SHERIDAN, WYOMING – May 17, 2025 – Eurobike 2025 is rolling out its biggest-ever specialist trade campaign, bringing fresh energy and powerful momentum to Europe’s cycling and ecomobility industry. From June 25–29, 2025, the renowned trade show in Frankfurt will become a magnet for thousands of retailers, manufacturers, and enthusiasts eager to explore the future of biking, innovation, and partnership.
A Powerhouse Platform for the Bike and Ecomobility Industry
This year’s Eurobike is more than a trade show—it's a dynamic hub for growth, innovation, and meaningful connections. With over 5,000 tailored invitations sent to specialist dealers across Europe, the event promises unparalleled opportunities for networking, learning, and doing business.
"Eurobike is the most important international business platform. This is where innovations and trends emerge and which manufacturers are reliable partners for the future," said fairnamic Managing Director Stefan Reisinger. “We’re focused on helping our retailers turn the tide during these challenging times.”
Backed by leading industry names like BIKE&CO, Bike-Components, Giant, Jobrad, Raymon, Schwalbe, and the VSF association, Eurobike 2025 is set to become the go-to destination for those looking to stay ahead in a rapidly evolving market.
Why Retailers Can’t Miss Eurobike 2025
Retailers attending Eurobike 2025 will experience a finely tuned program designed with their success in mind. Here’s what’s in store:
- Access to the latest innovations from 1,500+ exhibiting companies
- Engaging training opportunities to sharpen skills and knowledge
- Direct networking with suppliers, producers, and fellow retailers
- Smart software and service solutions for retail optimization
- Exclusive recruiting and talent matching opportunities
Susanne and Felix Raymundo Puello, Managing Directors at Raymon Bicycles, summed it up perfectly: “For us, Eurobike is much more than just a trade show. It stands for international networking, inspiration and collaboration. We are convinced that we need this kind of platform to stay relevant.”
Industry Leaders Show Strong Support
The commitment from top manufacturers and organizations speaks volumes about the show’s value.
Giant’s General Manager Alexander Gebert emphasized the strategic importance: “The European market is of central importance to the Giant Group... This event offers us the valuable opportunity to get in close contact with our suppliers and to stay in contact with our specialist trade and end customers.”
Meanwhile, Georg Wagner of BICO Zweirad Marketing GmbH highlighted the benefits for their dealers: “The format and scheduling of Eurobike offers our affiliated BIKE&CO specialist dealers a good opportunity for order pre-orientation and networking within the industry.”
A Must-Attend Event for the Cycling Community
Held at Messe Frankfurt, Eurobike 2025 spans five days of high-energy industry action:
- June 25–27: Exclusive to trade visitors
- June 28–29: Open to the public
VSF Managing Director Uwe Wöll put it best: “Eurobike is a central appointment in our bicycle calendar. Here we meet our members, manufacturers and the entire national as well as international bicycle ecosystem.”
From product unveilings to expert talks on two main stages—the Ecomobility Forum and the Eurobike Hub—visitors will walk away inspired, informed, and empowered.
Gear Up for the Future of Mobility
Whether you're a seasoned retailer, an up-and-coming bike brand, or just passionate about where ecomobility is heading, Eurobike 2025 is the place to be. It’s not just about bikes—it’s about building better business and shaping tomorrow’s mobility today.
Learn more at www.eurobike.com