SHERIDAN, WYOMING – June 27, 2024 – Hanshow, a global leader in Electronic Shelf Labels (ESL) and digital store solutions, solidified its position as a retail innovator at the inaugural NRF Big Show Asia Pacific 2024 in Singapore. The company showcased a range of cutting-edge technologies poised to transform the industry, with a strong focus on enhancing both the customer experience and retailer operational efficiency.
Pioneering AI-Powered Solutions
Hanshow's Smart Cart Solution, developed in collaboration with Microsoft and leveraging Azure Open AI, emerged as a highlight of the event. This groundbreaking solution harnesses Generative AI (GenAI) to create a more personalized and efficient shopping journey for consumers, while simultaneously offering retailers invaluable insights and new revenue streams. With features like AI-powered shopping recommendations, seamless integration of online and in-store customer profiles, and streamlined checkout processes, the Smart Cart is set to redefine the retail landscape.
Furthermore, Hanshow's Lumina digital display series, integrated with GenAI, demonstrated the potential of artificial intelligence in revolutionizing in-store marketing. By incorporating GPT-4 and DALL-E3, retailers can effortlessly generate high-quality product visuals, promotional materials, and compelling copy, elevating their brand communication to new heights.
Sustainability as a Strategic Imperative
In addition to its technological advancements, Hanshow articulated a vision for a more sustainable retail future. The company highlighted the pivotal role of Electronic Shelf Labels (ESLs) in achieving this goal, emphasizing their ability to enable dynamic pricing, real-time promotions, and efficient inventory management, all of which contribute to reduced waste and optimized resource utilization.
Hanshow's commitment to sustainability was further underscored by the unveiling of its expanded digital energy solution, which offers retailers tailored PV, charging, and digital energy management systems. This comprehensive offering not only empowers retailers to reduce their environmental footprint but also improves their operational efficiency and bottom line.
Strategic Partnership with Microsoft
Shiguo Hou, CEO of Hanshow, emphasized the significance of the company's collaboration with Microsoft, stating,"Our joint efforts, showcased at NRF, represent a significant milestone in the evolution of the retail experience. We are not only redefining shopping but also empowering retailers to thrive in an increasingly competitive landscape. Our ongoing collaboration with Microsoft holds immense potential for future innovation in the retail sector."
Driving the Future of Retail
Hanshow's strong presence at NRF APAC 2024 underscores its position as a global leader in retail technology. By consistently pushing the boundaries of innovation and sustainability, the company is paving the way for a more intelligent, efficient, and eco-friendly retail landscape. As Hanshow continues to expand its global footprint and forge strategic partnerships, the future of retail is undoubtedly brighter.