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The Wine Group and Southern Glazer's Wine & Spirits Announce Strategic Expansion, Bringing Award-Winning Wines to Six New States

Submitted by J. Mikhail on

SHERIDAN, WYOMING – July 10, 2024 – The Wine Group (TWG), a globally recognized producer of acclaimed wines, and Southern Glazer's Wine & Spirits (Southern Glazer's), the world's leading distributor of beverage alcohol, today announced a significant expansion of their national distribution partnership. Effective February 1, 2024, Southern Glazer's will assume the exclusive distribution rights for TWG's comprehensive portfolio in six additional states: Hawaii, Iowa, Minnesota, Nebraska, North Dakota, and South Dakota.

This strategic move builds upon a successful national alignment established in March 2023, solidifying the long-standing relationship between the two industry leaders. The expanded collaboration will enable TWG to leverage Southern Glazer's expansive distribution network, robust national accounts reach, cutting-edge Proof® e-commerce platform, and advanced data and insights capabilities to further accelerate its growth trajectory.

"We are delighted to deepen our partnership with Southern Glazer's, a company whose values and commitment to excellence align seamlessly with our own," said Kevin McMillen, Chief Sales Officer at The Wine Group. "This expansion represents a significant milestone in our journey to bring our diverse range of award-winning wines to more consumers across the United States. With Southern Glazer's unparalleled expertise and market presence, we are confident in our ability to deliver exceptional value and service to our valued customers in these new territories."

Mark Chaplin, Senior Vice President of Sales & Marketing at Southern Glazer's Wine & Spirits, shared his enthusiasm for the partnership's growth, stating, "We are honored to continue our long-standing collaboration with The Wine Group, a true industry innovator. This expanded agreement is a testament to the strength of our relationship and our shared commitment to providing consumers with access to high-quality wines from around the world. We look forward to working closely with TWG to maximize their brand presence and drive continued success in these new markets."

This strategic expansion marks an exciting new chapter for both The Wine Group and Southern Glazer's Wine & Spirits, as they join forces to further enhance the availability and accessibility of premium wines for consumers across the United States.

About The Wine Group

The Wine Group is a globally recognized producer of award-winning wines, boasting a portfolio of over 60 brands and numerous wineries in California, New York, and Australia. With a commitment to sustainable and earth-friendly practices, TWG is dedicated to producing exceptional wines while minimizing its environmental impact.

About Southern Glazer's Wine & Spirits

Southern Glazer's Wine & Spirits is the world's preeminent distributor of beverage alcohol, with a rich history as a multi-generational, family-owned company. With operations across 44 U.S. states, the District of Columbia, and Canada, Southern Glazer's is dedicated to responsible business practices and delivering outstanding service to its customers and consumers.