SHERIDAN, WYOMING – August 8, 2025 – What if the tires you drive on today could help create the tires you’ll buy tomorrow — without harming the planet? That’s the vision turning into reality at Ecolomondo’s Hawkesbury TDP facility in Canada, where scrap tires are getting a second life as high-quality recovered carbon black (rCB). And the demand is already rolling in.
Ecolomondo has just shipped its second commercial truckload — 23 metric tons — to its main offtake client, a follow-up order placed after the first batch passed every quality test with flying colors. For a cleantech company, that’s not just a sale; it’s proof that sustainable innovation can meet the highest industry standards.
Why this matters for everyday drivers
It’s easy to think of tires as disposable, but their environmental footprint tells a different story. Millions of worn-out tires end up in landfills each year, taking decades to break down. Ecolomondo’s process doesn’t just recycle them — it transforms them into valuable raw materials, reducing waste while supplying the automotive industry with an eco-friendly alternative to traditional carbon black.
Once fully operational, the Hawkesbury facility is expected to process around one million scrap tires annually, producing:
- 4,000 metric tons of recovered carbon black
- 5,000 metric tons of pyrolysis oil
- 2,000 metric tons of steel
- 1,200 metric tons of process gas
That’s a lot of raw material saved from going to waste — and a big win for both the planet and the products we use every day.
The road from scrap to high performance
Recovered carbon black isn’t just “recycled material” — it needs to meet precise specifications to perform in tires and other rubber goods. Ecolomondo’s latest shipment was approved after passing tests for:
- Humidity
- Pellet size & hardness
- Particle size
- Ash content
- Fines content
The repeat order from their primary client signals trust, reliability, and market readiness — three things that can accelerate adoption across industries. Another client is already in the testing phase, meaning more orders could soon follow.
Eco-innovation beyond the wheel
Ecolomondo’s success is part of a wider sustainability wave in the tire industry. In related news, French biotech company Carbios has partnered with Indorama Ventures to produce biorecycled monomers for r-PET filaments — which Michelin plans to integrate into tire manufacturing. This trend toward greener supply chains shows how different innovations can work together to reduce the industry’s environmental footprint.
Editorial extra: Where recovered carbon black fits in your life
While most of us don’t shop for carbon black directly, it’s in far more products than you might think. Recovered carbon black can be used in:
- Tires – better grip, longer life, and reduced environmental impact
- Rubber goods – from gaskets to shoe soles
- Plastics & coatings – giving products strength and color without virgin materials
- Inks & paints – sustainable pigments for everyday items
The next time you buy a new set of tires or even a sports shoe, you might be unknowingly supporting a cleaner production cycle — one where yesterday’s waste powers tomorrow’s performance.
A future worth driving toward
Ecolomondo’s repeat order isn’t just a business milestone; it’s a sign that the circular economy is gaining traction in one of the most resource-intensive industries. By turning scrap into something valuable, companies like Ecolomondo are proving that what’s good for the planet can also be good for business — and for the products that keep us moving.
Learn more at www.ecolomondo.com