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Compelling Title: U.S. Hotel Industry Sees Positive Growth, Chicago Occupancy Surges

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Compelling Title: U.S. Hotel Industry Sees Positive Growth, Chicago Occupancy Surges

SHERIDAN, WYOMING – Feb. 24, 2025 – The U.S. hotel industry demonstrated positive year-over-year (YOY) performance for the week ending February 15, according to newly released data from CoStar.1 This growth underscores the industry's resilience and ongoing recovery, with key metrics showing encouraging upward trends.

Key Performance Indicators Show Positive Growth

For the period spanning February 9-15, the U.S. hotel industry reported the following percentage changes from the comparable week in 2024:

  • Occupancy: 60% (+1.2%)2
  • Average Daily Rate (ADR): $164.79 (+2.2%)3
  • Revenue Per Available Room (RevPAR): $98.83 (+3.4%)4

These figures indicate a healthy increase in both occupancy rates and revenue, reflecting a strong demand for hotel accommodations across the nation.

Chicago Leads in Occupancy Growth

Among the top 25 markets in the United States, Chicago experienced the most significant occupancy lift.5 Specifically, Chicago saw a remarkable increase of 14.4%, bringing its occupancy rate to 55.0%.6 This surge highlights Chicago's growing appeal as a destination for both business and leisure travelers.

New Orleans Sees Significant ADR and RevPAR Increases

New Orleans, the host city of Super Bowl LIX, reported the highest increases in ADR and RevPAR.7 The city's ADR rose by 42.8% to $314.37, while its RevPAR increased by 33.5% to $222.66. However, it is important to note that “Occupancy, however, was down 6.5% to 70.8%, due to a comparison against Mardi Gras in 2024.” This context is crucial for understanding the overall performance of New Orleans during this period.

Las Vegas Experiences Performance Declines

In contrast, Las Vegas, which hosted Super Bowl LVIII during the comparable week in 2024, experienced the steepest performance declines.8 The city saw decreases in all key metrics:

  • Occupancy: -7.1% to 76.4%
  • ADR: -30.6% to $202.10
  • RevPAR: -35.5% to $154.44

These declines are directly attributable to the absence of the Super Bowl event, which significantly boosted the city's hotel performance in the previous year.

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