Skip to main content

Villars Press 2023

Submitted by J. Mikhail on
Villars Press 2023

The traditional Swiss chocolate company Villars Maître Chocolatier SA can look back on 120 years of chocolate history. Since 1901, the specialist in the finest chocolate products has been writing new stories that tell traditions, encounters, craftsmanship and taste that have shaped Villars for generations. The proximity to nature, to typical landscapes of the various Swiss cantons and the Alps is reflected in the products. "We feel very connected to our country, Switzerland, and defend traditional know-how by offering high-quality chocolate known for its purity and authenticity," says Stephan Buchser, summing up Villars' commitment.

In collaboration with the best dairies, Villars Maître Chocolatier presents a unique range of 3 milk chocolate bars from the Swiss cantons. Each region has its own identity and recipe: milky and melting for Bern milk, creamy and caramelised for Fribourg milk. New in the collection: Vaud milk with typical cocoa notes! Particular attention was paid to the shape of these plates to visually round off the journey to Switzerland.
And finally, Villars, which invented the first chocolate bar with liqueur in 1935, is launching a brand new range of intense dark chocolate bars combined with the world's finest spirits in 2022: "Around the World". Following the success of this launch, Villars launches a new recipe in this range in 2023: Cognac from France.

To the press compartment of Villars Maître Chocolatier