TV, the REGZA RGB-Mini-LED ZX-series TVs and the XR1 laser projector were named honorees.

The 116UXS reaches 110% of the BT.2020 color space

Built on Chromagic 2.0 technology, the 116UXS adds a dedicated cyan light source to its red, green and blue backlight, pushing color coverage to 110% of BT.2020. The set has earned both "Pantone Validated RGB MiniLED" and "Pantone Color" certification. It pairs peak brightness of 10,000 nits with the Hi-View AI Engine RGB and an Obsidian panel for what Hisense describes as improved color accuracy, contrast and depth.

Berlin – September 09, 2026 -- Hisense is showcasing its AI Companion Suite at IFA 2026 in Berlin, demonstrating how connected appliances can handle everyday tasks from meal planning to laundry sorting with minimal user input.

The kitchen responds to a single question about what to cook

Asking "What should I make?" triggers the AI Companion Refrigerator to scan stored ingredients and suggest recipes based on personal preferences. Selecting a dish syncs the AI Companion Oven for automatic cooking, while the AI Companion Wine Cabinet recommends pairings and adjusts storage conditions. The AI Companion Dishwasher then reads dish conditions afterward and adjusts its cleaning cycle accordingly.

Laundry becomes a load-and-go process

The AI Companion Laundry Suite identifies clothing characteristics to automatically select wash and dry cycles, removing manual setting adjustments from the routine.

Berlin – September 09, 2026 -- Hisense used IFA 2026 to showcase new display, laser and audio technology under the theme "Innovating a Brighter Life," pairing brighter picture quality with eye-comfort certifications across its lineup.

The company picked up multiple honors at the IFA Innovation Awards: the Hisense UX1 soundbar won its category, while the 116UXS MiniLED TV, the UR8 TV, the REGZA RGB Mini LED ZX series and the XR10 laser projector were named Honorees.

Berlin – September 09, 2026 -- Hisense used IFA 2026 to show off a new lineup of TVs, laser projectors and audio gear built around brighter colors and less eye strain, with its UX1 soundbar taking top honors at the IFA Innovation Awards.

The 116UXS TV debuts in Europe with a four-color backlight

The flagship 116UXS, making its European debut, adds a dedicated cyan light source to red, green and blue backlighting, reaching up to 110% of the BT.2020 color gamut. It carries Pantone Validated RGB MiniLED and Pantone Color certifications, and pairs a 10,000-nit peak brightness with Hi-View AI RGB processing and an Obsidian panel for what Hisense describes as more accurate color and contrast.

Berlin – September 08, 2026 -- Hisense used IFA 2026 to unveil its 116UXS RGB MiniLED TV in Europe, a flagship display reaching 10,000 nits of peak brightness and 110% of the BT.2020 color space, alongside a wave of eye-comfort certifications across its TV and laser projector lineup.

The Hisense Soundbar UX1 won an IFA Innovation Award, while the 116UXS TV, UR8 TV, REGZA RGB Mini LED TV ZX Series and Laser Projector XR10 were named Honorees in the same competition.

The 116UXS adds a fourth color channel to boost accuracy

The 116UXS uses Chromagic 2.0 Technology, adding a dedicated cyan light source to the standard red, green and blue backlight. Combined with the Hi-View AI Engine RGB and an Obsidian Panel, the set has earned both Pantone Validated RGB MiniLED and Pantone Color certifications for its color performance.

Berlin – September 08, 2026 -- Hisense has introduced its "Companion Living" concept at IFA 2026 in Berlin, built around a new AI platform called V AIOS and a companion suite of smart appliances designed to handle cooking, laundry, and home air and energy management.

V AIOS forms the brain behind the connected home

V AIOS, an evolution of the company's VIDAA operating system, is built on four AI capabilities: perceiving, reasoning, communicating, and acting. The system is designed to recognize people, devices, and surroundings, understand context and intent, and coordinate content and services across devices on a user's behalf.