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UNWTO Invests in Africa's Tourism Future with Launch of Specialized Academies in Zambia and Zimbabwe

Submitted by J. Mikhail on

SHERIDAN, WYOMING – July 30, 2024 – The United Nations World Tourism Organization (UNWTO) has announced a significant investment in the future of African tourism through the establishment of two pioneering Academies in collaboration with the governments of Zambia and Zimbabwe. This strategic initiative aims to address the growing demand for skilled professionals in the burgeoning African tourism sector and promote sustainable growth within the industry.

ZITHS Mukuni International Academy for Tourism and Hospitality

In Livingstone, Zambia, the ZITHS Mukuni International Academy for Tourism and Hospitality will serve as a center of excellence, offering comprehensive training programs designed to equip students with the knowledge and expertise required to excel in various tourism fields. The academy's curriculum will cover a broad spectrum of topics, ranging from hospitality management and sustainable tourism practices to digital marketing and customer service. By fostering a new generation of highly qualified tourism professionals, the academy aims to elevate service standards and enhance the overall visitor experience in Zambia.

Africa International Tourism Academy for Culinary Arts

Recognizing the growing importance of culinary tourism, the UNWTO is also partnering with the government of Zimbabwe to establish the Africa International Tourism Academy for Culinary Arts in Victoria Falls. This specialized academy will focus on training skilled professionals in culinary arts, not only within Zimbabwe but also across the African continent. The academy's curriculum will emphasize the use of local ingredients, traditional cooking techniques, and contemporary culinary trends, showcasing Africa's rich and diverse gastronomic heritage.

A Collaborative Approach to Sustainable Tourism Development

The establishment of these academies is a testament to the UNWTO's commitment to fostering sustainable tourism development in Africa. By collaborating with national governments, the organization is ensuring that training programs are tailored to meet the specific needs of each country while aligning with global best practices. This collaborative approach will empower local communities, create employment opportunities, and contribute to the long-term economic growth of the region.

UNWTO Secretary-General Zurab Pololikashvili stated: "Africa's tourism sector holds immense potential for growth and development. Through these Academies in Collaboration with UN Tourism, we are investing in the human capital that will drive this growth and ensure that African tourism is both competitive and sustainable on the global stage."

The Ministers of Tourism from both countries expressed their enthusiasm:

  • Zambia's Minister of Tourism, Rodney M. Sikumba, said: "The establishment of the ZITHS Mukuni International Academy for Tourism and Hospitality is a significant step towards addressing the skills gap in our tourism sector. We are confident that this collaboration with UNWTO will significantly enhance the quality of our tourism workforce and contribute to the overall growth of the industry in Zambia."
  • Zimbabwe's Minister of Tourism and Hospitality Industry, Barbara Rwodzi, commented: "The Africa International Tourism Academy for Culinary Arts is a testament to our commitment to promoting gastronomy tourism in Zimbabwe. This collaboration with UNWTO will not only empower our local chefs and culinary professionals but also showcase the rich culinary heritage of Zimbabwe to the world."

These new Academies in Collaboration with UN Tourism are expected to play a crucial role in shaping the future of African tourism by providing the skilled workforce needed to unlock the continent's full potential as a global tourism destination.

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