SHERIDAN, WYOMING – May 17, 2025 – Get ready to shift gears into a world of excitement as Eurobike 2025, the planet’s premier festival for cycling and ecomobility enthusiasts, races into Frankfurt from June 25 to 29. Whether you're a die-hard bike lover, a curious newcomer, or a family looking for an unforgettable weekend, Eurobike is bringing something for everyone—plus a few surprises that promise to make this year’s edition more immersive and accessible than ever before.
A Celebration of Cycling for All
Set on the expansive Frankfurt exhibition grounds, Eurobike 2025 will feature over 1,500 exhibitors from around the world, transforming the venue into a vibrant hub of innovation and community. And for the first time, the event opens to the public at noon on Friday, June 27, offering earlier access to test rides, shows, and festival flair.
“With this, we aim to strengthen Eurobike as a platform for the community that's passionate about everything related to bicycles, sports and mobility,” says Martina Rumschick, Head of Brand & Content at Eurobike. “This gives visitors plenty of space to explore and connect.”
Shop, Ride, and Discover
This year, visitors can do more than just test the latest bikes—they can buy them on the spot. On Saturday and Sunday, bikes and accessories will be available for direct purchase, merging the thrill of the ride with the convenience of real-time shopping.
The all-new “Ecomobility for You” area shines a spotlight on sustainable transport for families and kids. Attendees can:
- Explore innovative mobility solutions designed for real life
- Interact directly with manufacturers
- Take test rides in the outdoor demo area
Navigate with Ease and Fun
Not sure where to start? The Eurobike app now features self-guided tours with audio guides, short interviews, and insider highlights—perfect for those who like to explore on their own schedule while getting the most out of the festival.
Friday Fun: Bikes, Beats and Bold Moves
June 27 marks the start of the Eurobike Festival with a packed preview day:
- The Cargo Euro Cup kicks off the action in the afternoon, celebrating strength and skill on cargo bikes.
- The Galleria’s “Heroines” lounge honors trailblazing women in cycling, curated by cycling culture magazine fahrstil.
- The Bike Film Tour delivers 120 minutes of inspiring short films, culminating in an Audience Award and an open-invite celebration featuring The Urban Club Band and a live DJ.
Weekend Thrills for Every Age
June 28 and 29 are all about full-throttle fun. Families, athletes, and casual fans can dive into a packed lineup:
- Over 1,800 test vehicles and 50,000 test rides in the Demo Area
- The adrenaline-pumping Drop & Roll Show with biking legends Danny MacAskill and Duncan Shaw
- The Skyline Contest with jaw-dropping jumps and stunts
- The Bembelcrit racing spectacle on Saturday
- A dedicated Kids Area with balance bike courses, skill games, and interactive adventures
- Travel lovers can catch inspiring talks and tips on the Bike Travel Stage
The Road to Eurobike Starts Now
The excitement is already rolling. Eurobike kicked off its pre-festival buzz with the Eschborn-Frankfurt cycling classic on May 1 and continues with “Rund um Köln” on May 18. This lead-up is energizing cycling communities across Germany.
Plan Your Visit
The 33rd Eurobike takes place June 25–29, 2025, at Messe Frankfurt. The first three days (June 25–27) are for trade visitors, with the public festival weekend running June 28 and 29. For full event details, schedules, and to download the official app, visit www.eurobike.com.
Whether you're an industry insider or a weekend warrior, Eurobike 2025 promises an unforgettable celebration of cycling and sustainable mobility. Don’t miss your chance to ride into the future—one pedal stroke at a time.
Learn more at www.eurobike.com