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Toyota Racing Rebrands as Toyota Gazoo Racing North America

Submitted by J. Mikhail on

SHERIDAN, WYOMING – October 18, 2024 – Toyota Motor North America (TMNA) announced today that its racing division, Toyota Racing, will formally become Toyota Gazoo Racing North America (TGRNA) prior to the start of the 2025 motorsports season, with all of its motorsports efforts competing under the global Toyota Gazoo Racing (TGR) banner.

TRD, U.S.A. (Toyota Racing Development), a subsidiary of TMNA, will continue its engineering and technical support across Toyota's U.S. motorsports activities.

"The transition to Toyota Gazoo Racing is an opportunity for our world-class racing program to better align with Toyota's global motorsports efforts, while simultaneously continuing the championship-level results we've earned under the previous banner here in the U.S.," said Paul Doleshal, group manager, motorsports, TMNA. "Globally, the efforts of GR Company and Toyota Gazoo Racing represent a philosophy of utilizing motorsports to build ever-better production vehicles, pushing machinery to the limits on track so the production cars are more capable and reliable. We look forward to having our motorsports program continue to be on a global stage and contributing even further to the development and engineering of exciting-to-drive vehicles."

Toyota's Motorsports Heritage

Toyota has a rich, 60-year heritage in motorsports, winning nearly every significant motorsports championship and racing event across the globe under various brand names. TGRNA will specifically focus on delivering excitement to motorsports fans while continuously pushing all boundaries on-track to create better driving cars on the road.

Racing Series and Vehicles

  • NASCAR Cup Series: Camry
  • NASCAR Xfinity Series: GR Supra
  • NHRA: Top Fuel and Funny Car
  • Formula DRIFT: GR Corolla Hatchback, GR Supra, GR86
  • IMSA and SRO: GR Supra GT4 EVO
  • Toyota GR Cup: Toyota GR86
  • NASCAR CRAFTSMAN Truck Series: Toyota Tundra TRD Pro
  • Toyota Off-Road Racing: TRD

The GR badge on these vehicles represents Toyota's dedication to producing exciting, race-inspired vehicles.

2025 Racing Season Kickoff

The 2025 racing season officially kicks off at Daytona International Speedway, first with GR Supras taking the track in a four-hour GT4 race on Friday, January 24, 2025. The NASCAR season kicks off shortly after with the Cup Series Clash, making its debut at Bowman Gray Stadium in Winston-Salem, North Carolina, on Sunday, February 2, 2025, before the regular season kicks off in Daytona from February 12 to 16, 2025.

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